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Purple Innovation

28 hedge funds and large institutions have $41.2M invested in Purple Innovation in 2018 Q4 according to their latest regulatory filings, with 0 funds opening new positions, 9 increasing their positions, 11 reducing their positions, and 4 closing their positions.

New
Increased
Maintained
Reduced
Closed

more capital invested

Capital invested by funds: $ → $

less ownership

Funds ownership:

less funds holding

Funds holding:

less repeat investments, than reductions

Existing positions increased: | Existing positions reduced:

50% less funds holding in top 10

Funds holding in top 10: 21 (-1)

100% less first-time investments, than exits

New positions opened: 0 | Existing positions closed: 4

Holders
28
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
1
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
Puts
Net Calls
Net Calls Change

Top Buyers

1 +$295K
2 +$33.6K
3 +$17.4K
4
Northern Trust
Northern Trust
Illinois
+$17.1K
5
UBS Group
UBS Group
Switzerland
+$16.4K

Top Sellers

1 -$58K
2 -$37.5K
3 -$24.8K
4
Deutsche Bank
Deutsche Bank
Germany
-$24.4K
5
Morgan Stanley
Morgan Stanley
New York
-$17.8K
Name Holding Trade Value Shares
Change
Change in
Stake
1
$35.1M
2
$1.62M
3
$1.34M
4
$1.17M
5
$423K
6
$310K
7
$264K
8
$256K
9
$118K
10
$109K
11
$96K
12
$71K
13
$61K
14
$51K
15
$40K
16
$39K
17
$33K
18
$26K
19
$17K
20
$13K
21
$11K
22
$9K
23
$7K
24
$7K
25
$4K