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Purple Innovation

156 hedge funds and large institutions have $2.08B invested in Purple Innovation in 2021 Q1 according to their latest regulatory filings, with 31 funds opening new positions, 54 increasing their positions, 58 reducing their positions, and 37 closing their positions.

New
Increased
Maintained
Reduced
Closed

more call options, than puts

Call options by funds: $ | Put options by funds: $

more ownership

Funds ownership:

more capital invested

Capital invested by funds: $ → $

less repeat investments, than reductions

Existing positions increased: | Existing positions reduced:

4% less funds holding

Funds holding: 162156 (-6)

16% less first-time investments, than exits

New positions opened: 31 | Existing positions closed: 37

50% less funds holding in top 10

Funds holding in top 10: 105 (-5)

Holders
156
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
5
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$32M
Puts
$16M
Net Calls
Net Calls Change
Name Holding Trade Value Shares
Change
Change in
Stake
1
$492M
2
$260M
3
$178M
4
$88.4M
5
$85.4M
6
$75.1M
7
$55.2M
8
$50.8M
9
$46.6M
10
$43.3M
11
$39.4M
12
$39.3M
13
$37.5M
14
$37.3M
15
$35.8M
16
$32M
17
$28.9M
18
$26.5M
19
$25M
20
$24.6M
21
$24.6M
22
$23M
23
$19.4M
24
$18.4M
25
$17.5M