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Purple Innovation
PRPL

Overview Fund Activity

31 hedge funds and large institutions have $58M invested in Purple Innovation in 2018 Q2 according to their latest regulatory filings, with 23 funds opening new positions, 6 increasing their positions, 2 reducing their positions, and 4 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
31
Holders Change
+19
Holders Change %
+158.33%
% of All Funds
0.71%
Holding in Top 10
1
Holding in Top 10 Change
–
Holding in Top 10 Change %
–
% of All Funds
0.02%
New
23
Increased
6
Reduced
2
Closed
4
Calls
–
Puts
–
Net Calls
–
Net Calls Change
–

Top Buyers

1
CCM
Coliseum Capital Management
Connecticut
+$5.65M
2
BlackRock
BlackRock
New York
+$1.94M
3
Northern Trust
Northern Trust
Illinois
+$328K
4
State Street
State Street
Massachusetts
+$272K
5
Vanguard Group
Vanguard Group
Pennsylvania
+$167K

Top Sellers

1
PCR
Potrero Capital Research
California
-$1.07M
2
MCP
Moab Capital Partners
New York
-$877K
3
RA
Royce & Associates
New York
-$213K
4
Goldman Sachs
Goldman Sachs
New York
-$102K
5
Millennium Management
Millennium Management
New York
-$100K
Name Holding Trade Value Shares
Change 		Shares
Change %
CCM
1
Coliseum Capital Management
Connecticut
$50.7M +$5.65M +665,022 +13%
BlackRock
2
BlackRock
New York
$1.94M +$1.94M +228,214 New
RA
3
Royce & Associates
New York
$1.91M -$213K -25,000 -10%
AA
4
Ancient Art
Texas
$1.71M -$83.2K -9,794 -5%
Northern Trust
5
Northern Trust
Illinois
$328K +$328K +38,614 New
State Street
6
State Street
Massachusetts
$272K +$272K +32,100 New
Vanguard Group
7
Vanguard Group
Pennsylvania
$167K +$167K +19,678 New
LPL Financial
8
LPL Financial
California
$108K +$108K +12,700 New
PPA
9
Parametric Portfolio Associates
Washington
$108K +$108K +12,704 New
SPIA
10
Steward Partners Investment Advisory
New York
$102K +$34.3K +4,035 +51%
New York State Common Retirement Fund
11
New York State Common Retirement Fund
New York
$102K +$102K +12,000 New
Geode Capital Management
12
Geode Capital Management
Massachusetts
$97K +$97K +11,443 New
Charles Schwab
13
Charles Schwab
California
$88K +$88K +10,300 New
CG
14
Colony Group
Massachusetts
$85K +$85K +10,000 New
Morgan Stanley
15
Morgan Stanley
New York
$79K +$76.9K +9,085 +3,708%
Deutsche Bank
16
Deutsche Bank
Germany
$73K +$18.4K +2,158 +34%
California State Teachers Retirement System (CalSTRS)
17
California State Teachers Retirement System (CalSTRS)
California
$57K +$57K +6,673 New
Bank of America
18
Bank of America
North Carolina
$25K +$19.9K +2,325 +386%
AIG
19
American International Group
New York
$24K +$24K +2,841 New
UBS Group
20
UBS Group
Switzerland
$20K +$6.37K +760 +47%
Citigroup
21
Citigroup
New York
$15K +$15K +1,848 New
QCG
22
Quadrant Capital Group
Ohio
$12K +$12K +1,472 New
SO
23
STRS Ohio
Ohio
$11K +$11K +1,300 New
Legal & General Group
24
Legal & General Group
United Kingdom
$10K +$10K +1,125 New
Wells Fargo
25
Wells Fargo
California
$5K +$5K +534 New
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