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Purple Innovation
PRPL

Overview Fund Activity

116 hedge funds and large institutions have $626M invested in Purple Innovation in 2020 Q2 according to their latest regulatory filings, with 49 funds opening new positions, 49 increasing their positions, 14 reducing their positions, and 10 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
116
Holders Change
+39
Holders Change %
+50.65%
% of All Funds
2.38%
Holding in Top 10
4
Holding in Top 10 Change
+3
Holding in Top 10 Change %
+300%
% of All Funds
0.08%
New
49
Increased
49
Reduced
14
Closed
10
Calls
$3.37M
Puts
$3.55M
Net Calls
-$181K
Net Calls Change
-$181K

Top Buyers

1
CCM
Coliseum Capital Management
Connecticut
$181M
2
SAM
Scopus Asset Management
New York
$20.1M
3
WA
Wasatch Advisors
Utah
$30.2M
4
DCM
Driehaus Capital Management
Illinois
$16.4M
5
HRCM
Hood River Capital Management
Florida
$35M

Top Sellers

1
WANY
Wealthspire Advisors (New York)
New York
$3.39M
2
BGIM
Brandywine Global Investment Management
Pennsylvania
$6.46M
3
JPMorgan Chase & Co
JPMorgan Chase & Co
New York
$8.09M
4
DIGDR
Dynamo Internacional Gestao de Recursos
Brazil
$0
5
RRCP
Rip Road Capital Partners
Massachusetts
$5.81M
Name Holding Trade Value Shares
Change 		Shares
Change %
CCM
1
Coliseum Capital Management
Connecticut
$181M +$32.5M +1,803,826 +22%
WCM
2
Woodson Capital Management
Connecticut
$48.6M +$6.57M +365,000 +16%
HRCM
3
Hood River Capital Management
Florida
$35M +$15.4M +853,409 +78%
WA
4
Wasatch Advisors
Utah
$30.2M +$19.6M +1,088,582 +185%
SAM
5
Scopus Asset Management
New York
$20.1M +$20.1M +1,116,717 New
Vanguard Group
6
Vanguard Group
Pennsylvania
$17.6M +$7.11M +394,860 +68%
GGHC
7
Gilder Gagnon Howe & Co
New York
$17.4M -$120K -6,656 -0.7%
BlackRock
8
BlackRock
New York
$17.1M +$9.45M +525,039 +123%
Principal Financial Group
9
Principal Financial Group
Iowa
$16.7M +$7.92M +440,229 +91%
DCM
10
Driehaus Capital Management
Illinois
$16.4M +$16.4M +909,846 New
KCM
11
Kingdon Capital Management
New York
$15.9M +$5.79M +321,770 +57%
NSGL
12
No Street GP LP
California
$14.9M +$14.9M +825,000 New
Wells Fargo
13
Wells Fargo
California
$11.4M +$9.7M +538,928 +567%
AIC
14
AWM Investment Company
New York
$9.6M +$6.12M +340,139 +176%
MHP
15
Manatuck Hill Partners
Connecticut
$9M +$2.6M +144,700 +41%
Nuveen Asset Management
16
Nuveen Asset Management
Illinois
$8.26M +$2.71M +150,751 +49%
HAM
17
Honeycomb Asset Management
New York
$8.1M +$8.1M +450,000 New
JPMorgan Chase & Co
18
JPMorgan Chase & Co
New York
$8.09M -$2.84M -157,670 -26%
JGC
19
J. Goldman & Co
New York
$6.72M +$5.63M +312,586 +517%
BGIM
20
Brandywine Global Investment Management
Pennsylvania
$6.46M -$3.18M -176,400 -33%
SCM
21
Stormborn Capital Management
Connecticut
$5.93M +$5.93M +329,400 New
RRCP
22
Rip Road Capital Partners
Massachusetts
$5.81M -$2.23M -124,130 -28%
GIM
23
Granahan Investment Management
Massachusetts
$5.7M +$5.7M +316,768 New
Morgan Stanley
24
Morgan Stanley
New York
$5.63M +$5.39M +299,629 +2,313%
Marshall Wace
25
Marshall Wace
United Kingdom
$5.38M +$5.38M +298,724 New
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