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Purple Innovation
PRPL

Overview Fund Activity

85 hedge funds and large institutions have $59.5M invested in Purple Innovation in 2024 Q4 according to their latest regulatory filings, with 11 funds opening new positions, 30 increasing their positions, 13 reducing their positions, and 12 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
85
Holders Change
-1
Holders Change %
-1.16%
% of All Funds
1.13%
Holding in Top 10
–
Holding in Top 10 Change
-1
Holding in Top 10 Change %
-100%
% of All Funds
–
New
11
Increased
30
Reduced
13
Closed
12
Calls
$83K
Puts
$35K
Net Calls
+$48K
Net Calls Change
-$11K

Top Buyers

1
ICM
1
Invenomic Capital Management
Massachusetts
$620K
2
JPMorgan Chase & Co
2
JPMorgan Chase & Co
New York
$474K
3
UBS Group
3
UBS Group
Switzerland
$271K
4
DAS
4
Dynamic Advisor Solutions
Arizona
$703K
5
Truist Financial
5
Truist Financial
North Carolina
$491K

Top Sellers

1
SWP
1
Stratos Wealth Partners
Ohio
$231K
2
NSGL
2
No Street GP LP
California
$3.83M
3
Fidelity Investments
3
Fidelity Investments
Massachusetts
$2.84M
4
DC
4
Diametric Capital
Massachusetts
$0
5
LIS
5
Legacy Investment Solutions
Idaho
$31K
Name Holding Trade Value Shares
Change 		Shares
Change %
AAP
76
Arax Advisory Partners
Colorado
$1.13K +$4 +5 +0.3%
Simplex Trading
77
Simplex Trading
Illinois
$1K +$1K +2,046 New
Ohio Public Employees Retirement System (OPERS)
78
Ohio Public Employees Retirement System (OPERS)
Ohio
$936 – – –
IA
79
IFP Advisors
Florida
$658 – – –
Nisa Investment Advisors
80
Nisa Investment Advisors
Missouri
$370 +$296 +379 +399%
LFG
81
Larson Financial Group
Missouri
$229 – – –
EWA
82
EverSource Wealth Advisors
Alabama
$60 +$60 +77 New
CSWM
83
Cassady Schiller Wealth Management
Ohio
$9 +$9 +11 New
SS
84
SBI Securities
Japan
$8 +$8 +10 New
DC
85
Diametric Capital
Massachusetts
– -$94.8K -95,845 Closed
Jane Street
86
Jane Street
New York
– -$35.6K -36,054 Closed
PCM
87
Prelude Capital Management
New York
– -$34.5K -34,903 Closed
DWM
88
Diversify Wealth Management
Utah
– -$31K -33,082 Closed
FWM
89
Focused Wealth Management
New York
– -$29.7K -30,000 Closed
VF
90
Virtu Financial
New York
– -$24K -24,557 Closed
SO
91
STRS Ohio
Ohio
– -$18.7K -18,900 Closed
LPL Financial
92
LPL Financial
California
– -$14.7K -14,881 Closed
Victory Capital Management
93
Victory Capital Management
Texas
– -$12.9K -13,042 Closed
XT
94
XTX Topco
Cayman Islands
– -$11.7K -11,824 Closed
AHL
95
Abel Hall LLC
Louisiana
– -$10.1K -10,258 Closed
CPA
96
Capital Performance Advisors
California
– -$134 -136 Closed
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