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Virtu Financial’s Purple Innovation PRPL Stock Holding History

Virtu Financial’s Portfolio PRPL Stock Details PRPL Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q2 		– Sell
-1,315
Closed -$22K – 2111
2026
Q1 		$22K Buy
1,315
+772
+142% +$13.5K ﹤0.01% 1389
2025
Q4 		$9K Sell
543
-1,742
-76% -$34.8K ﹤0.01% 1521
2025
Q3 		$53K Buy
+2,285
New +$53.4K ﹤0.01% 1126
2024
Q4 		– Sell
-982
Closed -$24K – 1938
2024
Q3 		$24K Sell
982
-1,064
-52% -$30.7K ﹤0.01% 1111
2024
Q2 		$53K Sell
2,046
-520
-20% -$18.3K ﹤0.01% 896
2024
Q1 		$112K Buy
+2,566
New +$85.5K 0.01% 904
2021
Q4 		– Sell
-552
Closed -$290K – 2083
2021
Q3 		$290K Sell
552
-434
-44% -$271K 0.03% 729
2021
Q2 		$651K Buy
986
+705
+251% +$541K 0.06% 359
2021
Q1 		$222K Buy
+281
New +$244K 0.02% 1016

Other funds holding PRPL

CCM
Coliseum Capital Management Rowayton, Connecticut $1.16B AUM 23.26% 1-Year Est. Return
WA
Wasatch Advisors Salt Lake City, Utah $15.3B AUM 25.06% 1-Year Est. Return
Vanguard Capital Management
Vanguard Capital Management Malvern, Pennsylvania $4.68T AUM
BlackRock
BlackRock New York $6.73T AUM 46.02% 1-Year Est. Return
DAS
Dynamic Advisor Solutions Phoenix, Arizona $3.53B AUM 22.61% 1-Year Est. Return
Millennium Management
Millennium Management New York $276B AUM 44.8% 1-Year Est. Return
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.88T AUM 44.46% 1-Year Est. Return
Jacobs Levy Equity Management
Jacobs Levy Equity Management Florham Park, New Jersey $27.8B AUM 46.46% 1-Year Est. Return
SC
Shay Capital New York $1.56B AUM 46.17% 1-Year Est. Return
CA
Crumly & Associates Springfield, Illinois $522M AUM 19.86% 1-Year Est. Return

Virtu Financial's PRPL Position: Q2 2026 in Review

Virtu Financial sold out of Purple Innovation (PRPL) in Q2 2026, closing a stake of 1,315 shares — an estimated $22K sold.

Virtu Financial first reported a position in PRPL in Q1 2021 and held it in 9 quarters. The position peaked at $651K in Q2 2021. 59 funds tracked by Wall St. Rank hold PRPL as of Q2 2026.

  • Virtu Financial reported no remaining Purple Innovation position as of Q2 2026 after selling out during the quarter.
  • Virtu Financial sold 1,315 Purple Innovation shares in Q2 2026, an estimated $22K.
  • Virtu Financial first reported a position in Purple Innovation in Q1 2021 and held it in 9 quarters.
  • Virtu Financial's Purple Innovation position peaked at $651K in Q2 2021.
  • 59 funds tracked by Wall St. Rank held Purple Innovation as of Q2 2026.

Based on Virtu Financial's 13F filing for Q2 2026, filed 13 Aug 2026.