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Purple Innovation

86 hedge funds and large institutions have $78.9M invested in Purple Innovation in 2024 Q3 according to their latest regulatory filings, with 11 funds opening new positions, 27 increasing their positions, 20 reducing their positions, and 10 closing their positions.

New
Increased
Maintained
Reduced
Closed

92% more call options, than puts

Call options by funds: $123K | Put options by funds: $64K

35% more repeat investments, than reductions

Existing positions increased: 27 | Existing positions reduced: 20

10% more first-time investments, than exits

New positions opened: 11 | Existing positions closed: 10

1% more funds holding

Funds holding: 8586 (+1)

0% more funds holding in top 10

Funds holding in top 10: 11 (0)

0.04% less ownership

Funds ownership: 3.01%2.97% (-0.04%)

6% less capital invested

Capital invested by funds: $84.2M → $78.9M (-$5.26M)

Holders
86
Holders Change
+1
Holders Change %
+1.18%
% of All Funds
1.23%
Holding in Top 10
1
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
0.01%
New
11
Increased
27
Reduced
20
Closed
10
Calls
$123K
Puts
$64K
Net Calls
+$59K
Net Calls Change
+$5K
Name Holding Trade Value Shares
Change
Change in
Stake
AB
76
Amalgamated Bank
New York
$2K
IA
77
IFS Advisors
Kansas
$1.9K
Credit Agricole
78
Credit Agricole
France
$1.48K
AAP
79
Arax Advisory Partners
Colorado
$1.43K
Ohio Public Employees Retirement System (OPERS)
80
Ohio Public Employees Retirement System (OPERS)
Ohio
$1.19K -$13.9K -480 -91%
IA
81
IFP Advisors
Florida
$834 +$577 +20 +143%
LFG
82
Larson Financial Group
Missouri
$290
SCM
83
Sterling Capital Management
North Carolina
$179 +$202 +7 New
CPA
84
Capital Performance Advisors
California
$134 +$144 +5 New
Nisa Investment Advisors
85
Nisa Investment Advisors
Missouri
$94 +$87 +3 +300%
FSC
86
Full Sail Capital
Oklahoma
-$121K -4,641 Closed
Renaissance Technologies
87
Renaissance Technologies
New York
-$74.1K -2,849 Closed
Jacobs Levy Equity Management
88
Jacobs Levy Equity Management
New Jersey
-$59.3K -2,279 Closed
FSCM
89
Front Street Capital Management
Montana
-$41K -1,577 Closed
C
90
Covestor
United Kingdom
-$20K -754 Closed
Ameriprise
91
Ameriprise
Minnesota
-$19.5K -751 Closed
First Manhattan
92
First Manhattan
New York
-$17.4K -670 Closed
Qube Research & Technologies (QRT)
93
Qube Research & Technologies (QRT)
United Kingdom
-$11.8K -453 Closed
Russell Investments Group
94
Russell Investments Group
United Kingdom
-$4.87K -187 Closed
Northwestern Mutual Wealth Management
95
Northwestern Mutual Wealth Management
Wisconsin
-$104 -4 Closed
Carson Wealth (CWM LLC)
96
Carson Wealth (CWM LLC)
Nebraska
+$144 +5 +250%

PRPL Hedge Fund Activity: Q3 2024 in Review

86 of the 6,964 institutional investors tracked by Wall St. Rank reported a position in Purple Innovation (PRPL) for Q3 2024, worth a combined $78.9M — down 6.2% from $84.2M a quarter earlier.

Buyers outnumbered sellers: 11 funds opened new PRPL positions and 10 closed out — a net gain of 1 holder — while 27 added to existing stakes and 20 trimmed.

The largest buyer was Wasatch Advisors, adding an estimated $647K. The largest seller was No Street GP LP, cutting an estimated $1.38M.

  • 86 institutional investors held Purple Innovation (PRPL) as of Q3 2024, up from 85 in Q2 2024.
  • Funds reported $78.9M of Purple Innovation stock for Q3 2024, down 6.2% quarter-over-quarter.
  • 11 funds opened new Purple Innovation positions in Q3 2024 and 10 closed out, a net change of +1 holder.
  • The largest Purple Innovation buyer in Q3 2024 was Wasatch Advisors, an estimated $647K added.
  • The largest Purple Innovation seller in Q3 2024 was No Street GP LP, an estimated $1.38M sold.

Based on aggregated 13F filings for Q3 2024.