We are live on ! Find out more
PRPL icon

Purple Innovation

109 hedge funds and large institutions have $257M invested in Purple Innovation in 2023 Q1 according to their latest regulatory filings, with 21 funds opening new positions, 45 increasing their positions, 22 reducing their positions, and 29 closing their positions.

New
Increased
Maintained
Reduced
Closed

105% more repeat investments, than reductions

Existing positions increased: 45 | Existing positions reduced: 22

0.08% more ownership

Funds ownership: 3.62%3.71% (+0.08%)

0% more funds holding in top 10

Funds holding in top 10: 11 (0)

8% less funds holding

Funds holding: 118109 (-9)

28% less first-time investments, than exits

New positions opened: 21 | Existing positions closed: 29

35% less capital invested

Capital invested by funds: $395M → $257M (-$138M)

60% less call options, than puts

Call options by funds: $664K | Put options by funds: $1.67M

Holders
109
Holders Change
-9
Holders Change %
-7.63%
% of All Funds
1.74%
Holding in Top 10
1
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
0.02%
New
21
Increased
45
Reduced
22
Closed
29
Calls
$664K
Puts
$1.67M
Net Calls
-$1.01M
Net Calls Change
-$1.8M
Name Holding Trade Value Shares
Change
Change in
Stake
Morgan Stanley
51
Morgan Stanley
New York
$180K +$1.78K +16 +0.6%
PI
52
PEAK6 Investments
Illinois
$176K +$298K +2,673 New
SIC
53
Sterling Investment Counsel
New York
$160K
Two Sigma Investments
54
Two Sigma Investments
New York
$153K +$146K +1,308 +129%
JP Morgan Chase
55
JP Morgan Chase
New York
$130K +$65.4K +586 +42%
Group One Trading
56
Group One Trading
Illinois
$126K +$23.9K +214 +13%
AllianceBernstein
57
AllianceBernstein
Tennessee
$122K -$17.8K -160 -8%
Millennium Management
58
Millennium Management
New York
$120K +$203K +1,816 New
Mercer Global Advisors
59
Mercer Global Advisors
Colorado
$117K
T. Rowe Price Associates
60
T. Rowe Price Associates
Maryland
$114K +$14.4K +129 +8%
CS
61
Credit Suisse
Switzerland
$111K
SG Americas Securities
62
SG Americas Securities
New York
$102K +$30K +269 +21%
Deutsche Bank
63
Deutsche Bank
Germany
$101K +$60.5K +542 +55%
UBS Group
64
UBS Group
Switzerland
$93.9K +$41.8K +375 +36%
Squarepoint
65
Squarepoint
New York
$93.6K -$69.9K -627 -31%
Canada Life
66
Canada Life
Manitoba, Canada
$88K
CA
67
Crumly & Associates
Illinois
$81.5K +$33.9K +304 +33%
AIG
68
American International Group
New York
$80.2K +$19.6K +176 +17%
IIM
69
Ironwood Investment Management
Massachusetts
$75.9K +$6.69K +60 +6%
Janus Henderson Group
70
Janus Henderson Group
United Kingdom
$67.6K +$62.5K +560 +119%
New York State Common Retirement Fund
71
New York State Common Retirement Fund
New York
$66.2K -$64.9K -582 -37%
CWMU
72
Caliber Wealth Management (Utah)
Utah
$66K +$112K +1,000 New
QT
73
Quantbot Technologies
New York
$64.4K +$109K +975 New
FSCM
74
Front Street Capital Management
Montana
$61K +$103K +923 New
Manulife (Manufacturers Life Insurance)
75
Manulife (Manufacturers Life Insurance)
Ontario, Canada
$60.9K

PRPL Hedge Fund Activity: Q1 2023 in Review

109 of the 6,275 institutional investors tracked by Wall St. Rank reported a position in Purple Innovation (PRPL) for Q1 2023, worth a combined $257M — down 35% from $395M a quarter earlier.

Sellers outnumbered buyers: 29 funds closed out of PRPL and 21 opened new positions — a net loss of 8 holders — while 22 trimmed existing stakes and 45 added.

The largest buyer was Coliseum Capital Management, adding an estimated $26.6M. The largest seller was Schwartz Investment Counsel, cutting an estimated $4.41M.

  • 109 institutional investors held Purple Innovation (PRPL) as of Q1 2023, down from 118 in Q4 2022.
  • Funds reported $257M of Purple Innovation stock for Q1 2023, down 35% quarter-over-quarter.
  • 21 funds opened new Purple Innovation positions in Q1 2023 and 29 closed out, a net change of -8 holders.
  • The largest Purple Innovation buyer in Q1 2023 was Coliseum Capital Management, an estimated $26.6M added.
  • The largest Purple Innovation seller in Q1 2023 was Schwartz Investment Counsel, an estimated $4.41M sold.

Based on aggregated 13F filings for Q1 2023.