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Purple Innovation
PRPL

Overview Fund Activity

156 hedge funds and large institutions have $2.08B invested in Purple Innovation in 2021 Q1 according to their latest regulatory filings, with 31 funds opening new positions, 54 increasing their positions, 58 reducing their positions, and 37 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
156
Holders Change
-6
Holders Change %
-3.7%
% of All Funds
2.75%
Holding in Top 10
5
Holding in Top 10 Change
-5
Holding in Top 10 Change %
-50%
% of All Funds
0.09%
New
31
Increased
54
Reduced
58
Closed
37
Calls
$32M
Puts
$16M
Net Calls
+$16M
Net Calls Change
-$13.2M

Top Buyers

1
Fidelity Investments
1
Fidelity Investments
Massachusetts
$260M
2
CCM
2
Coliseum Capital Management
Connecticut
$492M
3
HRCM
3
Hawk Ridge Capital Management
California
$55.2M
4
BlackRock
4
BlackRock
New York
$85.4M
5
Victory Capital Management
5
Victory Capital Management
Texas
$37.5M

Top Sellers

1
LSCM
1
Light Street Capital Management
California
$50.8M
2
HAM
2
Honeycomb Asset Management
New York
$0
3
WCM
3
Woodson Capital Management
Connecticut
$37.3M
4
DCM
4
Driehaus Capital Management
Illinois
$6.87M
5
NSGL
5
No Street GP LP
California
$3.17M
Name Holding Trade Value Shares
Change 		Shares
Change %
EWA
101
Exencial Wealth Advisors
Oklahoma
$464K +$464K +14,678 New
ES
102
Equitec Specialists
Illinois
$458K -$2.83M -89,500 -86%
TSW
103
Thompson Siegel & Walmsley
Virginia
$443K +$443K +14,000 New
VOYA Investment Management
104
VOYA Investment Management
Georgia
$432K +$191K +6,043 +79%
Tudor Investment Corp
105
Tudor Investment Corp
Connecticut
$430K +$430K +13,581 New
MIM
106
MetLife Investment Management
New Jersey
$390K +$197K +6,225 +102%
QP
107
Quilter Plc
United Kingdom
$380K +$380K +12,000 New
Parallax Volatility Advisers
108
Parallax Volatility Advisers
California
$373K -$2.2M -69,509 -85%
AG
109
Algert Global
California
$354K -$189K -5,980 -35%
ASRS
110
Arizona State Retirement System
Arizona
$337K +$41.6K +1,313 +14%
State of Wisconsin Investment Board
111
State of Wisconsin Investment Board
Wisconsin
$335K -$19K -600 -5%
SGI
112
Summit Global Investments
Utah
$310K +$310K +9,800 New
EGM
113
Engineers Gate Manager
New York
$308K -$207K -6,527 -40%
TC
114
TwinBeech Capital
New York
$308K -$139K -4,403 -31%
Handelsbanken Fonder
115
Handelsbanken Fonder
Sweden
$301K – – –
PAM
116
Paradigm Asset Management
New York
$291K -$28.5K -900 -9%
BCM
117
Bridgeway Capital Management
Texas
$285K – – –
MLICM
118
Metropolitan Life Insurance Company (MetLife)
New York
$285K +$136K +4,303 +92%
ProShare Advisors
119
ProShare Advisors
Maryland
$275K +$275K +8,693 New
CI Investments Inc
120
CI Investments Inc
Ontario, Canada
$266K +$266K +8,400 New
State Board of Administration of Florida Retirement System
121
State Board of Administration of Florida Retirement System
Florida
$245K -$20.6K -650 -8%
American Century Companies
122
American Century Companies
Missouri
$234K +$234K +7,404 New
Man Group
123
Man Group
United Kingdom
$232K -$179K -5,670 -44%
BNP Paribas Financial Markets
124
BNP Paribas Financial Markets
France
$228K +$94.7K +2,992 +71%
VF
125
Virtu Financial
New York
$222K +$222K +7,029 New
3 4
5
6 7