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Purple Innovation
PRPL

Overview Fund Activity

156 hedge funds and large institutions have $2.08B invested in Purple Innovation in 2021 Q1 according to their latest regulatory filings, with 31 funds opening new positions, 54 increasing their positions, 58 reducing their positions, and 37 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
156
Holders Change
-6
Holders Change %
-3.7%
% of All Funds
2.75%
Holding in Top 10
5
Holding in Top 10 Change
-5
Holding in Top 10 Change %
-50%
% of All Funds
0.09%
New
31
Increased
54
Reduced
58
Closed
37
Calls
$32M
Puts
$16M
Net Calls
+$16M
Net Calls Change
-$13.2M

Top Buyers

1
Fidelity Investments
1
Fidelity Investments
Massachusetts
$260M
2
CCM
2
Coliseum Capital Management
Connecticut
$492M
3
HRCM
3
Hawk Ridge Capital Management
California
$55.2M
4
BlackRock
4
BlackRock
New York
$85.4M
5
Victory Capital Management
5
Victory Capital Management
Texas
$37.5M

Top Sellers

1
LSCM
1
Light Street Capital Management
California
$50.8M
2
HAM
2
Honeycomb Asset Management
New York
$0
3
WCM
3
Woodson Capital Management
Connecticut
$37.3M
4
DCM
4
Driehaus Capital Management
Illinois
$6.87M
5
NSGL
5
No Street GP LP
California
$3.17M
Name Holding Trade Value Shares
Change 		Shares
Change %
PI
51
Putnam Investments
Massachusetts
$3.03M -$3.1M -97,786 -51%
RA
52
Royce & Associates
New York
$2.98M +$2.12M +67,000 +248%
GIPM
53
G2 Investment Partners Management
New York
$2.7M -$3.39M -107,195 -56%
Swiss National Bank
54
Swiss National Bank
Switzerland
$2.65M +$345K +10,900 +15%
AI
55
Atom Investors
Texas
$2.33M -$2.53M -79,857 -52%
Russell Investments Group
56
Russell Investments Group
United Kingdom
$2.33M -$1.99M -62,876 -46%
GCP
57
GSA Capital Partners
United Kingdom
$2.24M +$2.24M +70,826 New
FA
58
Friess Associates
Delaware
$2.12M +$2.12M +66,939 New
Franklin Resources
59
Franklin Resources
California
$1.96M – – –
EF
60
Empowered Funds
Pennsylvania
$1.95M – – –
Connor, Clark & Lunn Investment Management (CC&L)
61
Connor, Clark & Lunn Investment Management (CC&L)
British Columbia, Canada
$1.94M -$888K -28,056 -31%
AQR Capital Management
62
AQR Capital Management
Connecticut
$1.88M -$764K -24,149 -29%
CL
63
CPWM LLC
Washington
$1.69M -$15.8K -500 -0.9%
LPL Financial
64
LPL Financial
California
$1.57M -$210K -6,644 -12%
RJA
65
Raymond James & Associates
Florida
$1.55M +$15.4K +486 +1%
California State Teachers Retirement System (CalSTRS)
66
California State Teachers Retirement System (CalSTRS)
California
$1.55M +$756K +23,874 +95%
ECM
67
EMC Capital Management
Texas
$1.43M -$735K -23,212 -34%
Bank of Montreal
68
Bank of Montreal
Ontario, Canada
$1.4M -$442K -13,174 -24%
Schroder Investment Management Group
69
Schroder Investment Management Group
United Kingdom
$1.3M -$1.54M -48,538 -54%
Barclays
70
Barclays
United Kingdom
$1.29M +$84.7K +2,678 +7%
PPA
71
Parametric Portfolio Associates
Washington
$1.16M +$401K +12,670 +53%
AllianceBernstein
72
AllianceBernstein
Tennessee
$1.13M -$9.63M -304,201 -90%
GC
73
Globeflex Capital
California
$1.12M -$1.28M -40,423 -53%
CSS
74
Cubist Systematic Strategies
Connecticut
$1.09M +$533K +16,825 +95%
RC
75
RBF Capital
California
$1.05M -$348K -11,000 -25%
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