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Purple Innovation

116 hedge funds and large institutions have $626M invested in Purple Innovation in 2020 Q2 according to their latest regulatory filings, with 49 funds opening new positions, 49 increasing their positions, 14 reducing their positions, and 10 closing their positions.

New
Increased
Maintained
Reduced
Closed

427% more capital invested

Capital invested by funds: $119M → $626M (+$507M)

390% more first-time investments, than exits

New positions opened: 49 | Existing positions closed: 10

300% more funds holding in top 10

Funds holding in top 10: 14 (+3)

250% more repeat investments, than reductions

Existing positions increased: 49 | Existing positions reduced: 14

51% more funds holding

Funds holding: 77116 (+39)

2.37% more ownership

Funds ownership: 3.52%5.89% (+2.4%)

5% less call options, than puts

Call options by funds: $3.37M | Put options by funds: $3.55M

Holders
116
Holders Change
+39
Holders Change %
+50.65%
% of All Funds
2.38%
Holding in Top 10
4
Holding in Top 10 Change
+3
Holding in Top 10 Change %
+300%
% of All Funds
0.08%
New
49
Increased
49
Reduced
14
Closed
10
Calls
$3.37M
Puts
$3.55M
Net Calls
-$181K
Net Calls Change
-$181K
Name Holding Trade Value Shares
Change
Change in
Stake
Goldman Sachs
51
Goldman Sachs
New York
$1.26M +$603K +1,912 +218%
Bank of Montreal
52
Bank of Montreal
Ontario, Canada
$1.19M +$47.3K +150 +6%
Franklin Resources
53
Franklin Resources
California
$1.17M +$781K +2,476 New
RC
54
Roubaix Capital
Colorado
$1.03M +$719K +2,281 New
PPA
55
Parametric Portfolio Associates
Washington
$1.02M +$712K +2,258 New
CL
56
CPWM LLC
Washington
$963K
LPL Financial
57
LPL Financial
California
$947K +$54.2K +172 +9%
Barclays
58
Barclays
United Kingdom
$945K +$334K +1,058 +102%
EGM
59
Engineers Gate Manager
New York
$938K +$415K +1,315 +171%
MSL
60
Mackay Shields LLC
New York
$929K +$651K +2,064 New
GIPM
61
G2 Investment Partners Management
New York
$900K +$631K +2,000 New
QSS
62
Quantitative Systematic Strategies
Florida
$871K +$610K +1,936 New
Commonwealth Equity Services
63
Commonwealth Equity Services
Massachusetts
$845K -$2.21K -7 -0.4%
Invesco
64
Invesco
Georgia
$786K +$369K +1,169 +203%
Qube Research & Technologies (QRT)
65
Qube Research & Technologies (QRT)
United Kingdom
$698K +$489K +1,551 New
Deutsche Bank
66
Deutsche Bank
Germany
$652K +$426K +1,351 +1,379%
Charles Schwab
67
Charles Schwab
California
$649K +$210K +666 +86%
Dimensional Fund Advisors
68
Dimensional Fund Advisors
Texas
$604K +$76.6K +243 +22%
AllianceBernstein
69
AllianceBernstein
Tennessee
$583K +$94.6K +300 +30%
LSC
70
Lyon Street Capital
California
$540K -$1.38M -4,383 -79%
DC
71
Diametric Capital
Massachusetts
$526K +$368K +1,168 New
PCM
72
Prelude Capital Management
New York
$525K +$361K +1,146 +5,730%
SO
73
STRS Ohio
Ohio
$516K +$346K +1,096 +2,108%
AIM
74
Aigen Investment Management
New York
$516K +$361K +1,146 New
Jennison Associates
75
Jennison Associates
New York
$493K +$346K +1,096 New

PRPL Hedge Fund Activity: Q2 2020 in Review

116 of the 4,877 institutional investors tracked by Wall St. Rank reported a position in Purple Innovation (PRPL) for Q2 2020, worth a combined $626M — up 427% from $119M a quarter earlier.

Buyers outnumbered sellers: 49 funds opened new PRPL positions and 10 closed out — a net gain of 39 holders — while 49 added to existing stakes and 14 trimmed.

The largest buyer was Coliseum Capital Management, adding an estimated $22.8M. The largest seller was Dynamo Internacional Gestao de Recursos, exiting entirely with an estimated $2.65M sold.

  • 116 institutional investors held Purple Innovation (PRPL) as of Q2 2020, up from 77 in Q1 2020.
  • Funds reported $626M of Purple Innovation stock for Q2 2020, up 427% quarter-over-quarter.
  • 49 funds opened new Purple Innovation positions in Q2 2020 and 10 closed out, a net change of +39 holders.
  • The largest Purple Innovation buyer in Q2 2020 was Coliseum Capital Management, an estimated $22.8M added.
  • The largest Purple Innovation seller in Q2 2020 was Dynamo Internacional Gestao de Recursos, an estimated $2.65M sold.

Based on aggregated 13F filings for Q2 2020.