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Purple Innovation

84 hedge funds and large institutions have $57.3M invested in Purple Innovation in 2025 Q1 according to their latest regulatory filings, with 9 funds opening new positions, 13 increasing their positions, 33 reducing their positions, and 6 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

less ownership

Funds ownership:

less capital invested

Capital invested by funds: $ → $

less funds holding

Funds holding:

31% less call options, than puts

Call options by funds: $29K | Put options by funds: $42K

61% less repeat investments, than reductions

Existing positions increased: 13 | Existing positions reduced: 33

Holders
84
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$29K
Puts
$42K
Net Calls
Net Calls Change

Top Sellers

1 -$778K
2 -$215K
3 -$154K
4
BCM
Bridgeway Capital Management
Texas
-$137K
5
Squarepoint
Squarepoint
New York
-$124K