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Purple Innovation

160 hedge funds and large institutions have $2.05B invested in Purple Innovation in 2020 Q4 according to their latest regulatory filings, with 47 funds opening new positions, 42 increasing their positions, 60 reducing their positions, and 31 closing their positions.

New
Increased
Maintained
Reduced
Closed

178% more call options, than puts

Call options by funds: $45.7M | Put options by funds: $16.4M

52% more first-time investments, than exits

New positions opened: 47 | Existing positions closed: 31

51% more capital invested

Capital invested by funds: $1.36B → $2.05B (+$694M)

10% more funds holding

Funds holding: 146160 (+14)

0% more funds holding in top 10

Funds holding in top 10: 1010 (0)

0.23% less ownership

Funds ownership: 4.13%3.9% (-0.23%)

30% less repeat investments, than reductions

Existing positions increased: 42 | Existing positions reduced: 60

Holders
160
Holders Change
+14
Holders Change %
+9.59%
% of All Funds
2.83%
Holding in Top 10
10
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
0.18%
New
47
Increased
42
Reduced
60
Closed
31
Calls
$45.7M
Puts
$16.4M
Net Calls
+$29.3M
Net Calls Change
+$22.6M
Name Holding Trade Value Shares
Change
Change in
Stake
TF
126
Trek Financial
Arizona
$222K +$197K +270 New
Simplex Trading
127
Simplex Trading
Illinois
$221K +$196K +269 New
HW
128
Hancock Whitney
Mississippi
$213K +$189K +259 New
AAS
129
Annex Advisory Services
Wisconsin
$204K +$181K +248 New
MIM
130
MetLife Investment Management
New Jersey
$201K -$110K -151 -38%
OSAM
131
O'Shaughnessy Asset Management
Connecticut
$181K -$2.19K -3 -1%
CG
132
Cutler Group
California
$170K -$729 -1 -0.5%
PFO
133
Pathstone Family Office
New Jersey
$165K
MLICM
134
Metropolitan Life Insurance Company (MetLife)
New York
$155K -$60.5K -83 -31%
BNP Paribas Financial Markets
135
BNP Paribas Financial Markets
France
$138K -$32.8K -45 -21%
Citigroup
136
Citigroup
New York
$122K +$73.6K +101 +215%
Legal & General Group
137
Legal & General Group
United Kingdom
$111K +$21.1K +29 +27%
Royal Bank of Canada
138
Royal Bank of Canada
Ontario, Canada
$111K +$45.2K +62 +85%
Osaic Holdings
139
Osaic Holdings
Arizona
$102K -$64.9K -89 -42%
IAIM
140
International Assets Investment Management
Florida
$98K +$86.7K +119 New
Zurich Cantonal Bank
141
Zurich Cantonal Bank
Switzerland
$92K +$81.6K +112 New
Canada Life
142
Canada Life
Manitoba, Canada
$79K +$70K +96 New
FC
143
FORA Capital
Florida
$72K +$64.1K +88 New
US Bancorp
144
US Bancorp
Minnesota
$63K +$53.9K +74 +3,700%
Credit Agricole
145
Credit Agricole
France
$49K -$43.7K -60 -50%
AIP
146
Ameritas Investment Partners
Nebraska
$46K -$14.6K -20 -26%
IA
147
IFS Advisors
Kansas
$42K +$37.9K +52 New
SQA
148
Simon Quick Advisors
New Jersey
$36K +$32.1K +44 New
TRCT
149
Tower Research Capital (TRC)
New York
$20K -$432K -593 -96%
PHK
150
Point72 Hong Kong
Hong Kong
$16K -$31.3K -43 -69%

PRPL Hedge Fund Activity: Q4 2020 in Review

160 of the 5,651 institutional investors tracked by Wall St. Rank reported a position in Purple Innovation (PRPL) for Q4 2020, worth a combined $2.05B — up 51% from $1.36B a quarter earlier.

Buyers outnumbered sellers: 47 funds opened new PRPL positions and 31 closed out — a net gain of 16 holders — while 42 added to existing stakes and 60 trimmed.

The largest buyer was Fidelity Investments, opening a new position worth an estimated $154M. The largest seller was Woodson Capital Management, cutting an estimated $58.3M.

  • 160 institutional investors held Purple Innovation (PRPL) as of Q4 2020, up from 146 in Q3 2020.
  • Funds reported $2.05B of Purple Innovation stock for Q4 2020, up 51% quarter-over-quarter.
  • 47 funds opened new Purple Innovation positions in Q4 2020 and 31 closed out, a net change of +16 holders.
  • The largest Purple Innovation buyer in Q4 2020 was Fidelity Investments, an estimated $154M added.
  • The largest Purple Innovation seller in Q4 2020 was Woodson Capital Management, an estimated $58.3M sold.

Based on aggregated 13F filings for Q4 2020.