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Purple Innovation
PRPL

Overview Fund Activity

78 hedge funds and large institutions have $51.4M invested in Purple Innovation in 2025 Q2 according to their latest regulatory filings, with 22 funds opening new positions, 12 increasing their positions, 25 reducing their positions, and 26 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
78
Holders Change
-6
Holders Change %
-7.14%
% of All Funds
1.05%
Holding in Top 10
–
Holding in Top 10 Change
–
Holding in Top 10 Change %
–
% of All Funds
–
New
22
Increased
12
Reduced
25
Closed
26
Calls
$149K
Puts
$47K
Net Calls
+$102K
Net Calls Change
+$115K

Top Buyers

1
Millennium Management
Millennium Management
New York
+$774K
2
WA
Wasatch Advisors
Utah
+$468K
3
Jane Street
Jane Street
New York
+$253K
4
AFM
Anson Funds Management
Texas
+$219K
5
Marshall Wace
Marshall Wace
United Kingdom
+$128K

Top Sellers

1
BlackRock
BlackRock
New York
-$1.73M
2
Fidelity Investments
Fidelity Investments
Massachusetts
-$1.09M
3
State Street
State Street
Massachusetts
-$717K
4
Geode Capital Management
Geode Capital Management
Massachusetts
-$550K
5
Northern Trust
Northern Trust
Illinois
-$258K
Name Holding Trade Value Shares
Change 		Shares
Change %
PA
101
PSI Advisors
Florida
– -$2.58K -3,400 Closed
AB
102
Amalgamated Bank
New York
– -$2K -2,005 Closed
SCM
103
Sterling Capital Management
North Carolina
– -$745 -981 Closed
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5