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Purple Innovation

116 hedge funds and large institutions have $626M invested in Purple Innovation in 2020 Q2 according to their latest regulatory filings, with 49 funds opening new positions, 49 increasing their positions, 14 reducing their positions, and 10 closing their positions.

New
Increased
Maintained
Reduced
Closed

427% more capital invested

Capital invested by funds: $119M → $626M (+$507M)

390% more first-time investments, than exits

New positions opened: 49 | Existing positions closed: 10

300% more funds holding in top 10

Funds holding in top 10: 14 (+3)

250% more repeat investments, than reductions

Existing positions increased: 49 | Existing positions reduced: 14

51% more funds holding

Funds holding: 77116 (+39)

2.37% more ownership

Funds ownership: 3.52%5.89% (+2.4%)

5% less call options, than puts

Call options by funds: $3.37M | Put options by funds: $3.55M

Holders
116
Holders Change
+39
Holders Change %
+50.65%
% of All Funds
2.38%
Holding in Top 10
4
Holding in Top 10 Change
+3
Holding in Top 10 Change %
+300%
% of All Funds
0.08%
New
49
Increased
49
Reduced
14
Closed
10
Calls
$3.37M
Puts
$3.55M
Net Calls
-$181K
Net Calls Change
-$181K
Name Holding Trade Value Shares
Change
Change in
Stake
MLICM
101
Metropolitan Life Insurance Company (MetLife)
New York
$89.2K +$62.4K +198 New
CG
102
Cutler Group
California
$83K +$58.3K +185 New
Group One Trading
103
Group One Trading
Illinois
$83K +$58.3K +185 New
UBS Group
104
UBS Group
Switzerland
$82K -$3.15K -10 -5%
Legal & General Group
105
Legal & General Group
United Kingdom
$42K +$15.5K +49 +109%
Citigroup
106
Citigroup
New York
$37K -$3.47K -11 -12%
PAG
107
Private Advisor Group
New Jersey
$36K +$25.2K +80 New
AIP
108
Ameritas Investment Partners
Nebraska
$23K +$11.7K +37 +264%
Federated Hermes
109
Federated Hermes
Pennsylvania
$20K +$13.9K +44 New
SBL
110
Sargent Bickham Lagudis
Colorado
$17K +$4.41K +14 +58%
BNP Paribas Financial Markets
111
BNP Paribas Financial Markets
France
$16.3K -$19.9K -63 -64%
MSFP
112
Mark Sheptoff Financial Planning
Connecticut
$4K +$2.52K +8 New
CAPTRUST Financial Advisors
113
CAPTRUST Financial Advisors
North Carolina
$4K +$2.84K +9 New
Royal Bank of Canada
114
Royal Bank of Canada
Ontario, Canada
$1K -$3.15K -10 -91%
SSB
115
Sandy Spring Bank
Maryland
$1K +$315 +1 New
DIGDR
116
Dynamo Internacional Gestao de Recursos
Brazil
-$2.65M -12,992 Closed
FA
117
Friess Associates
Delaware
-$945K -6,656 Closed
Parallax Volatility Advisers
118
Parallax Volatility Advisers
California
-$114K -800 Closed
HW
119
Hancock Whitney
Mississippi
-$73K -512 Closed
BCM
120
Bayesian Capital Management
New York
-$68K -480 Closed
Lido Advisors
121
Lido Advisors
California
-$61K -428 Closed
GCP
122
GSA Capital Partners
United Kingdom
-$60K -420 Closed
Victory Capital Management
123
Victory Capital Management
Texas
-$26K -179 Closed
FC
124
FORA Capital
Florida
-$24K -166 Closed
SFS
125
Sowell Financial Services
Arkansas
-$10K -71 Closed

PRPL Hedge Fund Activity: Q2 2020 in Review

116 of the 4,877 institutional investors tracked by Wall St. Rank reported a position in Purple Innovation (PRPL) for Q2 2020, worth a combined $626M — up 427% from $119M a quarter earlier.

Buyers outnumbered sellers: 49 funds opened new PRPL positions and 10 closed out — a net gain of 39 holders — while 49 added to existing stakes and 14 trimmed.

The largest buyer was Coliseum Capital Management, adding an estimated $22.8M. The largest seller was Dynamo Internacional Gestao de Recursos, exiting entirely with an estimated $2.65M sold.

  • 116 institutional investors held Purple Innovation (PRPL) as of Q2 2020, up from 77 in Q1 2020.
  • Funds reported $626M of Purple Innovation stock for Q2 2020, up 427% quarter-over-quarter.
  • 49 funds opened new Purple Innovation positions in Q2 2020 and 10 closed out, a net change of +39 holders.
  • The largest Purple Innovation buyer in Q2 2020 was Coliseum Capital Management, an estimated $22.8M added.
  • The largest Purple Innovation seller in Q2 2020 was Dynamo Internacional Gestao de Recursos, an estimated $2.65M sold.

Based on aggregated 13F filings for Q2 2020.