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Purple Innovation

160 hedge funds and large institutions have $2.05B invested in Purple Innovation in 2020 Q4 according to their latest regulatory filings, with 47 funds opening new positions, 42 increasing their positions, 60 reducing their positions, and 31 closing their positions.

New
Increased
Maintained
Reduced
Closed

178% more call options, than puts

Call options by funds: $45.7M | Put options by funds: $16.4M

52% more first-time investments, than exits

New positions opened: 47 | Existing positions closed: 31

51% more capital invested

Capital invested by funds: $1.36B → $2.05B (+$694M)

10% more funds holding

Funds holding: 146160 (+14)

0% more funds holding in top 10

Funds holding in top 10: 1010 (0)

0.23% less ownership

Funds ownership: 4.13%3.9% (-0.23%)

30% less repeat investments, than reductions

Existing positions increased: 42 | Existing positions reduced: 60

Holders
160
Holders Change
+14
Holders Change %
+9.59%
% of All Funds
2.83%
Holding in Top 10
10
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
0.18%
New
47
Increased
42
Reduced
60
Closed
31
Calls
$45.7M
Puts
$16.4M
Net Calls
+$29.3M
Net Calls Change
+$22.6M
Name Holding Trade Value Shares
Change
Change in
Stake
RJA
76
Raymond James & Associates
Florida
$1.6M -$128K -176 -8%
EGI
77
EAM Global Investors
California
$1.5M +$1.33M +1,824 New
RC
78
RBF Capital
California
$1.46M +$408K +560 +46%
Barclays
79
Barclays
United Kingdom
$1.25M +$134K +184 +14%
UBS Group
80
UBS Group
Switzerland
$1.21M +$963K +1,321 +869%
AIM
81
Aigen Investment Management
New York
$1.14M +$181K +248 +22%
EI
82
EAM Investors
California
$1.07M +$947K +1,299 New
Thrivent Financial for Lutherans
83
Thrivent Financial for Lutherans
Minnesota
$1.02M +$907K +1,244 New
ECM
84
ExodusPoint Capital Management
New York
$1M +$887K +1,217 New
Los Angeles Capital Management
85
Los Angeles Capital Management
California
$941K -$133K -182 -14%
CS
86
Credit Suisse
Switzerland
$903K +$800K +1,097 New
California Public Employees Retirement System
87
California Public Employees Retirement System
California
$897K +$47.4K +65 +6%
RA
88
Royce & Associates
New York
$889K +$539K +740 +218%
AC
89
Athanor Capital
New York
$885K +$783K +1,075 New
SO
90
STRS Ohio
Ohio
$833K
California State Teachers Retirement System (CalSTRS)
91
California State Teachers Retirement System (CalSTRS)
California
$826K -$247K -339 -25%
Squarepoint
92
Squarepoint
New York
$802K +$710K +974 New
PPA
93
Parametric Portfolio Associates
Washington
$786K -$180K -247 -21%
PI
94
PEAK6 Investments
Illinois
$761K +$673K +924 New
Envestnet Asset Management
95
Envestnet Asset Management
Illinois
$744K -$46.6K -64 -7%
UBS AM
96
UBS AM
Illinois
$727K +$643K +882 New
Fiera Capital (Canada)
97
Fiera Capital (Canada)
Quebec, Canada
$662K
RhumbLine Advisers
98
RhumbLine Advisers
Massachusetts
$653K +$2.19K +3 +0.4%
Invesco
99
Invesco
Georgia
$639K -$1.53M -2,102 -73%
CSS
100
Cubist Systematic Strategies
Connecticut
$584K -$2.7M -3,702 -84%

PRPL Hedge Fund Activity: Q4 2020 in Review

160 of the 5,651 institutional investors tracked by Wall St. Rank reported a position in Purple Innovation (PRPL) for Q4 2020, worth a combined $2.05B — up 51% from $1.36B a quarter earlier.

Buyers outnumbered sellers: 47 funds opened new PRPL positions and 31 closed out — a net gain of 16 holders — while 42 added to existing stakes and 60 trimmed.

The largest buyer was Fidelity Investments, opening a new position worth an estimated $154M. The largest seller was Woodson Capital Management, cutting an estimated $58.3M.

  • 160 institutional investors held Purple Innovation (PRPL) as of Q4 2020, up from 146 in Q3 2020.
  • Funds reported $2.05B of Purple Innovation stock for Q4 2020, up 51% quarter-over-quarter.
  • 47 funds opened new Purple Innovation positions in Q4 2020 and 31 closed out, a net change of +16 holders.
  • The largest Purple Innovation buyer in Q4 2020 was Fidelity Investments, an estimated $154M added.
  • The largest Purple Innovation seller in Q4 2020 was Woodson Capital Management, an estimated $58.3M sold.

Based on aggregated 13F filings for Q4 2020.