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Purple Innovation
PRPL

Overview Fund Activity

162 hedge funds and large institutions have $2.05B invested in Purple Innovation in 2020 Q4 according to their latest regulatory filings, with 48 funds opening new positions, 43 increasing their positions, 60 reducing their positions, and 31 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
162
Holders Change
+15
Holders Change %
+10.2%
% of All Funds
2.87%
Holding in Top 10
10
Holding in Top 10 Change
–
Holding in Top 10 Change %
–
% of All Funds
0.18%
New
48
Increased
43
Reduced
60
Closed
31
Calls
$45.7M
Puts
$16.4M
Net Calls
+$29.3M
Net Calls Change
+$22.6M

Top Buyers

1
Fidelity Investments
Fidelity Investments
Massachusetts
+$174M
2
CCM
Coliseum Capital Management
Connecticut
+$115M
3
Lord, Abbett & Co
Lord, Abbett & Co
New Jersey
+$44.6M
4
BTP
Bloom Tree Partners
New York
+$31M
5
LSCM
Light Street Capital Management
California
+$25.8M

Top Sellers

1
WCM
Woodson Capital Management
Connecticut
-$65.9M
2
HRCM
Hood River Capital Management
Florida
-$57.8M
3
KCM
Kingdon Capital Management
New York
-$22.1M
4
SAM
Scopus Asset Management
New York
-$21.4M
5
SCM
SG Capital Management
Illinois
-$13.2M
Name Holding Trade Value Shares
Change 		Shares
Change %
Morgan Stanley
51
Morgan Stanley
New York
$4.85M -$3.52M -106,897 -42%
Charles Schwab
52
Charles Schwab
California
$4.71M -$199K -6,029 -4%
Russell Investments Group
53
Russell Investments Group
United Kingdom
$4.5M +$1.51M +45,939 +51%
Ohio Public Employees Retirement System (OPERS)
54
Ohio Public Employees Retirement System (OPERS)
Ohio
$4.36M – – –
ES
55
Equitec Specialists
Illinois
$3.43M +$3.43M +103,976 New
JG
56
Jefferies Group
New York
$3.29M -$6.92M -210,000 -68%
Bank of New York Mellon
57
Bank of New York Mellon
New York
$3.01M +$966K +29,340 +47%
Schroder Investment Management Group
58
Schroder Investment Management Group
United Kingdom
$2.95M -$604K -18,327 -17%
Connor, Clark & Lunn Investment Management (CC&L)
59
Connor, Clark & Lunn Investment Management (CC&L)
British Columbia, Canada
$2.94M +$2.29M +69,647 +353%
Group One Trading
60
Group One Trading
Illinois
$2.93M +$1.26M +38,147 +75%
AQR Capital Management
61
AQR Capital Management
Connecticut
$2.75M -$1.52M -46,248 -36%
DLCIG
62
D.L. Carlson Investment Group
New Hampshire
$2.71M +$2.71M +82,154 New
Adage Capital Partners
63
Adage Capital Partners
Massachusetts
$2.69M +$2.69M +81,641 New
Parallax Volatility Advisers
64
Parallax Volatility Advisers
California
$2.68M +$1.5M +45,455 +127%
GC
65
Globeflex Capital
California
$2.49M +$56.8K +1,724 +2%
Swiss National Bank
66
Swiss National Bank
Switzerland
$2.4M +$2.4M +72,700 New
ECM
67
EMC Capital Management
Texas
$2.25M +$2.25M +68,432 New
WAM
68
Wolverine Asset Management
Illinois
$2.22M +$2.22M +67,261 New
Franklin Resources
69
Franklin Resources
California
$2.04M – – –
EF
70
Empowered Funds
Pennsylvania
$1.95M +$1.95M +59,093 New
Bank of Montreal
71
Bank of Montreal
Ontario, Canada
$1.92M -$168K -4,789 -8%
LPL Financial
72
LPL Financial
California
$1.86M +$175K +5,325 +10%
Citadel Advisors
73
Citadel Advisors
Florida
$1.84M +$1.15M +35,056 +168%
CL
74
CPWM LLC
Washington
$1.78M +$16K +487 +0.9%
QSS
75
Quantitative Systematic Strategies
Florida
$1.64M -$574K -17,421 -26%
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