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Willis Investment Counsel Portfolio holdings

AUM $2.1B
1-Year Est. Return 24.61%
This Fund
S&P 500
This Quarter Est. Return
+14.06%
1 Year Est. Return
+24.61%
3 Year Est. Return
+53.31%
5 Year Est. Return
+71.06%
10 Year Est. Return
+1,214.29%
AUM
$1.56B
AUM Growth
+$185M
Cap. Flow
+$7.27M
Cap. Flow %
0.47%
Top 10 Hldgs %
27.28%
Holding
117
New
6
Increased
47
Reduced
35
Closed
4

Top Buys

Rank Stock Value
1
MSFT icon
Microsoft
MSFT
+$5.73M
2
SHEL icon
Shell
SHEL
+$5.1M
3
AAPL icon
Apple
AAPL
+$3.62M
4
GOOGL icon
Alphabet (Google) Class A
GOOGL
+$3.01M
5
PFE icon
Pfizer
PFE
+$2.94M

Top Sells

Rank Stock Value
1
KR icon
Kroger
KR
+$13.4M
2
MRK icon
Merck
MRK
+$4.56M
3
LLY icon
Eli Lilly
LLY
+$2.95M
4
BP icon
BP
BP
+$2M
5
VB icon
Vanguard Morningstar Small-Cap ETF
VB
+$1.62M

Sector Composition

Rank Sector Weight
1 Technology 19.02%
2 Financials 15.36%
3 Industrials 13.81%
4 Healthcare 13.64%
5 Consumer Staples 10.65%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
TTE icon
76
TotalEnergies
TTE
$190B
$6.39M 0.41%
102,943
– –
MSM icon
77
MSC Industrial Direct
MSM
$6.86B
$6.38M 0.41%
78,124
-214
-0.3% -$17.5K
DRI icon
78
Darden Restaurants
DRI
$24.4B
$6.28M 0.4%
45,406
– –
VBR icon
79
Vanguard Morningstar Small-Cap Value ETF
VBR
$38.1B
$3.8M 0.24%
23,959
+6,338
+36% +$1.01M
GNRC icon
80
Generac Holdings
GNRC
$12.5B
$3.13M 0.2%
31,089
+2,274
+8% +$257K
MEDP icon
81
Medpace
MEDP
$16.5B
$2.51M 0.16%
11,805
-170
-1% -$34K
NVDA icon
82
NVIDIA
NVDA
$5.42T
$2.37M 0.15%
162,320
+2,870
+2% +$42.1K
STRL icon
83
Sterling Infrastructure
STRL
$16.7B
$1.51M 0.1%
45,914
-1,166
-2% -$34.3K
NRC icon
84
NRC Health Common Stock
NRC
$450M
$1.26M 0.08%
33,707
-3,768
-10% -$146K
QLYS icon
85
Qualys
QLYS
$6.35B
$1.22M 0.08%
10,897
-179
-2% -$22.4K
DCI icon
86
Donaldson
DCI
$11.4B
$1.2M 0.08%
20,404
-490
-2% -$28.1K
CSGS
87
DELISTED
CSG Systems International
CSGS
$1.16M 0.07%
20,195
-921
-4% -$54.1K
ATKR icon
88
Atkore
ATKR
$3.16B
$1.12M 0.07%
9,907
-322
-3% -$33.7K
FLR icon
89
Fluor
FLR
$7.96B
$1.08M 0.07%
31,271
-709
-2% -$22.6K
GIL icon
90
Gildan
GIL
$10.6B
$1.06M 0.07%
38,754
-2,298
-6% -$66.7K
EVTC icon
91
Evertec
EVTC
$1.78B
$1.05M 0.07%
32,504
-7,807
-19% -$257K
LOGI icon
92
Logitech
LOGI
$15.2B
$979K 0.06%
15,734
-1,089
-6% -$59.6K
FTDR icon
93
Frontdoor
FTDR
$6.26B
$837K 0.05%
40,253
-10,456
-21% -$230K
META icon
94
Meta Platforms (Facebook)
META
$1.51T
$792K 0.05%
6,585
+4,560
+225% +$535K
VB icon
95
Vanguard Morningstar Small-Cap ETF
VB
$82.7B
$783K 0.05%
4,267
-8,750
-67% -$1.62M
FIZZ icon
96
National Beverage
FIZZ
$3.01B
$694K 0.04%
14,908
-350
-2% -$16.4K
KO icon
97
Coca-Cola
KO
$375B
$649K 0.04%
10,198
-67
-0.7% -$4.04K
BRK.A icon
98
Berkshire Hathaway Class A
BRK.A
$1.12T
$469K 0.03%
1
– –
VO icon
99
Vanguard Morningstar Mid-Cap ETF
VO
$109B
$464K 0.03%
9,104
– –
JBTM
100
JBT Marel
JBTM
$6.39B
$403K 0.03%
4,409
-791
-15% -$72.4K
1 2 3
4
5

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ACM
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BWC
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CF
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HJGA
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IHAM
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IVAV
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Willis Investment Counsel's Q4 2022 Portfolio in Review

As of Q4 2022, Willis Investment Counsel held 117 positions worth $1.56B, up 13% from $1.38B the previous quarter. Its ten largest holdings account for 27% of the portfolio.

Willis Investment Counsel's Q4 2022 filing shows 6 new, 47 increased, 35 reduced and 4 closed positions. Its largest new stake was PAR Technology: 10,000 shares worth $261K. The largest sale was Kroger, an estimated $13.4M.

By sector, the portfolio is most concentrated in Technology at 19% of assets, down from 19% a quarter earlier, followed by Financials and Industrials.

  • Willis Investment Counsel's largest Q4 2022 buy was PAR Technology: 10,000 shares worth $261K.
  • Willis Investment Counsel added most to Microsoft in Q4 2022, an estimated $5.73M increase.
  • Willis Investment Counsel's biggest Q4 2022 reduction was Kroger, cutting an estimated $13.4M.
  • Willis Investment Counsel fully exited Eli Lilly in Q4 2022, selling an estimated $2.95M.
  • Willis Investment Counsel's ten largest holdings make up 27% of its $1.56B portfolio in Q4 2022.
  • Willis Investment Counsel opened 6 new positions and closed 4 in Q4 2022.
  • Willis Investment Counsel's portfolio value rose 13% quarter-over-quarter to $1.56B.

Based on Willis Investment Counsel's 13F filing for Q4 2022, filed 18 Jan 2023.