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Willis Investment Counsel Portfolio holdings

AUM $2.1B
1-Year Est. Return 24.61%
This Fund
S&P 500
This Quarter Est. Return
-1.52%
1 Year Est. Return
+24.61%
3 Year Est. Return
+53.31%
5 Year Est. Return
+71.06%
10 Year Est. Return
+1,214.29%
AUM
$1.44B
AUM Growth
-$10.6M
Cap. Flow
+$28.3M
Cap. Flow %
1.96%
Top 10 Hldgs %
28.04%
Holding
109
New
2
Increased
59
Reduced
14
Closed
2

Top Buys

Rank Stock Value
1
MCD icon
McDonald's
MCD
+$9.29M
2
KVUE icon
Kenvue
KVUE
+$8.44M
3
KMB icon
Kimberly-Clark
KMB
+$6.97M
4
PEP icon
PepsiCo
PEP
+$6.14M
5
GOOGL icon
Alphabet (Google) Class A
GOOGL
+$5.56M

Top Sells

Rank Stock Value
1
GL icon
Globe Life
GL
+$11.7M
2
MRK icon
Merck
MRK
+$5.59M
3
ADBE icon
Adobe
ADBE
+$3.69M
4
STRL icon
Sterling Infrastructure
STRL
+$841K
5
MXCT icon
MaxCyte
MXCT
+$371K

Sector Composition

Rank Sector Weight
1 Technology 24.85%
2 Industrials 13.54%
3 Healthcare 13.25%
4 Consumer Staples 11.49%
5 Financials 10.82%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
LOGI icon
76
Logitech
LOGI
$15.2B
$1.49M 0.1%
15,338
+184
+1% +$16.6K
QLYS icon
77
Qualys
QLYS
$6.35B
$1.41M 0.1%
9,877
+1,620
+20% +$247K
GIL icon
78
Gildan
GIL
$10.6B
$1.26M 0.09%
33,249
+502
+2% +$18.2K
DCI icon
79
Donaldson
DCI
$11.4B
$1.25M 0.09%
17,458
+277
+2% +$20.3K
EVTC icon
80
Evertec
EVTC
$1.78B
$1.14M 0.08%
34,288
-1,253
-4% -$45.3K
HXL icon
81
Hexcel
HXL
$7.82B
$992K 0.07%
15,888
+164
+1% +$11K
LQDT icon
82
Liquidity Services
LQDT
$1.32B
$974K 0.07%
48,725
+772
+2% +$14.4K
STRL icon
83
Sterling Infrastructure
STRL
$16.7B
$835K 0.06%
7,054
-7,376
-51% -$841K
NRC icon
84
NRC Health Common Stock
NRC
$450M
$796K 0.06%
34,702
+4,063
+13% +$125K
CSGS
85
DELISTED
CSG Systems International
CSGS
$730K 0.05%
17,726
-2,548
-13% -$113K
JBTM
86
JBT Marel
JBTM
$6.39B
$704K 0.05%
7,418
+37
+0.5% +$3.49K
ATKR icon
87
Atkore
ATKR
$3.16B
$689K 0.05%
5,109
+70
+1% +$11.1K
KO icon
88
Coca-Cola
KO
$375B
$662K 0.05%
10,397
BRK.A icon
89
Berkshire Hathaway Class A
BRK.A
$1.12T
$612K 0.04%
1
JKHY icon
90
Jack Henry & Associates
JKHY
$11.1B
$572K 0.04%
3,447
+36
+1% +$5.98K
VO icon
91
Vanguard Morningstar Mid-Cap ETF
VO
$109B
$551K 0.04%
9,104
OEF icon
92
iShares S&P 100 ETF
OEF
$20.6B
$487K 0.03%
1,841
PAR icon
93
PAR Technology
PAR
$735M
$471K 0.03%
10,000
UI icon
94
Ubiquiti
UI
$34.3B
$446K 0.03%
+3,065
New +$393K
DLB icon
95
Dolby
DLB
$5.79B
$445K 0.03%
5,621
+100
+2% +$8.04K
DTD icon
96
WisdomTree US Total Dividend Fund
DTD
$1.69B
$378K 0.03%
5,341
-225
-4% -$15.7K
TTC icon
97
Toro Company
TTC
$9.49B
$358K 0.02%
3,825
+65
+2% +$5.73K
VRSN icon
98
VeriSign
VRSN
$26.6B
$323K 0.02%
1,816
+706
+64% +$126K
FIZZ icon
99
National Beverage
FIZZ
$3.01B
$306K 0.02%
5,978
+96
+2% +$4.49K
SO icon
100
Southern Company
SO
$107B
$288K 0.02%
3,717

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Willis Investment Counsel's Q2 2024 Portfolio in Review

As of Q2 2024, Willis Investment Counsel held 109 positions worth $1.44B, down 0.73% from $1.45B the previous quarter. Its ten largest holdings account for 28% of the portfolio.

Trading was light in Q2 2024: portfolio turnover was 3.7%. Willis Investment Counsel opened 2 new positions and exited 2, leaving the 109-position portfolio largely intact.

By sector, the portfolio is most concentrated in Technology at 25% of assets, down from 25% a quarter earlier, followed by Industrials and Healthcare.

  • Willis Investment Counsel's largest Q2 2024 buy was Ubiquiti: 3,065 shares worth $446K.
  • Willis Investment Counsel added most to McDonald's in Q2 2024, an estimated $9.29M increase.
  • Willis Investment Counsel's biggest Q2 2024 reduction was Merck, cutting an estimated $5.59M.
  • Willis Investment Counsel fully exited Globe Life in Q2 2024, selling an estimated $11.7M.
  • Willis Investment Counsel's ten largest holdings make up 28% of its $1.44B portfolio in Q2 2024.
  • Willis Investment Counsel opened 2 new positions and closed 2 in Q2 2024.
  • Willis Investment Counsel's portfolio value fell 0.73% quarter-over-quarter to $1.44B.

Based on Willis Investment Counsel's 13F filing for Q2 2024, filed 24 Jul 2024.