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HFG

Heron Financial Group Portfolio holdings

AUM $186M
1-Year Est. Return 16.68%
This Fund
S&P 500
This Quarter Est. Return
+5.32%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
10 Year Est. Return
AUM
$181M
AUM Growth
+$31.6M
Cap. Flow
+$24M
Cap. Flow %
13.25%
Top 10 Hldgs %
43.46%
Holding
146
New
18
Increased
55
Reduced
48
Closed
2

Sector Composition

Rank Sector Weight
1 Technology 9.65%
2 Healthcare 7.97%
3 Financials 5.91%
4 Industrials 3.95%
5 Energy 3.74%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
VUG icon
1
Vanguard Growth ETF
VUG
$221B
$9.33M 5.14%
+224,382
New +$8.73M
VOO icon
2
Vanguard S&P 500 ETF
VOO
$974B
$9.32M 5.14%
+24,788
New +$9.09M
EFAV icon
3
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.23B
$9.11M 5.03%
134,736
+40,215
+43% +$2.65M
IWR icon
4
iShares Russell Mid-Cap ETF
IWR
$56.6B
$8.31M 4.58%
118,915
+12,251
+11% +$865K
IWP icon
5
iShares Russell Mid-Cap Growth ETF
IWP
$20.2B
$8.14M 4.49%
89,370
+8,810
+11% +$786K
IJJ icon
6
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.82B
$7.99M 4.4%
77,705
-780
-1% -$83.3K
VYM icon
7
Vanguard High Dividend Yield ETF
VYM
$80B
$7.02M 3.87%
+66,551
New +$7.16M
VB icon
8
Vanguard Small-Cap ETF
VB
$79.7B
$6.67M 3.68%
+35,178
New +$6.82M
IWO icon
9
iShares Russell 2000 Growth ETF
IWO
$14.7B
$6.65M 3.67%
29,317
+3,223
+12% +$737K
IWN icon
10
iShares Russell 2000 Value ETF
IWN
$14.4B
$6.28M 3.46%
45,860
+3,266
+8% +$473K
AAPL icon
11
Apple
AAPL
$4.9T
$4.36M 2.4%
26,447
-32
-0.1% -$4.72K
IWV icon
12
iShares Russell 3000 ETF
IWV
$19.6B
$3.93M 2.16%
16,674
-102,782
-86% -$23.7M
TMO icon
13
Thermo Fisher Scientific
TMO
$198B
$2.89M 1.59%
5,006
-73
-1% -$41.1K
JPEM icon
14
JPMorgan Diversified Return Emerging Markets Equity ETF
JPEM
$378M
$2.56M 1.41%
50,714
+21,576
+74% +$1.1M
MSFT icon
15
Microsoft
MSFT
$2.93T
$2.53M 1.4%
8,780
-127
-1% -$32.4K
COWZ icon
16
Pacer US Cash Cows 100 ETF
COWZ
$18.3B
$2.33M 1.29%
49,715
+11,491
+30% +$549K
PGX icon
17
Invesco Preferred ETF
PGX
$3.91B
$2.26M 1.24%
196,437
+5,211
+3% +$62.5K
MS icon
18
Morgan Stanley
MS
$339B
$2.23M 1.23%
25,347
-1,329
-5% -$124K
LYB icon
19
LyondellBasell Industries
LYB
$19.1B
$1.99M 1.1%
21,243
+2,172
+11% +$202K
TMUS icon
20
T-Mobile US
TMUS
$208B
$1.95M 1.07%
13,432
+4,514
+51% +$654K
ITW icon
21
Illinois Tool Works
ITW
$79.4B
$1.93M 1.06%
7,926
-21
-0.3% -$4.9K
XOM icon
22
ExxonMobil
XOM
$611B
$1.84M 1.01%
16,786
-2,076
-11% -$230K
BRK.B icon
23
Berkshire Hathaway Class B
BRK.B
$1.06T
$1.83M 1.01%
5,917
+20
+0.3% +$6.16K
AON icon
24
Aon
AON
$78.4B
$1.73M 0.95%
5,493
-185
-3% -$57.3K
TFX icon
25
Teleflex
TFX
$5.96B
$1.63M 0.9%
6,431

Similar funds

Heron Financial Group's Q1 2023 Portfolio in Review

As of Q1 2023, Heron Financial Group held 146 positions worth $181M, up 21% from $150M the previous quarter. Its ten largest holdings account for 43% of the portfolio.

Heron Financial Group deployed $24M of net new capital in Q1 2023, opening 18 new positions and adding to 55 existing holdings. Its largest new stake was Vanguard S&P 500 ETF: 24,788 shares worth $9.32M.

By sector, the portfolio is most concentrated in Technology at 9.6% of assets, up from 9.4% a quarter earlier, followed by Healthcare and Financials.

On the sell side, the largest reduction was iShares Russell 3000 ETF, an estimated $23.7M trimmed.

  • Heron Financial Group's largest Q1 2023 buy was Vanguard S&P 500 ETF: 24,788 shares worth $9.32M.
  • Heron Financial Group added most to iShares MSCI EAFE Min Vol Factor ETF in Q1 2023, an estimated $2.65M increase.
  • Heron Financial Group's biggest Q1 2023 reduction was iShares Russell 3000 ETF, cutting an estimated $23.7M.
  • Heron Financial Group fully exited Baxter International in Q1 2023, selling an estimated $240K.
  • Heron Financial Group's ten largest holdings make up 43% of its $181M portfolio in Q1 2023.
  • Heron Financial Group opened 18 new positions and closed 2 in Q1 2023.
  • Heron Financial Group's portfolio value rose 21% quarter-over-quarter to $181M.

Based on Heron Financial Group's 13F filing for Q1 2023, filed 19 Apr 2023.