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HFG
Heron Financial Group Portfolio holdings
AUM
$186M
1-Year Est. Return
16.68%
This Fund
S&P 500
This Quarter
Est. Return
+20.14%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$112M
AUM Growth
+$14.4M
(+15%)
Cap. Flow
+$4.12M
Cap. Flow
% of AUM
3.69%
Top 10 Holdings %
Top 10 Hldgs %
39.53%
Holding
123
New
14
Increased
46
Reduced
47
Closed
3
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
ProShares Short S&P500
SH
|
+$480K |
| 2 |
Sonoco
SON
|
+$301K |
| 3 |
Invesco Preferred ETF
PGX
|
+$267K |
| 4 |
Microsoft
MSFT
|
+$260K |
| 5 |
Lowe's Companies
LOW
|
+$237K |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
iShares Preferred and Income Securities ETF
PFF
|
+$355K |
| 2 |
Wells Fargo
WFC
|
+$253K |
| 3 |
L3Harris
LHX
|
+$239K |
| 4 |
Agree Realty
ADC
|
+$204K |
| 5 |
Progressive
PGR
|
+$84.3K |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Healthcare | 11.71% |
| 2 | Technology | 11.32% |
| 3 | Financials | 6.99% |
| 4 | Industrials | 3.87% |
| 5 | Consumer Discretionary | 3.34% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | |
|---|---|---|---|---|---|---|
1
Vanguard Growth ETF
VUG
$221B
| $5.7M | 5.1% |
160,932
-2,430
| -1% | -$74.7K |
|
2
iShares Russell Mid-Cap Growth ETF
IWP
$20.2B
| $5.05M | 4.52% |
61,634
+708
| +1% | +$51.4K |
|
3
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.23B
| $5.04M | 4.51% |
75,441
+2,686
| +4% | +$174K |
|
4
Vanguard S&P 500 ETF
VOO
$974B
| $4.86M | 4.35% |
16,664
+280
| +2% | +$75.4K |
|
5
Vanguard High Dividend Yield ETF
VYM
$80B
| $4.33M | 3.88% |
54,736
+1,507
| +3% | +$117K |
|
6
iShares Russell Mid-Cap ETF
IWR
$56.6B
| $4.3M | 3.85% |
79,484
+1,498
| +2% | +$75.1K |
|
|
7
iShares Preferred and Income Securities ETF
PFF
$13.3B
| $4.23M | 3.78% |
121,186
-10,410
| -8% | -$355K |
|
8
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.82B
| $3.67M | 3.28% |
56,006
+2,510
| +5% | +$157K |
|
9
iShares Russell 2000 Growth ETF
IWO
$14.7B
| $3.58M | 3.21% |
17,233
+334
| +2% | +$62.5K |
|
|
10
Invesco Preferred ETF
PGX
$3.91B
| $3.4M | 3.04% |
237,416
+19,051
| +9% | +$267K |
|
11
Vanguard Small-Cap ETF
VB
$79.7B
| $3.21M | 2.87% |
22,025
+588
| +3% | +$79K |
|
12
iShares Russell 2000 Value ETF
IWN
$14.4B
| $2.79M | 2.5% |
29,579
+1,937
| +7% | +$176K |
|
13
Teleflex
TFX
$5.96B
| $2.43M | 2.17% |
6,837
| – | – |
|
14
Thermo Fisher Scientific
TMO
$198B
| $2.11M | 1.89% |
5,516
-95
| -2% | -$31.8K |
|
|
15
Microsoft
MSFT
$2.93T
| $1.94M | 1.74% |
9,099
+1,430
| +19% | +$260K |
|
16
Invesco Dorsey Wright Emerging Markets Momentum ETF
PIE
$247M
| $1.61M | 1.44% |
82,955
-275
| -0.3% | -$4.53K |
|
17
Apple
AAPL
$4.9T
| $1.56M | 1.4% |
16,260
-672
| -4% | -$52.1K |
|
18
JPMorgan Chase
JPM
$907B
| $1.48M | 1.32% |
15,324
+427
| +3% | +$40.5K |
|
19
Illinois Tool Works
ITW
$79.4B
| $1.36M | 1.22% |
7,802
| – | – |
|
20
Morgan Stanley
MS
$339B
| $1.3M | 1.16% |
26,030
+123
| +0.5% | +$5.17K |
|
21
Amazon
AMZN
$2.66T
| $1.27M | 1.14% |
7,960
+480
| +6% | +$58K |
|
22
UnitedHealth
UNH
$387B
| $1.26M | 1.13% |
4,319
-36
| -0.8% | -$10.3K |
|
23
Adobe
ADBE
$94.3B
| $1.15M | 1.03% |
2,475
| – | – |
|
24
Verizon
VZ
$182B
| $1.11M | 0.99% |
20,381
+1,290
| +7% | +$72.6K |
|
25
Vanguard Intermediate-Term Bond ETF
BIV
$29.1B
| $1.11M | 0.99% |
11,881
-139
| -1% | -$12.7K |
|
Similar funds
CC
FCAG
VFM
SHWM
LWP
PFG
BTP
CWAG
Heron Financial Group's Q2 2020 Portfolio in Review
As of Q2 2020, Heron Financial Group held 123 positions worth $112M, up 15% from $97.3M the previous quarter. Its ten largest holdings account for 40% of the portfolio.
Heron Financial Group deployed $4.12M of net new capital in Q2 2020, opening 14 new positions and adding to 46 existing holdings. Its largest new stake was Sonoco: 6,084 shares worth $313K.
By sector, the portfolio is most concentrated in Healthcare at 12% of assets, down from 13% a quarter earlier, followed by Technology and Financials.
On the sell side, the largest reduction was iShares Preferred and Income Securities ETF, an estimated $355K trimmed.
- Heron Financial Group's largest Q2 2020 buy was Sonoco: 6,084 shares worth $313K.
- Heron Financial Group added most to ProShares Short S&P500 in Q2 2020, an estimated $480K increase.
- Heron Financial Group's biggest Q2 2020 reduction was iShares Preferred and Income Securities ETF, cutting an estimated $355K.
- Heron Financial Group fully exited Wells Fargo in Q2 2020, selling an estimated $253K.
- Heron Financial Group's ten largest holdings make up 40% of its $112M portfolio in Q2 2020.
- Heron Financial Group opened 14 new positions and closed 3 in Q2 2020.
- Heron Financial Group's portfolio value rose 15% quarter-over-quarter to $112M.
Based on Heron Financial Group's 13F filing for Q2 2020, filed 20 Jul 2020.