We are live on ! Find out more
HFG

Heron Financial Group Portfolio holdings

AUM $186M
1-Year Est. Return 16.68%
This Fund
S&P 500
This Quarter Est. Return
+7.33%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$165M
AUM Growth
+$20.1M
Cap. Flow
+$12.5M
Cap. Flow %
7.6%
Top 10 Hldgs %
41.87%
Holding
145
New
10
Increased
58
Reduced
33
Closed
3

Top Buys

Rank Stock Value
1
PGX icon
Invesco Preferred ETF
PGX
+$1.26M
2
VUG icon
Vanguard Growth ETF
VUG
+$1.12M
3
EFAV icon
iShares MSCI EAFE Min Vol Factor ETF
EFAV
+$1.11M
4
VOO icon
Vanguard S&P 500 ETF
VOO
+$1.1M
5
VYM icon
Vanguard High Dividend Yield ETF
VYM
+$1.08M

Top Sells

Rank Stock Value
1
ORA icon
Ormat Technologies
ORA
+$281K
2
SAIC icon
Saic
SAIC
+$231K
3
SBUX icon
Starbucks
SBUX
+$226K
4
T icon
AT&T
T
+$176K
5
BIV icon
Vanguard Intermediate-Term Bond ETF
BIV
+$72K

Sector Composition

Rank Sector Weight
1 Technology 9.59%
2 Healthcare 8.98%
3 Financials 7.24%
4 Industrials 4.53%
5 Consumer Discretionary 3.47%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VUG icon
1
Vanguard Growth ETF
VUG
$221B
$7.84M 4.76%
179,994
+26,250
+17% +$1.12M
VOO icon
2
Vanguard S&P 500 ETF
VOO
$974B
$7.54M 4.58%
20,486
+3,109
+18% +$1.1M
EFAV icon
3
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.23B
$7.37M 4.47%
100,342
+15,127
+18% +$1.11M
VYM icon
4
Vanguard High Dividend Yield ETF
VYM
$80B
$7.2M 4.37%
70,882
+11,202
+19% +$1.08M
IWR icon
5
iShares Russell Mid-Cap ETF
IWR
$56.6B
$7.08M 4.3%
94,379
+9,452
+11% +$683K
IJJ icon
6
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.82B
$6.89M 4.18%
66,748
+8,103
+14% +$774K
IWP icon
7
iShares Russell Mid-Cap Growth ETF
IWP
$20.2B
$6.66M 4.04%
64,075
+6,363
+11% +$665K
IWN icon
8
iShares Russell 2000 Value ETF
IWN
$14.4B
$6.41M 3.89%
39,722
+4,823
+14% +$729K
IWO icon
9
iShares Russell 2000 Growth ETF
IWO
$14.7B
$6.26M 3.8%
20,514
+2,125
+12% +$660K
VB icon
10
Vanguard Small-Cap ETF
VB
$79.7B
$5.77M 3.5%
26,539
+3,037
+13% +$640K
PGX icon
11
Invesco Preferred ETF
PGX
$3.91B
$5.48M 3.33%
365,279
+85,039
+30% +$1.26M
PFF icon
12
iShares Preferred and Income Securities ETF
PFF
$13.3B
$4.33M 2.63%
112,708
+468
+0.4% +$17.8K
TFX icon
13
Teleflex
TFX
$5.96B
$2.72M 1.65%
6,562
– –
TMO icon
14
Thermo Fisher Scientific
TMO
$198B
$2.35M 1.43%
5,151
– –
MSFT icon
15
Microsoft
MSFT
$2.93T
$2.31M 1.4%
9,545
+405
+4% +$94K
MS icon
16
Morgan Stanley
MS
$339B
$2.23M 1.35%
28,482
+957
+3% +$73.3K
JPM icon
17
JPMorgan Chase
JPM
$907B
$2.2M 1.33%
14,310
+10
+0.1% +$1.44K
LYB icon
18
LyondellBasell Industries
LYB
$19.1B
$1.98M 1.2%
18,789
+572
+3% +$56.8K
PIE icon
19
Invesco Dorsey Wright Emerging Markets Momentum ETF
PIE
$247M
$1.94M 1.18%
79,868
-2,044
-2% -$50.2K
ITW icon
20
Illinois Tool Works
ITW
$79.4B
$1.74M 1.05%
7,849
-15
-0.2% -$3.12K
AAPL icon
21
Apple
AAPL
$4.9T
$1.69M 1.02%
13,709
– –
VZ icon
22
Verizon
VZ
$182B
$1.54M 0.93%
26,427
+1,808
+7% +$102K
AMZN icon
23
Amazon
AMZN
$2.66T
$1.53M 0.93%
9,680
+2,060
+27% +$327K
BRK.B icon
24
Berkshire Hathaway Class B
BRK.B
$1.06T
$1.52M 0.92%
5,880
– –
DTE icon
25
DTE Energy
DTE
$30.8B
$1.38M 0.84%
12,195
+394
+3% +$41.4K
1
2 3 4 5

Similar funds

CC
CCMP Capital New York $185M AUM 5.03% 1-Year Est. Return
FCAG
First Capital Advisors Group Little Silver, New Jersey $192M AUM 17.47% 1-Year Est. Return
VFM
Valley Financial Management New York $193M AUM 13.84% 1-Year Est. Return
SHWM
Silicon Hills Wealth Management Austin, Texas $177M AUM 13.62% 1-Year Est. Return
LWP
Lumature Wealth Partners Alpharetta, Georgia $168M AUM 9.85% 1-Year Est. Return
PFG
Piershale Financial Group Barrington, Illinois $157M AUM 7.08% 1-Year Est. Return
BTP
Bloom Tree Partners New York $215M AUM 17.45% 1-Year Est. Return
CWAG
Carlsbad Wealth Advisory Group Carlsbad, California $155M AUM

Heron Financial Group's Q1 2021 Portfolio in Review

As of Q1 2021, Heron Financial Group held 145 positions worth $165M, up 14% from $145M the previous quarter. Its ten largest holdings account for 42% of the portfolio.

Heron Financial Group deployed $12.5M of net new capital in Q1 2021, opening 10 new positions and adding to 58 existing holdings. Its largest new stake was Voya Financial: 3,811 shares worth $248K.

By sector, the portfolio is most concentrated in Technology at 9.6% of assets, down from 10% a quarter earlier, followed by Healthcare and Financials.

On the sell side, the largest reduction was AT&T, an estimated $176K trimmed.

  • Heron Financial Group's largest Q1 2021 buy was Voya Financial: 3,811 shares worth $248K.
  • Heron Financial Group added most to Invesco Preferred ETF in Q1 2021, an estimated $1.26M increase.
  • Heron Financial Group's biggest Q1 2021 reduction was AT&T, cutting an estimated $176K.
  • Heron Financial Group fully exited Ormat Technologies in Q1 2021, selling an estimated $281K.
  • Heron Financial Group's ten largest holdings make up 42% of its $165M portfolio in Q1 2021.
  • Heron Financial Group opened 10 new positions and closed 3 in Q1 2021.
  • Heron Financial Group's portfolio value rose 14% quarter-over-quarter to $165M.

Based on Heron Financial Group's 13F filing for Q1 2021, filed 14 Apr 2021.