HFG
Heron Financial Group Portfolio holdings
AUM
$186M
This Quarter Return
-19.7%
1 Year Return
+16.68%
3 Year Return
+47.51%
5 Year Return
–
10 Year Return
–
AUM
$97.3M
AUM Growth
+$97.3M
(-19%)
Cap. Flow
-$4.81M
Cap. Flow
% of AUM
-4.94%
Top 10 Holdings %
Top 10 Hldgs %
40.29%
Holding
134
New
1
Increased
31
Reduced
50
Closed
25
Top Buys
| 1 |
Invesco Preferred ETF
PGX
|
$299K |
| 2 |
iShares S&P Mid-Cap 400 Value ETF
IJJ
|
$254K |
| 3 |
ProShares Short S&P500
SH
|
$249K |
| 4 |
iShares MSCI EAFE Min Vol Factor ETF
EFAV
|
$240K |
| 5 |
iShares Russell 2000 Value ETF
IWN
|
$223K |
Top Sells
| 1 |
Boeing
BA
|
$481K |
| 2 |
ConocoPhillips
COP
|
$288K |
| 3 |
Lowe's Companies
LOW
|
$280K |
| 4 |
Pinnacle West Capital
PNW
|
$263K |
| 5 |
iShares Core S&P Small-Cap ETF
IJR
|
$260K |
Sector Composition
| 1 | Healthcare | 12.98% |
| 2 | Technology | 11.1% |
| 3 | Financials | 7.44% |
| 4 | Industrials | 3.53% |
| 5 | Communication Services | 3.21% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Shares Change % | Capital Flow | |
|---|---|---|---|---|---|---|
1
Vanguard Growth ETF
VUG
$185B
| $4.74M | 4.87% |
27,227
+338
| +1% | +$58.8K |
|
|
2
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.39B
| $4.69M | 4.82% |
72,755
+3,722
| +5% | +$240K |
|
3
iShares Preferred and Income Securities ETF
PFF
$14.4B
| $4.45M | 4.57% |
131,596
-6,620
| -5% | -$224K |
|
4
Vanguard S&P 500 ETF
VOO
$726B
| $4.28M | 4.39% |
16,384
+69
| +0.4% | +$18K |
|
5
Vanguard High Dividend Yield ETF
VYM
$64B
| $4.14M | 4.25% |
53,229
+2,071
| +4% | +$161K |
|
6
iShares Russell Mid-Cap Growth ETF
IWP
$20.5B
| $4.08M | 4.19% |
30,463
+823
| +3% | +$110K |
|
7
iShares Russell Mid-Cap ETF
IWR
$44.4B
| $3.72M | 3.82% |
77,986
+2,215
| +3% | +$106K |
|
|
8
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.05B
| $3.2M | 3.29% |
26,748
+2,121
| +9% | +$254K |
|
|
9
Invesco Preferred ETF
PGX
$3.85B
| $3.03M | 3.11% |
218,365
+21,539
| +11% | +$299K |
|
10
iShares Russell 2000 Growth ETF
IWO
$12.4B
| $2.9M | 2.98% |
16,899
+1,281
| +8% | +$220K |
|
11
Vanguard Small-Cap ETF
VB
$66.4B
| $2.68M | 2.76% |
21,437
+1,120
| +6% | +$140K |
|
|
12
iShares Russell 2000 Value ETF
IWN
$11.8B
| $2.42M | 2.49% |
27,642
+2,545
| +10% | +$223K |
|
13
Teleflex
TFX
$5.59B
| $2.26M | 2.32% |
6,837
-157
| -2% | -$52K |
|
14
Thermo Fisher Scientific
TMO
$186B
| $1.83M | 1.88% |
5,611
-160
| -3% | -$52.2K |
|
15
JPMorgan Chase
JPM
$829B
| $1.42M | 1.46% |
14,897
-310
| -2% | -$29.6K |
|
16
Microsoft
MSFT
$3.77T
| $1.33M | 1.37% |
7,669
+968
| +14% | +$168K |
|
17
Invesco Dorsey Wright Emerging Markets Momentum ETF
PIE
$116M
| $1.29M | 1.32% |
83,230
-3,577
| -4% | -$55.4K |
|
18
Illinois Tool Works
ITW
$77.1B
| $1.22M | 1.25% |
7,802
| – | – |
|
19
Apple
AAPL
$3.45T
| $1.22M | 1.25% |
4,233
-38
| -0.9% | -$10.9K |
|
20
UnitedHealth
UNH
$281B
| $1.18M | 1.21% |
4,355
-40
| -0.9% | -$10.8K |
|
21
Berkshire Hathaway Class B
BRK.B
$1.09T
| $1.13M | 1.17% |
5,879
| – | – |
|
22
Aon
AON
$79.1B
| $1.11M | 1.14% |
5,723
-49
| -0.8% | -$9.5K |
|
23
Verizon
VZ
$186B
| $1.11M | 1.14% |
19,091
-62
| -0.3% | -$3.61K |
|
24
Vanguard Intermediate-Term Bond ETF
BIV
$24.1B
| $1.09M | 1.12% |
12,020
-889
| -7% | -$80.6K |
|
25
Morgan Stanley
MS
$240B
| $1.03M | 1.06% |
25,907
+10
| +0% | +$399 |
|