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HFG
Heron Financial Group Portfolio holdings
AUM
$186M
1-Year Est. Return
16.68%
This Fund
S&P 500
This Quarter
Est. Return
+7.84%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$121M
AUM Growth
–
Cap. Flow
+$113M
Cap. Flow
% of AUM
93.91%
Top 10 Holdings %
Top 10 Hldgs %
38.15%
Holding
133
New
133
Increased
–
Reduced
–
Closed
–
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
iShares Preferred and Income Securities ETF
PFF
|
+$5.16M |
| 2 |
iShares MSCI EAFE Min Vol Factor ETF
EFAV
|
+$5.14M |
| 3 |
Vanguard Growth ETF
VUG
|
+$4.66M |
| 4 |
Vanguard High Dividend Yield ETF
VYM
|
+$4.64M |
| 5 |
Vanguard S&P 500 ETF
VOO
|
+$4.61M |
Top Sells
No sells this quarter
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Healthcare | 11.92% |
| 2 | Technology | 10.75% |
| 3 | Financials | 8.74% |
| 4 | Industrials | 4.44% |
| 5 | Energy | 3.53% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | |
|---|---|---|---|---|---|---|
|
1
Vanguard Growth ETF
VUG
$221B
| $5.3M | 4.39% |
+161,334
| New | +$4.66M |
|
|
2
iShares Preferred and Income Securities ETF
PFF
$13.3B
| $5.29M | 4.38% |
+138,216
| New | +$5.16M |
|
|
3
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.23B
| $5.22M | 4.32% |
+69,033
| New | +$5.14M |
|
|
4
Vanguard S&P 500 ETF
VOO
$974B
| $5.03M | 4.16% |
+16,315
| New | +$4.61M |
|
|
5
Vanguard High Dividend Yield ETF
VYM
$80B
| $4.83M | 3.99% |
+51,158
| New | +$4.64M |
|
6
iShares Russell Mid-Cap Growth ETF
IWP
$20.2B
| $4.74M | 3.92% |
+59,280
| New | +$4.35M |
|
7
iShares Russell Mid-Cap ETF
IWR
$56.6B
| $4.64M | 3.84% |
+75,771
| New | +$4.35M |
|
8
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.82B
| $4.17M | 3.45% |
+49,254
| New | +$4.05M |
|
9
iShares Russell 2000 Growth ETF
IWO
$14.7B
| $3.47M | 2.87% |
+15,618
| New | +$3.17M |
|
10
Vanguard Small-Cap ETF
VB
$79.7B
| $3.42M | 2.83% |
+20,317
| New | +$3.24M |
|
11
iShares Russell 2000 Value ETF
IWN
$14.4B
| $3.15M | 2.61% |
+25,097
| New | +$3.1M |
|
12
Invesco Preferred ETF
PGX
$3.91B
| $3M | 2.48% |
+196,826
| New | +$2.94M |
|
13
Teleflex
TFX
$5.96B
| $2.65M | 2.19% |
+6,994
| New | +$2.41M |
|
14
JPMorgan Chase
JPM
$907B
| $2.1M | 1.74% |
+15,207
| New | +$1.95M |
|
15
Thermo Fisher Scientific
TMO
$198B
| $1.95M | 1.61% |
+5,771
| New | +$1.75M |
|
16
Invesco Dorsey Wright Emerging Markets Momentum ETF
PIE
$247M
| $1.65M | 1.36% |
+86,807
| New | +$1.61M |
|
17
Illinois Tool Works
ITW
$79.4B
| $1.46M | 1.21% |
+7,802
| New | +$1.32M |
|
18
Morgan Stanley
MS
$339B
| $1.45M | 1.2% |
+25,897
| New | +$1.23M |
|
19
Apple
AAPL
$4.9T
| $1.36M | 1.13% |
+17,084
| New | +$1.1M |
|
20
Berkshire Hathaway Class B
BRK.B
$1.06T
| $1.34M | 1.11% |
+5,879
| New | +$1.28M |
|
21
Aon
AON
$78.4B
| $1.33M | 1.1% |
+5,772
| New | +$1.14M |
|
22
DTE Energy
DTE
$30.8B
| $1.3M | 1.07% |
+11,363
| New | +$1.23M |
|
23
UnitedHealth
UNH
$387B
| $1.28M | 1.06% |
+4,395
| New | +$1.15M |
|
24
Microsoft
MSFT
$2.93T
| $1.24M | 1.02% |
+6,701
| New | +$984K |
|
25
Cisco
CSCO
$441B
| $1.19M | 0.99% |
+24,239
| New | +$1.13M |
|
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Heron Financial Group's Q4 2019 Portfolio in Review
Q4 2019 is the first quarter with a 13F filing on record for Heron Financial Group, which disclosed 133 positions worth $121M. Its ten largest holdings account for 38% of the portfolio.
Its largest position is iShares Preferred and Income Securities ETF: 138,216 shares worth $5.29M.
By sector, the portfolio is most concentrated in Healthcare at 12% of assets, followed by Technology and Financials.
- Heron Financial Group's largest Q4 2019 buy was iShares Preferred and Income Securities ETF: 138,216 shares worth $5.29M.
- Heron Financial Group's ten largest holdings make up 38% of its $121M portfolio in Q4 2019.
- Heron Financial Group disclosed 133 positions in Q4 2019, its first 13F filing on record.
Based on Heron Financial Group's 13F filing for Q4 2019, filed 14 Feb 2020.