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HFG

Heron Financial Group Portfolio holdings

AUM $186M
1-Year Est. Return 16.68%
This Fund
S&P 500
This Quarter Est. Return
-0.99%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
10 Year Est. Return
AUM
$180M
AUM Growth
+$4.46M
Cap. Flow
+$7.37M
Cap. Flow %
4.11%
Top 10 Hldgs %
43.21%
Holding
149
New
6
Increased
58
Reduced
31
Closed
4

Sector Composition

Rank Sector Weight
1 Technology 9.08%
2 Healthcare 8.74%
3 Financials 7.1%
4 Consumer Discretionary 4.08%
5 Industrials 4%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
VUG icon
1
Vanguard Growth ETF
VUG
$221B
$9.39M 5.23%
194,094
+12,990
+7% +$646K
VOO icon
2
Vanguard S&P 500 ETF
VOO
$974B
$8.75M 4.87%
22,178
+1,165
+6% +$473K
EFAV icon
3
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.23B
$8.42M 4.69%
111,803
+8,457
+8% +$657K
VYM icon
4
Vanguard High Dividend Yield ETF
VYM
$80B
$8.17M 4.55%
79,058
+5,358
+7% +$566K
IWR icon
5
iShares Russell Mid-Cap ETF
IWR
$56.6B
$8.06M 4.49%
103,023
+7,346
+8% +$588K
IWP icon
6
iShares Russell Mid-Cap Growth ETF
IWP
$20.2B
$7.59M 4.23%
67,745
+4,445
+7% +$511K
IJJ icon
7
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.82B
$7.47M 4.16%
72,458
+5,085
+8% +$534K
IWO icon
8
iShares Russell 2000 Growth ETF
IWO
$14.7B
$6.68M 3.72%
22,748
+1,892
+9% +$568K
IWN icon
9
iShares Russell 2000 Value ETF
IWN
$14.4B
$6.53M 3.64%
40,776
+3,022
+8% +$486K
PGX icon
10
Invesco Preferred ETF
PGX
$3.91B
$6.52M 3.63%
434,056
+38,062
+10% +$578K
VB icon
11
Vanguard Small-Cap ETF
VB
$79.7B
$6.43M 3.58%
29,387
+2,605
+10% +$579K
PFF icon
12
iShares Preferred and Income Securities ETF
PFF
$13.3B
$4.1M 2.28%
105,557
-898
-0.8% -$35.2K
TMO icon
13
Thermo Fisher Scientific
TMO
$198B
$2.9M 1.62%
5,079
-42
-0.8% -$23.1K
MS icon
14
Morgan Stanley
MS
$339B
$2.75M 1.53%
28,262
+440
+2% +$43.6K
MSFT icon
15
Microsoft
MSFT
$2.93T
$2.58M 1.44%
9,156
+15
+0.2% +$4.36K
TFX icon
16
Teleflex
TFX
$5.96B
$2.47M 1.38%
6,562
JPM icon
17
JPMorgan Chase
JPM
$907B
$2.31M 1.28%
14,079
-251
-2% -$39.4K
PIE icon
18
Invesco Dorsey Wright Emerging Markets Momentum ETF
PIE
$247M
$1.96M 1.09%
80,774
+903
+1% +$23.3K
LYB icon
19
LyondellBasell Industries
LYB
$19.1B
$1.88M 1.04%
19,979
+885
+5% +$86.9K
AAPL icon
20
Apple
AAPL
$4.9T
$1.86M 1.04%
13,137
+6
+0% +$883
AON icon
21
Aon
AON
$78.4B
$1.63M 0.91%
5,702
+80
+1% +$21.5K
ITW icon
22
Illinois Tool Works
ITW
$79.4B
$1.62M 0.9%
7,849
VZ icon
23
Verizon
VZ
$182B
$1.6M 0.89%
29,595
+523
+2% +$28.9K
BRK.B icon
24
Berkshire Hathaway Class B
BRK.B
$1.06T
$1.59M 0.89%
5,827
-52
-0.9% -$14.6K
JPEM icon
25
JPMorgan Diversified Return Emerging Markets Equity ETF
JPEM
$378M
$1.58M 0.88%
27,465
+4,596
+20% +$270K

Similar funds

Heron Financial Group's Q3 2021 Portfolio in Review

As of Q3 2021, Heron Financial Group held 149 positions worth $180M, up 2.5% from $175M the previous quarter. Its ten largest holdings account for 43% of the portfolio.

Heron Financial Group deployed $7.37M of net new capital in Q3 2021, opening 6 new positions and adding to 58 existing holdings. Its largest new stake was Moderna: 767 shares worth $295K.

By sector, the portfolio is most concentrated in Technology at 9.1% of assets, down from 9.5% a quarter earlier, followed by Healthcare and Financials.

On the sell side, the largest reduction was DTE Energy, an estimated $186K trimmed.

  • Heron Financial Group's largest Q3 2021 buy was Moderna: 767 shares worth $295K.
  • Heron Financial Group added most to iShares MSCI EAFE Min Vol Factor ETF in Q3 2021, an estimated $657K increase.
  • Heron Financial Group's biggest Q3 2021 reduction was DTE Energy, cutting an estimated $186K.
  • Heron Financial Group fully exited Cardinal Health in Q3 2021, selling an estimated $231K.
  • Heron Financial Group's ten largest holdings make up 43% of its $180M portfolio in Q3 2021.
  • Heron Financial Group opened 6 new positions and closed 4 in Q3 2021.
  • Heron Financial Group's portfolio value rose 2.5% quarter-over-quarter to $180M.

Based on Heron Financial Group's 13F filing for Q3 2021, filed 4 Nov 2021.