HFG
Heron Financial Group Portfolio holdings
AUM
$186M
This Quarter Return
-13.12%
1 Year Return
+16.68%
3 Year Return
+47.51%
5 Year Return
–
10 Year Return
–
AUM
$165M
AUM Growth
+$165M
(-14%)
Cap. Flow
-$321K
Cap. Flow
% of AUM
-0.19%
Top 10 Holdings %
Top 10 Hldgs %
43.4%
Holding
157
New
5
Increased
52
Reduced
52
Closed
19
Top Buys
| 1 |
Amazon
AMZN
|
$994K |
| 2 |
iShares Russell 3000 ETF
IWV
|
$750K |
| 3 |
Pacer US Cash Cows 100 ETF
COWZ
|
$662K |
| 4 |
Vanguard Growth ETF
VUG
|
$596K |
| 5 |
iShares Russell 2000 Growth ETF
IWO
|
$593K |
Top Sells
| 1 |
Home Depot
HD
|
$401K |
| 2 |
Invesco Preferred ETF
PGX
|
$371K |
| 3 |
Microsoft
MSFT
|
$335K |
| 4 |
Vanguard High Dividend Yield ETF
VYM
|
$330K |
| 5 |
Fidelity National Information Services
FIS
|
$315K |
Sector Composition
| 1 | Healthcare | 9.03% |
| 2 | Technology | 8.73% |
| 3 | Financials | 6.07% |
| 4 | Energy | 3.81% |
| 5 | Consumer Discretionary | 3.54% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Shares Change % | Capital Flow | |
|---|---|---|---|---|---|---|
1
Vanguard S&P 500 ETF
VOO
$726B
| $8.55M | 5.19% |
24,658
+125
| +0.5% | +$43.4K |
|
|
2
Vanguard Growth ETF
VUG
$185B
| $8.08M | 4.9% |
36,258
+2,672
| +8% | +$596K |
|
|
3
Vanguard High Dividend Yield ETF
VYM
$64B
| $8.08M | 4.9% |
79,463
-3,245
| -4% | -$330K |
|
4
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.39B
| $8.03M | 4.87% |
126,797
+7,101
| +6% | +$450K |
|
5
iShares Russell Mid-Cap ETF
IWR
$44.4B
| $7.52M | 4.56% |
116,237
+8,220
| +8% | +$532K |
|
6
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.05B
| $7.34M | 4.46% |
77,786
+2,782
| +4% | +$263K |
|
7
iShares Russell Mid-Cap Growth ETF
IWP
$20.5B
| $6.27M | 3.8% |
79,155
+5,806
| +8% | +$460K |
|
8
iShares Russell 2000 Value ETF
IWN
$11.8B
| $6.01M | 3.65% |
44,142
+1,964
| +5% | +$267K |
|
9
Vanguard Small-Cap ETF
VB
$66.4B
| $5.99M | 3.64% |
34,030
+1,259
| +4% | +$222K |
|
|
10
iShares Russell 2000 Growth ETF
IWO
$12.4B
| $5.65M | 3.43% |
27,403
+2,872
| +12% | +$593K |
|
|
11
Invesco Preferred ETF
PGX
$3.85B
| $4.83M | 2.93% |
391,648
-30,075
| -7% | -$371K |
|
12
Apple
AAPL
$3.45T
| $3.71M | 2.25% |
27,129
+137
| +0.5% | +$18.7K |
|
13
iShares Preferred and Income Securities ETF
PFF
$14.4B
| $2.87M | 1.74% |
87,384
-9,062
| -9% | -$298K |
|
14
Thermo Fisher Scientific
TMO
$186B
| $2.76M | 1.67% |
5,079
| – | – |
|
|
15
Microsoft
MSFT
$3.77T
| $2.33M | 1.41% |
9,079
-1,304
| -13% | -$335K |
|
16
Morgan Stanley
MS
$240B
| $2.01M | 1.22% |
26,448
+410
| +2% | +$31.2K |
|
17
JPMorgan Diversified Return Emerging Markets Equity ETF
JPEM
$335M
| $1.84M | 1.11% |
37,147
+6,775
| +22% | +$335K |
|
18
LyondellBasell Industries
LYB
$18.1B
| $1.76M | 1.06% |
20,068
+197
| +1% | +$17.2K |
|
19
Johnson & Johnson
JNJ
$427B
| $1.64M | 0.99% |
9,228
-92
| -1% | -$16.3K |
|
20
NextEra Energy, Inc.
NEE
$148B
| $1.64M | 0.99% |
21,115
+1,073
| +5% | +$83.1K |
|
21
Teleflex
TFX
$5.59B
| $1.61M | 0.98% |
6,556
-6
| -0.1% | -$1.48K |
|
22
Berkshire Hathaway Class B
BRK.B
$1.09T
| $1.59M | 0.97% |
5,827
| – | – |
|
23
Verizon
VZ
$186B
| $1.57M | 0.95% |
30,886
-209
| -0.7% | -$10.6K |
|
24
Aon
AON
$79.1B
| $1.56M | 0.94% |
5,769
-25
| -0.4% | -$6.74K |
|
25
Exxon Mobil
XOM
$487B
| $1.54M | 0.94% |
18,022
+289
| +2% | +$24.7K |
|