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HFG

Heron Financial Group Portfolio holdings

AUM $186M
1-Year Est. Return 16.68%
This Fund
S&P 500
This Quarter Est. Return
-3.53%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$192M
AUM Growth
+$6.54M
Cap. Flow
+$6.32M
Cap. Flow %
3.28%
Top 10 Hldgs %
42.55%
Holding
159
New
10
Increased
48
Reduced
50
Closed
7

Top Buys

Rank Stock Value
1
AAPL icon
Apple
AAPL
+$2.35M
2
VOO icon
Vanguard S&P 500 ETF
VOO
+$847K
3
VB icon
Vanguard Small-Cap ETF
VB
+$538K
4
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$418K
5
EFAV icon
iShares MSCI EAFE Min Vol Factor ETF
EFAV
+$338K

Top Sells

Rank Stock Value
1
UNH icon
UnitedHealth
UNH
+$313K
2
PFF icon
iShares Preferred and Income Securities ETF
PFF
+$266K
3
JPM icon
JPMorgan Chase
JPM
+$251K
4
PAG icon
Penske Automotive Group
PAG
+$218K
5
PGX icon
Invesco Preferred ETF
PGX
+$216K

Sector Composition

Rank Sector Weight
1 Technology 10.2%
2 Healthcare 9.01%
3 Financials 6.45%
4 Industrials 3.84%
5 Consumer Discretionary 3.81%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DNP icon
151
DNP Select Income Fund
DNP
$4.14B
$192K 0.1%
16,218
– –
ORAN
152
DELISTED
Orange
ORAN
$144K 0.07%
12,209
-1,412
-10% -$16.5K
ARW icon
153
Arrow Electronics
ARW
$10.5B
– –
-1,627
Closed -$202K
GE icon
154
GE Aerospace
GE
$364B
– –
-3,457
Closed -$211K
META icon
155
Meta Platforms (Facebook)
META
$1.49T
– –
-673
Closed -$215K
MS icon
156
CALL
Morgan Stanley
MS
$319B
– –
-500
Closed -$52K
ORCL icon
157
CALL
Oracle
ORCL
$339B
– –
-1,000
Closed -$81K
PAG icon
158
Penske Automotive Group
PAG
$14.7B
– –
-2,099
Closed -$218K
UL icon
159
Unilever
UL
$142B
– –
-3,671
Closed -$211K
3 4 5 6
7

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VFM
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SHWM
Silicon Hills Wealth Management Austin, Texas $177M AUM 13.62% 1-Year Est. Return
LWP
Lumature Wealth Partners Alpharetta, Georgia $168M AUM 9.85% 1-Year Est. Return
PFG
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BTP
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CWAG
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Heron Financial Group's Q1 2022 Portfolio in Review

As of Q1 2022, Heron Financial Group held 159 positions worth $192M, up 3.5% from $186M the previous quarter. Its ten largest holdings account for 43% of the portfolio.

Heron Financial Group deployed $6.32M of net new capital in Q1 2022, opening 10 new positions and adding to 48 existing holdings. Its largest new stake was State Street SPDR S&P 500 ETF Trust: 939 shares worth $424K.

By sector, the portfolio is most concentrated in Technology at 10% of assets, up from 9.4% a quarter earlier, followed by Healthcare and Financials.

On the sell side, the largest reduction was UnitedHealth, an estimated $313K trimmed.

  • Heron Financial Group's largest Q1 2022 buy was State Street SPDR S&P 500 ETF Trust: 939 shares worth $424K.
  • Heron Financial Group added most to Apple in Q1 2022, an estimated $2.35M increase.
  • Heron Financial Group's biggest Q1 2022 reduction was UnitedHealth, cutting an estimated $313K.
  • Heron Financial Group fully exited Penske Automotive Group in Q1 2022, selling an estimated $218K.
  • Heron Financial Group's ten largest holdings make up 43% of its $192M portfolio in Q1 2022.
  • Heron Financial Group opened 10 new positions and closed 7 in Q1 2022.
  • Heron Financial Group's portfolio value rose 3.5% quarter-over-quarter to $192M.

Based on Heron Financial Group's 13F filing for Q1 2022, filed 12 May 2022.