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HFG

Heron Financial Group Portfolio holdings

AUM $186M
1-Year Est. Return 16.68%
This Fund
S&P 500
This Quarter Est. Return
+6.3%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$175M
AUM Growth
+$10.2M
Cap. Flow
+$2.32M
Cap. Flow %
1.33%
Top 10 Hldgs %
41.77%
Holding
148
New
6
Increased
58
Reduced
40
Closed
5

Top Buys

Rank Stock Value
1
DFUS
Dimensional US Equity ETF
DFUS
+$485K
2
PGX icon
Invesco Preferred ETF
PGX
+$464K
3
NVDA icon
NVIDIA
NVDA
+$331K
4
VYM icon
Vanguard High Dividend Yield ETF
VYM
+$296K
5
EFAV icon
iShares MSCI EAFE Min Vol Factor ETF
EFAV
+$226K

Top Sells

Rank Stock Value
1
IWN icon
iShares Russell 2000 Value ETF
IWN
+$325K
2
VOYA icon
Voya Financial
VOYA
+$248K
3
PFF icon
iShares Preferred and Income Securities ETF
PFF
+$242K
4
ARW icon
Arrow Electronics
ARW
+$229K
5
TRV icon
Travelers Companies
TRV
+$226K

Sector Composition

Rank Sector Weight
1 Technology 9.46%
2 Healthcare 8.9%
3 Financials 7.01%
4 Industrials 4.43%
5 Consumer Discretionary 3.96%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
CALM icon
101
Cal-Maine
CALM
$4.2B
$334K 0.19%
9,219
– –
ABT icon
102
Abbott
ABT
$182B
$331K 0.19%
2,853
– –
YUM icon
103
Yum! Brands
YUM
$40.7B
$327K 0.19%
2,842
+660
+30% +$77.8K
ORCL icon
104
Oracle
ORCL
$345B
$324K 0.19%
4,161
– –
FISV
105
Fiserv Inc
FISV
$27.9B
$320K 0.18%
2,996
– –
TGT icon
106
Target
TGT
$63.7B
$309K 0.18%
1,278
– –
DIS icon
107
Walt Disney
DIS
$168B
$294K 0.17%
1,670
-15
-0.9% -$2.7K
ETR icon
108
Entergy
ETR
$53.1B
$292K 0.17%
5,856
+240
+4% +$12.7K
CB icon
109
Chubb
CB
$139B
$287K 0.16%
1,808
-240
-12% -$39.8K
IBM icon
110
IBM
IBM
$204B
$284K 0.16%
2,025
– –
FIS icon
111
Fidelity National Information Services
FIS
$22.3B
$280K 0.16%
1,975
– –
ETN icon
112
Eaton
ETN
$155B
$278K 0.16%
1,875
– –
PEP icon
113
PepsiCo
PEP
$191B
$275K 0.16%
1,858
+110
+6% +$16K
MTRN icon
114
Materion
MTRN
$5.03B
$274K 0.16%
3,641
– –
DEO icon
115
Diageo
DEO
$47.3B
$265K 0.15%
1,384
+85
+7% +$15.8K
CVX icon
116
Chevron
CVX
$378B
$264K 0.15%
2,520
+5
+0.2% +$528
JPIN icon
117
JPMorgan Diversified Return International Equity ETF
JPIN
$363M
$260K 0.15%
4,168
– –
GE icon
118
GE Aerospace
GE
$375B
$259K 0.15%
3,860
-303
-7% -$20.2K
PLXS icon
119
Plexus
PLXS
$6.78B
$256K 0.15%
2,803
-15
-0.5% -$1.41K
MCD icon
120
McDonald's
MCD
$192B
$253K 0.14%
1,097
– –
KO icon
121
Coca-Cola
KO
$362B
$251K 0.14%
4,634
– –
UL icon
122
Unilever
UL
$132B
$251K 0.14%
3,809
– –
SYK icon
123
Stryker
SYK
$129B
$248K 0.14%
954
– –
CWEN icon
124
Clearway Energy Class C
CWEN
$5B
$244K 0.14%
9,208
+250
+3% +$6.86K
PNC icon
125
PNC Financial Services
PNC
$99.6B
$238K 0.14%
1,250
-100
-7% -$18.8K
2 3 4
5
6

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CC
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FCAG
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VFM
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SHWM
Silicon Hills Wealth Management Austin, Texas $177M AUM 13.62% 1-Year Est. Return
LWP
Lumature Wealth Partners Alpharetta, Georgia $168M AUM 9.85% 1-Year Est. Return
PFG
Piershale Financial Group Barrington, Illinois $157M AUM 7.08% 1-Year Est. Return
BTP
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CWAG
Carlsbad Wealth Advisory Group Carlsbad, California $155M AUM

Heron Financial Group's Q2 2021 Portfolio in Review

As of Q2 2021, Heron Financial Group held 148 positions worth $175M, up 6.2% from $165M the previous quarter. Its ten largest holdings account for 42% of the portfolio.

Heron Financial Group's Q2 2021 filing shows 6 new, 58 increased, 40 reduced and 5 closed positions. Its largest new stake was Dimensional US Equity ETF: 10,397 shares worth $490K. The largest sale was iShares Russell 2000 Value ETF, an estimated $325K.

By sector, the portfolio is most concentrated in Technology at 9.5% of assets, down from 9.6% a quarter earlier, followed by Healthcare and Financials.

  • Heron Financial Group's largest Q2 2021 buy was Dimensional US Equity ETF: 10,397 shares worth $490K.
  • Heron Financial Group added most to Invesco Preferred ETF in Q2 2021, an estimated $464K increase.
  • Heron Financial Group's biggest Q2 2021 reduction was iShares Russell 2000 Value ETF, cutting an estimated $325K.
  • Heron Financial Group fully exited Voya Financial in Q2 2021, selling an estimated $248K.
  • Heron Financial Group's ten largest holdings make up 42% of its $175M portfolio in Q2 2021.
  • Heron Financial Group opened 6 new positions and closed 5 in Q2 2021.
  • Heron Financial Group's portfolio value rose 6.2% quarter-over-quarter to $175M.

Based on Heron Financial Group's 13F filing for Q2 2021, filed 16 Aug 2021.