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HFG

Heron Financial Group Portfolio holdings

AUM $186M
1-Year Est. Return 16.68%
This Fund
S&P 500
This Quarter Est. Return
-4.3%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$162M
AUM Growth
-$3.01M
Cap. Flow
+$5.67M
Cap. Flow %
3.5%
Top 10 Hldgs %
45.86%
Holding
141
New
3
Increased
55
Reduced
31
Closed
9

Top Buys

Rank Stock Value
1
VUG icon
Vanguard Growth ETF
VUG
+$902K
2
EFAV icon
iShares MSCI EAFE Min Vol Factor ETF
EFAV
+$891K
3
COWZ icon
Pacer US Cash Cows 100 ETF
COWZ
+$762K
4
IJJ icon
iShares S&P Mid-Cap 400 Value ETF
IJJ
+$749K
5
IWP icon
iShares Russell Mid-Cap Growth ETF
IWP
+$743K

Top Sells

Rank Stock Value
1
IWV icon
iShares Russell 3000 ETF
IWV
+$750K
2
QQQ icon
Invesco QQQ Trust
QQQ
+$287K
3
TRV icon
Travelers Companies
TRV
+$220K
4
MRNA icon
Moderna
MRNA
+$213K
5
POLY
Plantronics, Inc.
POLY
+$210K

Sector Composition

Rank Sector Weight
1 Healthcare 8.29%
2 Technology 8.24%
3 Financials 5.93%
4 Energy 4.2%
5 Consumer Discretionary 3.51%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IEI icon
51
iShares 3-7 Year Treasury Bond ETF
IEI
$18.1B
$671K 0.41%
5,868
+309
+6% +$36.6K
CMC icon
52
Commercial Metals
CMC
$7.8B
$668K 0.41%
18,819
– –
POOL icon
53
Pool Corp
POOL
$7B
$667K 0.41%
2,095
+110
+6% +$39.2K
PFE icon
54
Pfizer
PFE
$144B
$663K 0.41%
15,155
+480
+3% +$23.3K
PSX icon
55
Phillips 66
PSX
$82.5B
$627K 0.39%
7,768
+25
+0.3% +$2.13K
ADI icon
56
Analog Devices
ADI
$178B
$622K 0.38%
4,463
+219
+5% +$34.6K
LLY icon
57
Eli Lilly
LLY
$1.09T
$612K 0.38%
1,894
– –
ADM icon
58
Archer Daniels Midland
ADM
$40.1B
$598K 0.37%
7,433
+40
+0.5% +$3.29K
SON icon
59
Sonoco
SON
$5.99B
$596K 0.37%
10,506
+120
+1% +$7.38K
TXN icon
60
Texas Instruments
TXN
$253B
$595K 0.37%
3,842
+95
+3% +$15.9K
ADBE icon
61
Adobe
ADBE
$99B
$593K 0.37%
2,153
-36
-2% -$13.6K
GOOGL icon
62
Alphabet (Google) Class A
GOOGL
$4.08T
$588K 0.36%
6,150
+510
+9% +$56.6K
CVS icon
63
CVS Health
CVS
$140B
$580K 0.36%
6,081
+100
+2% +$9.9K
RPM icon
64
RPM International
RPM
$14.3B
$572K 0.35%
6,865
-65
-0.9% -$5.78K
PGR icon
65
Progressive
PGR
$128B
$558K 0.34%
4,803
+447
+10% +$53.8K
GPC icon
66
Genuine Parts
GPC
$17.9B
$550K 0.34%
3,685
-5
-0.1% -$755
QCOM icon
67
Qualcomm
QCOM
$172B
$549K 0.34%
4,861
+150
+3% +$20.6K
MRK icon
68
Merck
MRK
$326B
$540K 0.33%
6,273
+155
+3% +$13.8K
IVV icon
69
iShares Core S&P 500 ETF
IVV
$871B
$538K 0.33%
1,501
-5
-0.3% -$2K
EMR icon
70
Emerson Electric
EMR
$85B
$525K 0.32%
7,174
– –
INTU icon
71
Intuit
INTU
$85.6B
$516K 0.32%
1,331
-10
-0.7% -$4.32K
BMY icon
72
Bristol-Myers Squibb
BMY
$130B
$515K 0.32%
7,241
+200
+3% +$14.5K
CALM icon
73
Cal-Maine
CALM
$4.42B
$512K 0.32%
9,219
– –
DGX icon
74
Quest Diagnostics
DGX
$26B
$506K 0.31%
4,122
– –
IUSG icon
75
iShares Core S&P US Growth ETF
IUSG
$31B
$500K 0.31%
6,240
-3
-0% -$270
1 2
3
4 5

Similar funds

CC
CCMP Capital New York $185M AUM 5.03% 1-Year Est. Return
FCAG
First Capital Advisors Group Little Silver, New Jersey $192M AUM 17.47% 1-Year Est. Return
VFM
Valley Financial Management New York $193M AUM 13.84% 1-Year Est. Return
SHWM
Silicon Hills Wealth Management Austin, Texas $177M AUM 13.62% 1-Year Est. Return
LWP
Lumature Wealth Partners Alpharetta, Georgia $168M AUM 9.85% 1-Year Est. Return
PFG
Piershale Financial Group Barrington, Illinois $157M AUM 7.08% 1-Year Est. Return
BTP
Bloom Tree Partners New York $215M AUM 17.45% 1-Year Est. Return
CWAG
Carlsbad Wealth Advisory Group Carlsbad, California $155M AUM

Heron Financial Group's Q3 2022 Portfolio in Review

As of Q3 2022, Heron Financial Group held 141 positions worth $162M, down 1.8% from $165M the previous quarter. Its ten largest holdings account for 46% of the portfolio.

Heron Financial Group deployed $5.67M of net new capital in Q3 2022, opening 3 new positions and adding to 55 existing holdings. Its largest new stake was Target: 1,403 shares worth $208K.

By sector, the portfolio is most concentrated in Healthcare at 8.3% of assets, down from 9% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was Vanguard Intermediate-Term Bond ETF, an estimated $204K trimmed.

  • Heron Financial Group's largest Q3 2022 buy was Target: 1,403 shares worth $208K.
  • Heron Financial Group added most to Vanguard Growth ETF in Q3 2022, an estimated $902K increase.
  • Heron Financial Group's biggest Q3 2022 reduction was Vanguard Intermediate-Term Bond ETF, cutting an estimated $204K.
  • Heron Financial Group fully exited iShares Russell 3000 ETF in Q3 2022, selling an estimated $750K.
  • Heron Financial Group's ten largest holdings make up 46% of its $162M portfolio in Q3 2022.
  • Heron Financial Group opened 3 new positions and closed 9 in Q3 2022.
  • Heron Financial Group's portfolio value fell 1.8% quarter-over-quarter to $162M.

Based on Heron Financial Group's 13F filing for Q3 2022, filed 27 Oct 2022.