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HFG

Heron Financial Group Portfolio holdings

AUM $186M
1-Year Est. Return 16.68%
This Fund
S&P 500
This Quarter Est. Return
-4.3%
1 Year Est. Return
+16.68%
3 Year Est. Return
+47.52%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$162M
AUM Growth
-$3.01M
Cap. Flow
+$5.67M
Cap. Flow %
3.5%
Top 10 Hldgs %
45.86%
Holding
141
New
3
Increased
55
Reduced
31
Closed
9

Top Buys

Rank Stock Value
1
VUG icon
Vanguard Growth ETF
VUG
+$902K
2
EFAV icon
iShares MSCI EAFE Min Vol Factor ETF
EFAV
+$891K
3
COWZ icon
Pacer US Cash Cows 100 ETF
COWZ
+$762K
4
IJJ icon
iShares S&P Mid-Cap 400 Value ETF
IJJ
+$749K
5
IWP icon
iShares Russell Mid-Cap Growth ETF
IWP
+$743K

Top Sells

Rank Stock Value
1
IWV icon
iShares Russell 3000 ETF
IWV
+$750K
2
QQQ icon
Invesco QQQ Trust
QQQ
+$287K
3
TRV icon
Travelers Companies
TRV
+$220K
4
MRNA icon
Moderna
MRNA
+$213K
5
POLY
Plantronics, Inc.
POLY
+$210K

Sector Composition

Rank Sector Weight
1 Healthcare 8.29%
2 Technology 8.24%
3 Financials 5.93%
4 Energy 4.2%
5 Consumer Discretionary 3.51%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
UNH icon
26
UnitedHealth
UNH
$390B
$1.43M 0.89%
2,838
+28
+1% +$14.7K
COST icon
27
Costco
COST
$431B
$1.39M 0.86%
2,938
+30
+1% +$15.6K
COWZ icon
28
Pacer US Cash Cows 100 ETF
COWZ
$18.9B
$1.33M 0.82%
32,353
+16,976
+110% +$762K
TFX icon
29
Teleflex
TFX
$5.92B
$1.32M 0.82%
6,556
– –
PIE icon
30
Invesco Dorsey Wright Emerging Markets Momentum ETF
PIE
$236M
$1.29M 0.79%
78,459
– –
DTE icon
31
DTE Energy
DTE
$30.6B
$1.22M 0.75%
10,612
-34
-0.3% -$4.39K
JPM icon
32
JPMorgan Chase
JPM
$946B
$1.21M 0.75%
11,537
+35
+0.3% +$4.02K
VZ icon
33
Verizon
VZ
$201B
$1.13M 0.7%
29,656
-1,230
-4% -$54.8K
AMZN icon
34
Amazon
AMZN
$2.49T
$1.11M 0.69%
9,813
-100
-1% -$12.6K
TPL icon
35
Texas Pacific Land
TPL
$27B
$993K 0.61%
5,031
– –
TMUS icon
36
T-Mobile US
TMUS
$198B
$975K 0.6%
7,269
+120
+2% +$16.9K
MA icon
37
Mastercard
MA
$496B
$952K 0.59%
3,349
+90
+3% +$29.8K
DUK icon
38
Duke Energy
DUK
$102B
$931K 0.58%
10,014
-5
-0% -$537
BIV icon
39
Vanguard Intermediate-Term Bond ETF
BIV
$29B
$896K 0.55%
12,187
-2,640
-18% -$204K
PG icon
40
Procter & Gamble
PG
$351B
$887K 0.55%
7,026
– –
FICO icon
41
Fair Isaac
FICO
$31.5B
$885K 0.55%
2,147
+10
+0.5% +$4.54K
CSCO icon
42
Cisco
CSCO
$454B
$837K 0.52%
20,922
+280
+1% +$12.4K
SEE
43
DELISTED
Sealed Air
SEE
$813K 0.5%
18,262
+625
+4% +$34.3K
WMB icon
44
Williams Companies
WMB
$85.9B
$768K 0.47%
26,842
+40
+0.1% +$1.3K
EW icon
45
Edwards Lifesciences
EW
$48.2B
$749K 0.46%
9,069
+45
+0.5% +$4.33K
SJM icon
46
J.M. Smucker
SJM
$13.3B
$734K 0.45%
5,342
+30
+0.6% +$4.09K
AZO icon
47
AutoZone
AZO
$50.7B
$728K 0.45%
340
-2
-0.6% -$4.36K
AMGN icon
48
Amgen
AMGN
$211B
$723K 0.45%
3,207
– –
HD icon
49
Home Depot
HD
$343B
$722K 0.45%
2,618
-44
-2% -$13K
MPC icon
50
Marathon Petroleum
MPC
$90B
$697K 0.43%
7,013
-330
-4% -$30.9K
1
2
3 4 5

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FCAG
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VFM
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SHWM
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LWP
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PFG
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BTP
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CWAG
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Heron Financial Group's Q3 2022 Portfolio in Review

As of Q3 2022, Heron Financial Group held 141 positions worth $162M, down 1.8% from $165M the previous quarter. Its ten largest holdings account for 46% of the portfolio.

Heron Financial Group deployed $5.67M of net new capital in Q3 2022, opening 3 new positions and adding to 55 existing holdings. Its largest new stake was Target: 1,403 shares worth $208K.

By sector, the portfolio is most concentrated in Healthcare at 8.3% of assets, down from 9% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was Vanguard Intermediate-Term Bond ETF, an estimated $204K trimmed.

  • Heron Financial Group's largest Q3 2022 buy was Target: 1,403 shares worth $208K.
  • Heron Financial Group added most to Vanguard Growth ETF in Q3 2022, an estimated $902K increase.
  • Heron Financial Group's biggest Q3 2022 reduction was Vanguard Intermediate-Term Bond ETF, cutting an estimated $204K.
  • Heron Financial Group fully exited iShares Russell 3000 ETF in Q3 2022, selling an estimated $750K.
  • Heron Financial Group's ten largest holdings make up 46% of its $162M portfolio in Q3 2022.
  • Heron Financial Group opened 3 new positions and closed 9 in Q3 2022.
  • Heron Financial Group's portfolio value fell 1.8% quarter-over-quarter to $162M.

Based on Heron Financial Group's 13F filing for Q3 2022, filed 27 Oct 2022.