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HA

Herold Advisors Portfolio holdings

AUM $506M
1-Year Est. Return 26.75%
This Fund
S&P 500
This Quarter Est. Return
+12.49%
1 Year Est. Return
+26.75%
3 Year Est. Return
+79.74%
5 Year Est. Return
+104.88%
10 Year Est. Return
–
AUM
$506M
AUM Growth
+$50.6M
Cap. Flow
+$11.7M
Cap. Flow %
2.3%
Top 10 Hldgs %
26.32%
Holding
281
New
18
Increased
109
Reduced
90
Closed
8

Top Buys

Rank Stock Value
1
AVLC icon
Avantis US Large Cap Equity ETF
AVLC
+$1.56M
2
DFUS
Dimensional US Equity ETF
DFUS
+$1.33M
3
QLC icon
Northern Trust US Quality Large Cap ETF
QLC
+$690K
4
IGIB icon
iShares 5-10 Year Investment Grade Corporate Bond ETF
IGIB
+$678K
5
IQDY icon
Northern Trust International Quality Dividend Dynamic ETF
IQDY
+$643K

Top Sells

Rank Stock Value
1
DSTL icon
Distillate US Fundamental Stability & Value ETF
DSTL
+$1.16M
2
GSLC icon
Goldman Sachs ActiveBeta US Large Cap Equity ETF
GSLC
+$452K
3
USFR icon
WisdomTree Floating Rate Treasury Fund
USFR
+$409K
4
JQUA icon
JPMorgan US Quality Factor ETF
JQUA
+$401K
5
JPIE icon
JPMorgan Income ETF
JPIE
+$394K

Sector Composition

Rank Sector Weight
1 Miscellaneous 34.59%
2 Technology 19.73%
3 Financials 10.09%
4 Healthcare 8.52%
5 Industrials 5.73%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DUHP icon
101
Dimensional US High Profitability ETF
DUHP
$12.8B
$1.26M 0.25%
30,204
+8,274
+38% +$330K
VUG icon
102
Vanguard Morningstar Growth ETF
VUG
$228B
$1.25M 0.25%
14,511
+507
+4% +$42.7K
ICVT icon
103
iShares Convertible Bond ETF
ICVT
$7.86B
$1.24M 0.25%
10,225
– –
SLV icon
104
iShares Silver Trust
SLV
$32.1B
$1.24M 0.24%
23,162
– –
GSLC icon
105
Goldman Sachs ActiveBeta US Large Cap Equity ETF
GSLC
$15.3B
$1.2M 0.24%
8,471
-3,271
-28% -$452K
VRT icon
106
Vertiv
VRT
$107B
$1.18M 0.23%
3,531
-236
-6% -$74.8K
NGG icon
107
National Grid
NGG
$78.4B
$1.17M 0.23%
14,125
+1,496
+12% +$127K
INTU icon
108
Intuit
INTU
$90.9B
$1.16M 0.23%
4,452
+205
+5% +$71.4K
JPIE icon
109
JPMorgan Income ETF
JPIE
$10.6B
$1.15M 0.23%
25,101
-8,558
-25% -$394K
AMT icon
110
American Tower
AMT
$81.9B
$1.15M 0.23%
7,000
+1,215
+21% +$219K
ABT icon
111
Abbott
ABT
$189B
$1.12M 0.22%
12,352
-150
-1% -$13.7K
GPIX icon
112
Goldman Sachs ETF Trust Goldman Sachs S&P 500 Premium Income ETF
GPIX
$5.52B
$1.11M 0.22%
20,034
+3,681
+23% +$200K
CMPR icon
113
Cimpress
CMPR
$2.11B
$1.11M 0.22%
10,900
– –
GEV icon
114
GE Vernova
GEV
$251B
$1.07M 0.21%
916
+121
+15% +$124K
IRM icon
115
Iron Mountain
IRM
$34.6B
$1.07M 0.21%
8,500
– –
INTC icon
116
Intel
INTC
$500B
$1.05M 0.21%
7,541
-275
-4% -$27.8K
NFLX icon
117
Netflix
NFLX
$329B
$1.05M 0.21%
14,772
+2,302
+18% +$203K
EPS icon
118
WisdomTree US LargeCap Fund
EPS
$1.67B
$1.05M 0.21%
13,470
-1,000
-7% -$75.8K
GPIQ icon
119
Goldman Sachs ETF Trust Goldman Sachs Nasdaq-100 Premium Income ETF
GPIQ
$5.51B
$1.02M 0.2%
17,226
+2,410
+16% +$135K
UNP icon
120
Union Pacific
UNP
$172B
$1M 0.2%
3,680
– –
VOO icon
121
Vanguard S&P 500 ETF
VOO
$1.03T
$945K 0.19%
1,375
+45
+3% +$30K
PM icon
122
Philip Morris
PM
$284B
$938K 0.19%
5,182
+94
+2% +$16.3K
DGRO icon
123
iShares Core Dividend Growth ETF
DGRO
$43.5B
$937K 0.19%
12,348
+701
+6% +$51.7K
NKE icon
124
Nike
NKE
$57.1B
$931K 0.18%
22,767
+768
+3% +$33.8K
MMM icon
125
3M
MMM
$86.7B
$930K 0.18%
5,761
-139
-2% -$21.1K
3 4
5
6 7

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UM
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LN
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RWM
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HIM
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LSA
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EIA
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Herold Advisors's Q2 2026 Portfolio in Review

As of Q2 2026, Herold Advisors held 281 positions worth $506M, up 11% from $455M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

Herold Advisors's Q2 2026 filing shows 18 new, 109 increased, 90 reduced and 8 closed positions. Its largest new stake was Dimensional Short-Duration Fixed Income ETF: 11,548 shares worth $551K. The largest sale was Distillate US Fundamental Stability & Value ETF, an estimated $1.16M.

By sector, the portfolio is most concentrated in Miscellaneous at 35% of assets, up from 34% a quarter earlier, followed by Technology and Financials.

  • Herold Advisors's largest Q2 2026 buy was Dimensional Short-Duration Fixed Income ETF: 11,548 shares worth $551K.
  • Herold Advisors added most to Avantis US Large Cap Equity ETF in Q2 2026, an estimated $1.56M increase.
  • Herold Advisors's biggest Q2 2026 reduction was Distillate US Fundamental Stability & Value ETF, cutting an estimated $1.16M.
  • Herold Advisors fully exited Zoetis in Q2 2026, selling an estimated $293K.
  • Herold Advisors's ten largest holdings make up 26% of its $506M portfolio in Q2 2026.
  • Herold Advisors opened 18 new positions and closed 8 in Q2 2026.
  • Herold Advisors's portfolio value rose 11% quarter-over-quarter to $506M.

Based on Herold Advisors's 13F filing for Q2 2026, filed 22 Jul 2026.