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HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
+0.76%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$459M
AUM Growth
-$1.64M
Cap. Flow
+$57.8K
Cap. Flow %
0.01%
Top 10 Hldgs %
25.72%
Holding
283
New
11
Increased
115
Reduced
99
Closed
8

Top Buys

Rank Stock Value
1
XOM icon
ExxonMobil
XOM
+$2.65M
2
AVLC icon
Avantis US Large Cap Equity ETF
AVLC
+$1.25M
3
SKOR icon
FlexShares Credit-Scored US Corporate Bond Index Fund
SKOR
+$1.2M
4
DFCF icon
Dimensional Core Fixed Income ETF
DFCF
+$572K
5
DFUS
Dimensional US Equity ETF
DFUS
+$437K

Top Sells

Rank Stock Value
1
TDTT icon
FlexShares iBoxx 3-Year Target Duration TIPS Index Fund
TDTT
+$1.03M
2
AVUS icon
Avantis US Equity ETF
AVUS
+$794K
3
OMFL icon
Invesco Russell 1000 Dynamic Multifactor ETF
OMFL
+$688K
4
MCHP icon
Microchip Technology
MCHP
+$525K
5
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$433K

Sector Composition

Rank Sector Weight
1 Technology 17.12%
2 Financials 11.11%
3 Healthcare 8.27%
4 Communication Services 5.51%
5 Consumer Discretionary 5.02%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
AAPL icon
1
Apple
AAPL
$4.9T
$23.9M 5.22%
95,594
-1,332
-1% -$314K
NVDA icon
2
NVIDIA
NVDA
$4.91T
$16.1M 3.51%
119,866
-1,003
-0.8% -$138K
MSFT icon
3
Microsoft
MSFT
$2.93T
$16.1M 3.5%
38,104
+46
+0.1% +$19.6K
AVUS icon
4
Avantis US Equity ETF
AVUS
$13.8B
$14.2M 3.1%
146,881
-8,087
-5% -$794K
LLY icon
5
Eli Lilly
LLY
$1.05T
$8.89M 1.94%
11,520
+158
+1% +$131K
MA icon
6
Mastercard
MA
$480B
$8.79M 1.92%
16,696
-586
-3% -$303K
V icon
7
Visa
V
$682B
$8.46M 1.84%
26,773
-995
-4% -$299K
JPM icon
8
JPMorgan Chase
JPM
$907B
$7.25M 1.58%
30,236
-1,191
-4% -$277K
WMT icon
9
Walmart Inc
WMT
$909B
$7.17M 1.56%
79,357
-2,169
-3% -$188K
AVUV icon
10
Avantis US Small Cap Value ETF
AVUV
$29.4B
$7.1M 1.55%
73,545
-2,463
-3% -$245K
ABBV icon
11
AbbVie
ABBV
$450B
$6.71M 1.46%
37,742
-1,002
-3% -$184K
RSP icon
12
Invesco S&P 500 Equal Weight ETF
RSP
$96.4B
$6.7M 1.46%
38,231
-2,395
-6% -$433K
XOM icon
13
ExxonMobil
XOM
$611B
$6.69M 1.46%
62,204
+22,628
+57% +$2.65M
AMZN icon
14
Amazon
AMZN
$2.66T
$6.09M 1.33%
27,753
-584
-2% -$119K
META icon
15
Meta Platforms (Facebook)
META
$1.64T
$5.99M 1.31%
10,227
-339
-3% -$199K
GOOGL icon
16
Alphabet (Google) Class A
GOOGL
$4.23T
$5.98M 1.3%
31,578
-666
-2% -$117K
AVIG icon
17
Avantis Core Fixed Income ETF
AVIG
$1.92B
$5.89M 1.28%
145,295
+8,777
+6% +$363K
DFCF icon
18
Dimensional Core Fixed Income ETF
DFCF
$10.8B
$5.59M 1.22%
135,551
+13,578
+11% +$572K
DSTL icon
19
Distillate US Fundamental Stability & Value ETF
DSTL
$1.93B
$5.52M 1.2%
100,416
-2,239
-2% -$127K
HD icon
20
Home Depot
HD
$338B
$5.11M 1.11%
13,138
-461
-3% -$188K
TSLA icon
21
Tesla
TSLA
$1.43T
$4.85M 1.06%
12,000
-148
-1% -$47.6K
DFUS
22
Dimensional US Equity ETF
DFUS
$20.8B
$4.78M 1.04%
74,990
+6,823
+10% +$437K
IBM icon
23
IBM
IBM
$200B
$4.52M 0.99%
20,576
-134
-0.6% -$29.8K
JPST icon
24
JPMorgan Ultra-Short Income ETF
JPST
$39.8B
$4.27M 0.93%
84,848
+6,565
+8% +$332K
BND icon
25
Vanguard Total Bond Market
BND
$159B
$4.16M 0.91%
57,843
+3,902
+7% +$285K
1
2 3 4 5

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WMA
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EGP
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FIM
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HFF
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Herold Advisors's Q4 2024 Portfolio in Review

As of Q4 2024, Herold Advisors held 283 positions worth $459M, down 0.36% from $461M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

Herold Advisors's Q4 2024 filing shows 11 new, 115 increased, 99 reduced and 8 closed positions. Its largest new stake was FlexShares Credit-Scored US Corporate Bond Index Fund: 24,885 shares worth $1.19M. The largest sale was FlexShares iBoxx 3-Year Target Duration TIPS Index Fund, an estimated $1.03M.

By sector, the portfolio is most concentrated in Technology at 17% of assets, up from 17% a quarter earlier, followed by Financials and Healthcare.

  • Herold Advisors's largest Q4 2024 buy was FlexShares Credit-Scored US Corporate Bond Index Fund: 24,885 shares worth $1.19M.
  • Herold Advisors added most to ExxonMobil in Q4 2024, an estimated $2.65M increase.
  • Herold Advisors's biggest Q4 2024 reduction was Avantis US Equity ETF, cutting an estimated $794K.
  • Herold Advisors fully exited FlexShares iBoxx 3-Year Target Duration TIPS Index Fund in Q4 2024, selling an estimated $1.03M.
  • Herold Advisors's ten largest holdings make up 26% of its $459M portfolio in Q4 2024.
  • Herold Advisors opened 11 new positions and closed 8 in Q4 2024.
  • Herold Advisors's portfolio value fell 0.36% quarter-over-quarter to $459M.

Based on Herold Advisors's 13F filing for Q4 2024, filed 14 Feb 2025.