PCM

Prentice Capital Management Portfolio holdings

AUM $65.5M
1-Year Est. Return 78.41%
This Quarter Est. Return
1 Year Est. Return
+78.41%
3 Year Est. Return
5 Year Est. Return
10 Year Est. Return
AUM
$65.5M
AUM Growth
+$5.46M
Cap. Flow
Cap. Flow %
Top 10 Hldgs %
Holding
32
New
Increased
Reduced
Closed

Top Buys

1
+$7.59M
2
+$2.68M
3
+$2.39M
4
ULCC icon
Frontier Group Holdings
ULCC
+$2M
5
PTON icon
Peloton Interactive
PTON
+$1.76M

Top Sells

1
+$3.62M
2
+$2.77M
3
+$1.32M
4
HOG icon
Harley-Davidson
HOG
+$1.18M
5
M icon
Macy's
M
+$1.08M

Sector Composition

1 Communication Services 31.97%
2 Industrials 20.92%
3 Technology 18.79%
4 Consumer Discretionary 16.24%
5 Consumer Staples 7.83%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
JBLU icon
1
JetBlue
JBLU
$1.66B
$11.2M 17.11%
2,276,428
+1,542,959
SNAP icon
2
Snap
SNAP
$13.2B
$9.1M 13.9%
1,180,677
+347,532
GRPN icon
3
Groupon
GRPN
$689M
$8.26M 12.62%
353,764
+64,152
PTON icon
4
Peloton Interactive
PTON
$2.84B
$6.88M 10.51%
764,889
+195,527
NN icon
5
NextNav
NN
$1.92B
$6.33M 9.67%
442,759
+10,737
BMBL icon
6
Bumble
BMBL
$400M
$3.57M 5.45%
585,765
-14,385
MODG icon
7
Topgolf Callaway Brands
MODG
$2.37B
$3.08M 4.7%
324,170
+5,126
COMP icon
8
Compass
COMP
$5.85B
$2.79M 4.26%
347,094
+297,094
COTY icon
9
Coty
COTY
$2.9B
$2.73M 4.18%
676,645
+276,722
GPRO icon
10
GoPro
GPRO
$260M
$2.41M 3.68%
1,137,114
+188,535
ULCC icon
11
Frontier Group Holdings
ULCC
$1.04B
$2.34M 3.57%
530,119
+453,962
HLF icon
12
Herbalife
HLF
$1.32B
$2.04M 3.12%
241,661
+8,776
TBCH
13
Turtle Beach Corp
TBCH
$268M
$1.79M 2.74%
112,836
+24,051
LYFT icon
14
Lyft
LYFT
$8.4B
$1.76M 2.69%
80,101
+26,409
PLCE icon
15
Children's Place
PLCE
$176M
$358K 0.55%
+57,697
OTLY
16
Oatly Group
OTLY
$375M
$353K 0.54%
21,763
+1,277
GRWG icon
17
GrowGeneration
GRWG
$92.8M
$309K 0.47%
165,386
-321
HYFM icon
18
Hydrofarm Holdings
HYFM
$8.59M
$159K 0.24%
48,449
-71
ADV icon
19
Advantage Solutions
ADV
$310M
– –
-46,463
AEO icon
20
American Eagle Outfitters
AEO
$3.45B
– –
-110,735
EL icon
21
Estee Lauder
EL
$33.9B
– –
-10,000
HOG icon
22
Harley-Davidson
HOG
$2.89B
– –
-49,980
KBH icon
23
KB Home
KBH
$4.17B
– –
-25,000
LEN icon
24
Lennar Class A
LEN
$32.4B
– –
-25,000
M icon
25
Macy's
M
$6B
– –
-92,577
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