PCM

Prentice Capital Management Portfolio holdings

AUM $60M
1-Year Est. Return 72.47%
This Quarter Est. Return
1 Year Est. Return
+72.47%
3 Year Est. Return
5 Year Est. Return
10 Year Est. Return
AUM
$60M
AUM Growth
+$2.8M
Cap. Flow
Cap. Flow %
Top 10 Hldgs %
Holding
38
New
Increased
Reduced
Closed

Top Buys

1
+$2.77M
2
+$1.86M
3
+$1.56M
4
KBH icon
KB Home
KBH
+$1.32M
5
SNAP icon
Snap
SNAP
+$1.26M

Top Sells

1
+$13.1M
2
+$4.8M
3
+$3.24M
4
AAL icon
American Airlines Group
AAL
+$2.11M
5
DECK icon
Deckers Outdoor
DECK
+$1.12M

Sector Composition

1 Communication Services 34.9%
2 Consumer Discretionary 26%
3 Technology 16.69%
4 Consumer Staples 9.7%
5 Financials 6.03%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
GRPN icon
1
Groupon
GRPN
$830M
$9.69M 16.14%
289,612
-391,815
SNAP icon
2
Snap
SNAP
$13.1B
$7.24M 12.06%
833,145
+145,507
NN icon
3
NextNav
NN
$1.76B
$6.57M 10.94%
432,022
+102,521
BMBL icon
4
Bumble
BMBL
$554M
$3.95M 6.59%
600,150
+12,633
PTON icon
5
Peloton Interactive
PTON
$3.07B
$3.95M 6.58%
569,362
-113,365
SOFI icon
6
SoFi Technologies
SOFI
$31.9B
$3.62M 6.03%
198,752
-829
JBLU icon
7
JetBlue
JBLU
$1.73B
$3.1M 5.17%
733,469
-71,548
LEN icon
8
Lennar Class A
LEN
$31.3B
$2.77M 4.61%
+25,000
MODG icon
9
Topgolf Callaway Brands
MODG
$1.7B
$2.57M 4.28%
319,044
-335
HLF icon
10
Herbalife
HLF
$888M
$2.01M 3.34%
232,885
-587
COTY icon
11
Coty
COTY
$3.63B
$1.86M 3.1%
+399,923
KBH icon
12
KB Home
KBH
$3.97B
$1.32M 2.21%
+25,000
TBCH
13
Turtle Beach Corp
TBCH
$304M
$1.23M 2.05%
88,785
+50,452
HOG icon
14
Harley-Davidson
HOG
$3.26B
$1.18M 1.97%
+49,980
M icon
15
Macy's
M
$4.82B
$1.08M 1.8%
+92,577
AEO icon
16
American Eagle Outfitters
AEO
$2.52B
$1.07M 1.78%
110,735
+3,901
PENN icon
17
PENN Entertainment
PENN
$2.47B
$1.05M 1.75%
58,791
+24,963
UNFI icon
18
United Natural Foods
UNFI
$2.44B
$906K 1.51%
+38,846
LYFT icon
19
Lyft
LYFT
$8.25B
$846K 1.41%
53,692
-59,931
EL icon
20
Estee Lauder
EL
$34.9B
$808K 1.35%
+10,000
GPRO icon
21
GoPro
GPRO
$335M
$718K 1.2%
948,579
+147,941
SONO icon
22
Sonos
SONO
$1.99B
$656K 1.09%
+60,700
VSCO icon
23
Victoria's Secret
VSCO
$2.44B
$463K 0.77%
25,000
+6,342
COMP icon
24
Compass
COMP
$4.08B
$314K 0.52%
+50,000
ULCC icon
25
Frontier Group Holdings
ULCC
$972M
$276K 0.46%
+76,157
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