We are live on ! Find out more
PCM

Prentice Capital Management Portfolio holdings

AUM $45.7M
1-Year Est. Return 2.65%
This Fund
S&P 500
This Quarter Est. Return
+1.79%
1 Year Est. Return
-2.65%
3 Year Est. Return
+103.74%
5 Year Est. Return
-1.28%
10 Year Est. Return
AUM
$462M
AUM Growth
+$66.2M
Cap. Flow
+$69.5M
Cap. Flow %
15.05%
Top 10 Hldgs %
77.68%
Holding
28
New
3
Increased
12
Reduced
3
Closed
9

Top Buys

Rank Stock Value
1
LYFT icon
Lyft
LYFT
+$24.6M
2
FSR
Fisker Inc.
FSR
+$21.9M
3
UBER icon
Uber
UBER
+$18.2M
4
CCL icon
Carnival Corporation Ltd
CCL
+$16.3M
5
WW
WW International
WW
+$12.7M

Sector Composition

Rank Sector Weight
1 Consumer Discretionary 31.21%
2 Technology 24.7%
3 Consumer Staples 17.12%
4 Communication Services 15.21%
5 Industrials 3.95%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
COTY icon
1
Coty
COTY
$2.4B
$79.1M 17.12%
7,529,248
-128,168
-2% -$1.2M
GPRO icon
2
GoPro
GPRO
$120M
$73.9M 16%
7,167,256
+340,937
+5% +$3.38M
GRPN icon
3
Groupon
GRPN
$1.03B
$43.5M 9.42%
1,879,216
+182,895
+11% +$4.27M
CCL icon
4
Carnival Corporation Ltd
CCL
$38.1B
$29M 6.28%
1,441,162
+762,300
+112% +$16.3M
ADV icon
5
Advantage Solutions
ADV
$575M
$26.7M 5.78%
133,167
LYFT icon
6
Lyft
LYFT
$5.86B
$22.5M 4.86%
+525,757
New +$24.6M
HBI
7
DELISTED
Hanesbrands
HBI
$20.9M 4.52%
1,249,534
+69,836
+6% +$1.19M
FSR
8
DELISTED
Fisker Inc.
FSR
$19.9M 4.3%
+1,263,655
New +$21.9M
UBER icon
9
Uber
UBER
$145B
$17.7M 3.83%
+422,200
New +$18.2M
LVS icon
10
Las Vegas Sands
LVS
$32.2B
$17M 3.68%
451,754
+6,233
+1% +$240K
HOG icon
11
Harley-Davidson
HOG
$2.61B
$15.2M 3.29%
402,678
+34,623
+9% +$1.29M
WW
12
DELISTED
WW International
WW
$13.2M 2.85%
816,352
+706,478
+643% +$12.7M
RCL icon
13
Royal Caribbean
RCL
$86.8B
$11.1M 2.4%
144,216
+116,716
+424% +$9.48M
EVLV icon
14
Evolv Technologies
EVLV
$998M
$10.6M 2.3%
2,386,226
-38,774
-2% -$218K
IMNM icon
15
Immunome
IMNM
$2.62B
$10.5M 2.26%
806,521
+289,341
+56% +$5.16M
TRIP icon
16
TripAdvisor
TRIP
$1.7B
$9.01M 1.95%
330,659
+28,137
+9% +$862K
NCLH icon
17
Norwegian Cruise Line
NCLH
$9.53B
$8.92M 1.93%
430,270
+213,741
+99% +$5.11M
UAL icon
18
United Airlines
UAL
$38.8B
$7.61M 1.65%
173,709
-26,291
-13% -$1.22M
GES
19
DELISTED
Guess Inc
GES
-50,733
Closed -$1.07M
M icon
20
Macy's
M
$6.51B
-140,671
Closed -$3.18M
MGM icon
21
MGM Resorts International
MGM
$11.7B
-312,694
Closed -$13.5M
PARAA
22
DELISTED
Paramount Global Class A
PARAA
-225,000
Closed -$8.89M
SKIL icon
23
Skillsoft
SKIL
$66.3M
-5,559
Closed -$1.3M
WYNN icon
24
Wynn Resorts
WYNN
$10.3B
-150,000
Closed -$12.7M
SDC
25
DELISTED
SmileDirectClub, Inc. Class A Common Stock
SDC
-1,525,174
Closed -$8.11M

Similar funds

Prentice Capital Management's Q4 2021 Portfolio in Review

As of Q4 2021, Prentice Capital Management held 28 positions worth $462M, up 17% from $396M the previous quarter. Its ten largest holdings account for 78% of the portfolio.

Prentice Capital Management deployed $69.5M of net new capital in Q4 2021, opening 3 new positions and adding to 12 existing holdings. Its largest new stake was Lyft: 525,757 shares worth $22.5M.

By sector, the portfolio is most concentrated in Consumer Discretionary at 31% of assets, up from 30% a quarter earlier, followed by Technology and Consumer Staples.

On the sell side, the largest reduction was United Airlines, an estimated $1.22M trimmed.

  • Prentice Capital Management's largest Q4 2021 buy was Lyft: 525,757 shares worth $22.5M.
  • Prentice Capital Management added most to Carnival Corporation Ltd in Q4 2021, an estimated $16.3M increase.
  • Prentice Capital Management's biggest Q4 2021 reduction was United Airlines, cutting an estimated $1.22M.
  • Prentice Capital Management fully exited MGM Resorts International in Q4 2021, selling an estimated $13.5M.
  • Prentice Capital Management's ten largest holdings make up 78% of its $462M portfolio in Q4 2021.
  • Prentice Capital Management opened 3 new positions and closed 9 in Q4 2021.
  • Prentice Capital Management's portfolio value rose 17% quarter-over-quarter to $462M.

Based on Prentice Capital Management's 13F filing for Q4 2021, filed 14 Feb 2022.