PCM

Prentice Capital Management Portfolio holdings

AUM $60M
1-Year Est. Return 72.47%
This Quarter Est. Return
1 Year Est. Return
+72.47%
3 Year Est. Return
5 Year Est. Return
10 Year Est. Return
AUM
$57.2M
AUM Growth
-$799K
Cap. Flow
Cap. Flow %
Top 10 Hldgs %
Holding
31
New
Increased
Reduced
Closed

Top Buys

1
+$4.8M
2
+$2.17M
3
+$2.11M
4
BMBL icon
Bumble
BMBL
+$2.1M
5
LYFT icon
Lyft
LYFT
+$1.35M

Top Sells

1
+$3.03M
2
+$1.94M
3
+$1.88M
4
NN icon
NextNav
NN
+$1.79M
5
BA icon
Boeing
BA
+$1.71M

Sector Composition

1 Communication Services 37.42%
2 Consumer Discretionary 26.86%
3 Industrials 16.29%
4 Technology 11.25%
5 Financials 4.06%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
GRPN icon
1
Groupon
GRPN
$819M
$12.8M 22.35%
681,427
-100,267
SNAP icon
2
Snap
SNAP
$12.9B
$5.99M 10.47%
687,638
+249,330
W icon
3
Wayfair
W
$10.7B
$4.8M 8.4%
+150,000
PTON icon
4
Peloton Interactive
PTON
$3.06B
$4.31M 7.54%
682,727
-306,590
NN icon
5
NextNav
NN
$1.68B
$4.01M 7.01%
329,501
-147,471
JBLU icon
6
JetBlue
JBLU
$1.69B
$3.88M 6.78%
805,017
-628,299
BA icon
7
Boeing
BA
$161B
$3.24M 5.66%
18,978
-10,000
BMBL icon
8
Bumble
BMBL
$549M
$2.55M 4.46%
587,517
+484,804
SOFI icon
9
SoFi Technologies
SOFI
$31.8B
$2.32M 4.06%
199,581
AAL icon
10
American Airlines Group
AAL
$7.83B
$2.11M 3.69%
+200,000
MODG icon
11
Topgolf Callaway Brands
MODG
$1.68B
$2.1M 3.68%
319,379
HLF icon
12
Herbalife
HLF
$904M
$2.01M 3.52%
233,472
LYFT icon
13
Lyft
LYFT
$8.1B
$1.35M 2.36%
+113,623
AEO icon
14
American Eagle Outfitters
AEO
$2.53B
$1.24M 2.17%
+106,834
DECK icon
15
Deckers Outdoor
DECK
$14.8B
$1.12M 1.95%
+10,000
PENN icon
16
PENN Entertainment
PENN
$2.37B
$552K 0.96%
33,828
+8,840
TBCH
17
Turtle Beach Corp
TBCH
$298M
$547K 0.96%
+38,333
GPRO icon
18
GoPro
GPRO
$321M
$531K 0.93%
800,638
+725,511
ANF icon
19
Abercrombie & Fitch
ANF
$3.22B
$454K 0.79%
+5,940
VSCO icon
20
Victoria's Secret
VSCO
$2.43B
$347K 0.61%
+18,658
OTLY
21
Oatly Group
OTLY
$411M
$202K 0.35%
20,572
-1
GRWG icon
22
GrowGeneration
GRWG
$98M
$180K 0.31%
166,822
EYE icon
23
National Vision
EYE
$2.04B
$144K 0.25%
11,296
-7,934
MSOS icon
24
AdvisorShares Pure US Cannabis ETF
MSOS
$846M
$144K 0.25%
55,000
SNBR icon
25
Sleep Number
SNBR
$152M
$110K 0.19%
+17,287
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