PCM

Prentice Capital Management Portfolio holdings

AUM $60M
This Quarter Return
-6.34%
1 Year Return
+72.47%
3 Year Return
+165.95%
5 Year Return
+196.74%
10 Year Return
AUM
$57.2M
AUM Growth
+$57.2M
Cap. Flow
+$457K
Cap. Flow %
0.8%
Top 10 Hldgs %
80.4%
Holding
31
New
9
Increased
4
Reduced
9
Closed
4

Sector Composition

1 Communication Services 37.42%
2 Consumer Discretionary 26.86%
3 Industrials 16.29%
4 Technology 11.25%
5 Financials 4.06%
Name Market Value Portfolio Weight Shares or Principal Shares
Change %
Capital Flow
GRPN icon
1
Groupon
GRPN
$1.06B
$12.8M 22.35% 681,427 -100,267 -13% -$1.88M
SNAP icon
2
Snap
SNAP
$12.1B
$5.99M 10.47% 687,638 +249,330 +57% +$2.17M
W icon
3
Wayfair
W
$9.67B
$4.8M 8.4% +150,000 New +$4.8M
PTON icon
4
Peloton Interactive
PTON
$3.1B
$4.31M 7.54% 682,727 -306,590 -31% -$1.94M
NN icon
5
NextNav
NN
$2.37B
$4.01M 7.01% 329,501 -147,471 -31% -$1.79M
JBLU icon
6
JetBlue
JBLU
$1.95B
$3.88M 6.78% 805,017 -628,299 -44% -$3.03M
BA icon
7
Boeing
BA
$177B
$3.24M 5.66% 18,978 -10,000 -35% -$1.71M
BMBL icon
8
Bumble
BMBL
$642M
$2.55M 4.46% 587,517 +484,804 +472% +$2.1M
SOFI icon
9
SoFi Technologies
SOFI
$30.6B
$2.32M 4.06% 199,581
AAL icon
10
American Airlines Group
AAL
$8.82B
$2.11M 3.69% +200,000 New +$2.11M
MODG icon
11
Topgolf Callaway Brands
MODG
$1.76B
$2.1M 3.68% 319,379
HLF icon
12
Herbalife
HLF
$1.01B
$2.01M 3.52% 233,472
LYFT icon
13
Lyft
LYFT
$6.73B
$1.35M 2.36% +113,623 New +$1.35M
AEO icon
14
American Eagle Outfitters
AEO
$2.24B
$1.24M 2.17% +106,834 New +$1.24M
DECK icon
15
Deckers Outdoor
DECK
$17.7B
$1.12M 1.95% +10,000 New +$1.12M
PENN icon
16
PENN Entertainment
PENN
$2.95B
$552K 0.96% 33,828 +8,840 +35% +$144K
TBCH
17
Turtle Beach Corporation Common Stock
TBCH
$313M
$547K 0.96% +38,333 New +$547K
GPRO icon
18
GoPro
GPRO
$247M
$531K 0.93% 800,638 +725,511 +966% +$481K
ANF icon
19
Abercrombie & Fitch
ANF
$4.46B
$454K 0.79% +5,940 New +$454K
VSCO icon
20
Victoria's Secret
VSCO
$1.84B
$347K 0.61% +18,658 New +$347K
OTLY
21
Oatly Group
OTLY
$533M
$202K 0.35% 20,572 -390,879 -95% -$3.84M
GRWG icon
22
GrowGeneration
GRWG
$102M
$180K 0.31% 166,822
EYE icon
23
National Vision
EYE
$1.82B
$144K 0.25% 11,296 -7,934 -41% -$101K
MSOS icon
24
AdvisorShares Pure US Cannabis ETF
MSOS
$986M
$144K 0.25% 55,000
SNBR icon
25
Sleep Number
SNBR
$240M
$110K 0.19% +17,287 New +$110K