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HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
+0.66%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$455M
AUM Growth
+$7.86M
Cap. Flow
+$14.8M
Cap. Flow %
3.26%
Top 10 Hldgs %
26.15%
Holding
270
New
23
Increased
116
Reduced
81
Closed
7

Top Buys

Rank Stock Value
1
DFUS
Dimensional US Equity ETF
DFUS
+$1.2M
2
AVLC icon
Avantis US Large Cap Equity ETF
AVLC
+$1.06M
3
BBBI icon
BondBloxx BBB Rated 5-10 Year Corporate Bond ETF
BBBI
+$839K
4
IGIB icon
iShares 5-10 Year Investment Grade Corporate Bond ETF
IGIB
+$782K
5
DFCF icon
Dimensional Core Fixed Income ETF
DFCF
+$722K

Top Sells

Rank Stock Value
1
CRM icon
Salesforce
CRM
+$496K
2
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$435K
3
BLK icon
Blackrock
BLK
+$432K
4
LRCX icon
Lam Research
LRCX
+$413K
5
UNH icon
UnitedHealth
UNH
+$334K

Sector Composition

Rank Sector Weight
1 Technology 17.87%
2 Financials 10.24%
3 Healthcare 8.53%
4 Energy 6.14%
5 Industrials 5.64%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SHAG icon
226
WisdomTree Yield Enhanced US Short-Term Aggregate Bond Fund
SHAG
$42.6M
$258K 0.06%
5,427
-314
-5% -$15.1K
ET icon
227
Energy Transfer Partners
ET
$69.9B
$257K 0.06%
13,320
– –
ITA icon
228
iShares US Aerospace & Defense ETF
ITA
$13.7B
$250K 0.05%
1,142
– –
D icon
229
Dominion Energy
D
$62.5B
$249K 0.05%
4,023
+23
+0.6% +$1.42K
IHDG icon
230
WisdomTree International Hedged Quality Dividend Growth Fund
IHDG
$2.19B
$248K 0.05%
5,152
-241
-4% -$12K
CEG icon
231
Constellation Energy
CEG
$90.1B
$248K 0.05%
888
+168
+23% +$51.1K
TECL icon
232
Direxion Daily Technology Bull 3x ETF
TECL
$5.15B
$247K 0.05%
+2,849
New +$306K
JMST icon
233
JPMorgan Ultra-Short Municipal Income ETF
JMST
$7.02B
$245K 0.05%
4,802
-748
-13% -$38.2K
IAU icon
234
iShares Gold Trust
IAU
$62.4B
$237K 0.05%
+2,685
New +$246K
GUNR icon
235
FlexShares Global Upstream Natural Resources Index Fund
GUNR
$6.98B
$235K 0.05%
+4,258
New +$222K
BBUS icon
236
JPMorgan BetaBuilders US Equity ETF
BBUS
$8.54B
$234K 0.05%
2,000
– –
OKLO
237
Oklo
OKLO
$7.15B
$233K 0.05%
4,700
– –
NNY icon
238
Nuveen New York Municipal Value Fund
NNY
$164M
$229K 0.05%
27,389
+1,069
+4% +$9.14K
PRU icon
239
Prudential Financial
PRU
$41.4B
$228K 0.05%
2,331
-250
-10% -$25.9K
DFAC icon
240
Dimensional US Core Equity 2 ETF
DFAC
$47.4B
$227K 0.05%
+5,853
New +$236K
XLU icon
241
State Street Utilities Select Sector SPDR ETF
XLU
$23.5B
$225K 0.05%
+4,910
New +$220K
XLK icon
242
State Street Technology Select Sector SPDR ETF
XLK
$114B
$223K 0.05%
+1,676
New +$236K
BST icon
243
BlackRock Science and Technology Trust
BST
$1.56B
$222K 0.05%
6,103
-170
-3% -$6.73K
CG icon
244
Carlyle Group
CG
$16.6B
$218K 0.05%
4,500
– –
NVST icon
245
Envista
NVST
$4.35B
$217K 0.05%
+8,550
New +$222K
HPE icon
246
Hewlett Packard
HPE
$60.7B
$216K 0.05%
9,089
– –
PEY icon
247
Invesco High Yield Equity Dividend Achievers ETF
PEY
$1.15B
$212K 0.05%
9,910
-1,079
-10% -$23.1K
CAG icon
248
Conagra Brands
CAG
$6.83B
$209K 0.05%
13,300
+1,300
+11% +$22.9K
COWZ icon
249
Pacer US Cash Cows 100 ETF
COWZ
$18.3B
$209K 0.05%
+3,340
New +$210K
BEN icon
250
Franklin Resources
BEN
$17B
$207K 0.05%
8,750
– –
7 8 9
10
11

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WMA
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EGP
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FIM
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HFF
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GSIAS
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AWM
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Herold Advisors's Q1 2026 Portfolio in Review

As of Q1 2026, Herold Advisors held 270 positions worth $455M, up 1.8% from $447M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

Herold Advisors deployed $14.8M of net new capital in Q1 2026, opening 23 new positions and adding to 116 existing holdings. Its largest new stake was BondBloxx BBB Rated 5-10 Year Corporate Bond ETF: 16,130 shares worth $830K.

By sector, the portfolio is most concentrated in Technology at 18% of assets, down from 20% a quarter earlier, followed by Financials and Healthcare.

On the sell side, the largest reduction was JPMorgan Ultra-Short Income ETF, an estimated $435K trimmed.

  • Herold Advisors's largest Q1 2026 buy was BondBloxx BBB Rated 5-10 Year Corporate Bond ETF: 16,130 shares worth $830K.
  • Herold Advisors added most to Dimensional US Equity ETF in Q1 2026, an estimated $1.2M increase.
  • Herold Advisors's biggest Q1 2026 reduction was JPMorgan Ultra-Short Income ETF, cutting an estimated $435K.
  • Herold Advisors fully exited Salesforce in Q1 2026, selling an estimated $496K.
  • Herold Advisors's ten largest holdings make up 26% of its $455M portfolio in Q1 2026.
  • Herold Advisors opened 23 new positions and closed 7 in Q1 2026.
  • Herold Advisors's portfolio value rose 1.8% quarter-over-quarter to $455M.

Based on Herold Advisors's 13F filing for Q1 2026, filed 15 May 2026.