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Prentice Capital Management Portfolio holdings

AUM $52.9M
1-Year Est. Return 2.04%
This Fund
S&P 500
This Quarter Est. Return
-22.45%
1 Year Est. Return
+2.04%
3 Year Est. Return
+127.71%
5 Year Est. Return
+32.31%
10 Year Est. Return
–
AUM
$45.7M
AUM Growth
-$17.8M
Cap. Flow
-$3.05M
Cap. Flow %
-6.67%
Top 10 Hldgs %
86.41%
Holding
27
New
3
Increased
6
Reduced
9
Closed
4

Top Buys

Rank Stock Value
1
SNAP icon
Snap
SNAP
+$6.07M
2
OPEN icon
Opendoor
OPEN
+$5.66M
3
FRMI
Fermi Inc
FRMI
+$2.46M
4
AAL icon
American Airlines Group
AAL
+$1.85M
5
PTON icon
Peloton Interactive
PTON
+$795K

Top Sells

Rank Stock Value
1
GRPN icon
Groupon
GRPN
+$5.52M
2
JBLU icon
JetBlue
JBLU
+$3.29M
3
SBUX icon
Starbucks
SBUX
+$2.11M
4
HLF icon
Herbalife
HLF
+$1.99M
5
COTY icon
Coty
COTY
+$1.87M

Sector Composition

Rank Sector Weight
1 Communication Services 23.67%
2 Technology 20.53%
3 Real Estate 20.02%
4 Industrials 15.58%
5 Consumer Discretionary 13.69%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
RH icon
26
RH
RH
$2.74B
– –
-6,500
Closed -$1.16M
SBUX icon
27
Starbucks
SBUX
$122B
– –
-25,000
Closed -$2.11M
1
2

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Prentice Capital Management's Q1 2026 Portfolio in Review

As of Q1 2026, Prentice Capital Management held 27 positions worth $45.7M, down 28% from $63.5M the previous quarter. Its ten largest holdings account for 86% of the portfolio.

Prentice Capital Management withdrew a net $3.05M in Q1 2026, closing 4 positions and reducing 9 holdings. Its most notable exit was Starbucks, an estimated $2.11M position sold in full.

By sector, the portfolio is most concentrated in Communication Services at 24% of assets, down from 31% a quarter earlier, followed by Technology and Real Estate.

Against the trend, Prentice Capital Management opened a new position in Fermi Inc worth $1.65M.

  • Prentice Capital Management's largest Q1 2026 buy was Fermi Inc: 281,499 shares worth $1.65M.
  • Prentice Capital Management added most to Snap in Q1 2026, an estimated $6.07M increase.
  • Prentice Capital Management's biggest Q1 2026 reduction was Groupon, cutting an estimated $5.52M.
  • Prentice Capital Management fully exited Starbucks in Q1 2026, selling an estimated $2.11M.
  • Prentice Capital Management's ten largest holdings make up 86% of its $45.7M portfolio in Q1 2026.
  • Prentice Capital Management opened 3 new positions and closed 4 in Q1 2026.
  • Prentice Capital Management's portfolio value fell 28% quarter-over-quarter to $45.7M.

Based on Prentice Capital Management's 13F filing for Q1 2026, filed 15 May 2026.