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CFS

Cannon Financial Strategists Portfolio holdings

AUM $879M
1-Year Est. Return 22.04%
This Fund
S&P 500
This Quarter Est. Return
-12.09%
1 Year Est. Return
+22.04%
3 Year Est. Return
+52.38%
5 Year Est. Return
+43.2%
10 Year Est. Return
–
AUM
$258M
AUM Growth
-$18.3M
Cap. Flow
+$17.1M
Cap. Flow %
6.61%
Top 10 Hldgs %
73.24%
Holding
76
New
11
Increased
30
Reduced
18
Closed
5

Top Buys

Rank Stock Value
1
AVDE icon
Avantis International Equity ETF
AVDE
+$4.08M
2
FIXD icon
First Trust Smith Opportunistic Fixed Income ETF
FIXD
+$3.34M
3
VIOV icon
Vanguard S&P Small-Cap 600 Value ETF
VIOV
+$3.11M
4
VUG icon
Vanguard Morningstar Growth ETF
VUG
+$3.05M
5
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$2.96M

Top Sells

Rank Stock Value
1
ICSH icon
iShares Ultra Short Duration Bond Active ETF
ICSH
+$3.64M
2
MUB icon
iShares National Muni Bond ETF
MUB
+$2.6M
3
BIV icon
Vanguard Intermediate-Term Bond ETF
BIV
+$1.53M
4
SPIP icon
State Street SPDR Portfolio TIPS ETF
SPIP
+$1.18M
5
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$595K

Sector Composition

Rank Sector Weight
1 Consumer Staples 2.28%
2 Consumer Discretionary 1.06%
3 Healthcare 0.72%
4 Financials 0.6%
5 Technology 0.43%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SLYV icon
1
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
$5.03B
$46.6M 18.05%
644,024
-3,297
-0.5% -$257K
SPYG icon
2
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
$54.5B
$35M 13.56%
670,321
+51,664
+8% +$2.96M
BIV icon
3
Vanguard Intermediate-Term Bond ETF
BIV
$28.9B
$30.9M 11.96%
397,930
-19,498
-5% -$1.53M
VTI icon
4
Vanguard Morningstar Total Stock Market ETF
VTI
$684B
$15.6M 6.04%
82,744
+2,453
+3% +$504K
SPIP icon
5
State Street SPDR Portfolio TIPS ETF
SPIP
$1B
$14.2M 5.5%
516,193
-41,204
-7% -$1.18M
ISTB icon
6
iShares Core 1-5 Year USD Bond ETF
ISTB
$5.13B
$11.9M 4.6%
250,535
+18,332
+8% +$875K
VUG icon
7
Vanguard Morningstar Growth ETF
VUG
$231B
$11.4M 4.42%
307,728
+74,256
+32% +$3.05M
EMB icon
8
iShares JPMorgan USD Emerging Markets Bond ETF
EMB
$14.7B
$9.15M 3.54%
107,294
+3,316
+3% +$300K
ICSH icon
9
iShares Ultra Short Duration Bond Active ETF
ICSH
$8.13B
$7.7M 2.98%
153,828
-72,591
-32% -$3.64M
SPTM icon
10
State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF
SPTM
$14B
$6.68M 2.58%
143,657
+3,171
+2% +$160K
VIOV icon
11
Vanguard S&P Small-Cap 600 Value ETF
VIOV
$1.89B
$5.96M 2.31%
77,462
+37,440
+94% +$3.11M
USRT icon
12
iShares Core US REIT ETF
USRT
$4.63B
$5.21M 2.02%
97,558
+398
+0.4% +$23.4K
VBR icon
13
Vanguard Morningstar Small-Cap Value ETF
VBR
$37.9B
$4.77M 1.84%
31,809
-788
-2% -$129K
MUB icon
14
iShares National Muni Bond ETF
MUB
$45.5B
$3.99M 1.54%
37,485
-24,328
-39% -$2.6M
KO icon
15
Coca-Cola
KO
$375B
$3.76M 1.46%
59,757
-204
-0.3% -$12.9K
AVDE icon
16
Avantis International Equity ETF
AVDE
$18.7B
$3.7M 1.43%
+72,688
New +$4.08M
FIXD icon
17
First Trust Smith Opportunistic Fixed Income ETF
FIXD
$3.24B
$3.27M 1.27%
+70,567
New +$3.34M
VTEB icon
18
Vanguard Tax-Exempt Bond Index Fund
VTEB
$45.3B
$2.54M 0.98%
+50,967
New +$2.55M
IMTB icon
19
iShares Core 5-10 Year USD Bond ETF
IMTB
$275M
$2.3M 0.89%
+51,419
New +$2.33M
EFG icon
20
iShares MSCI EAFE Growth ETF
EFG
$17.3B
$2.06M 0.8%
25,624
-272
-1% -$23.6K
SPDW icon
21
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
$41.6B
$1.39M 0.54%
48,027
+380
+0.8% +$12K
BRK.B icon
22
Berkshire Hathaway Class B
BRK.B
$1.13T
$1.33M 0.52%
4,885
-287
-6% -$90K
IVV icon
23
iShares Core S&P 500 ETF
IVV
$902B
$1.29M 0.5%
3,395
-99
-3% -$40.7K
SGC icon
24
Superior Group of Companies
SGC
$225M
$1.25M 0.48%
70,384
+8,500
+14% +$146K
VLUE icon
25
iShares MSCI USA Value Factor ETF
VLUE
$9.44B
$1.23M 0.48%
+13,623
New +$1.35M
1
2 3 4

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GKFF
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Cannon Financial Strategists's Q2 2022 Portfolio in Review

As of Q2 2022, Cannon Financial Strategists held 76 positions worth $258M, down 6.6% from $277M the previous quarter. Its ten largest holdings account for 73% of the portfolio.

Cannon Financial Strategists deployed $17.1M of net new capital in Q2 2022, opening 11 new positions and adding to 30 existing holdings. Its largest new stake was Avantis International Equity ETF: 72,688 shares worth $3.7M.

By sector, the portfolio is most concentrated in Consumer Staples at 2.3% of assets, up from 2.1% a quarter earlier, followed by Consumer Discretionary and Healthcare.

On the sell side, the largest reduction was iShares Ultra Short Duration Bond Active ETF, an estimated $3.64M trimmed.

  • Cannon Financial Strategists's largest Q2 2022 buy was Avantis International Equity ETF: 72,688 shares worth $3.7M.
  • Cannon Financial Strategists added most to Vanguard S&P Small-Cap 600 Value ETF in Q2 2022, an estimated $3.11M increase.
  • Cannon Financial Strategists's biggest Q2 2022 reduction was iShares Ultra Short Duration Bond Active ETF, cutting an estimated $3.64M.
  • Cannon Financial Strategists fully exited iShares iBoxx $ Investment Grade Corporate Bond ETF in Q2 2022, selling an estimated $372K.
  • Cannon Financial Strategists's ten largest holdings make up 73% of its $258M portfolio in Q2 2022.
  • Cannon Financial Strategists opened 11 new positions and closed 5 in Q2 2022.
  • Cannon Financial Strategists's portfolio value fell 6.6% quarter-over-quarter to $258M.

Based on Cannon Financial Strategists's 13F filing for Q2 2022, filed 2 Oct 2024.