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CFS

Cannon Financial Strategists Portfolio holdings

AUM $879M
1-Year Est. Return 22.04%
This Fund
S&P 500
This Quarter Est. Return
+5.5%
1 Year Est. Return
+22.04%
3 Year Est. Return
+52.38%
5 Year Est. Return
+43.2%
10 Year Est. Return
–
AUM
$182M
AUM Growth
+$15.9M
Cap. Flow
+$7.32M
Cap. Flow %
4.03%
Top 10 Hldgs %
75%
Holding
56
New
3
Increased
24
Reduced
16
Closed
2

Top Buys

Rank Stock Value
1
BIV icon
Vanguard Intermediate-Term Bond ETF
BIV
+$2.41M
2
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$1.48M
3
SPIP icon
State Street SPDR Portfolio TIPS ETF
SPIP
+$1.31M
4
VIOV icon
Vanguard S&P Small-Cap 600 Value ETF
VIOV
+$860K
5
MUB icon
iShares National Muni Bond ETF
MUB
+$857K

Top Sells

Rank Stock Value
1
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$888K
2
LQD icon
iShares iBoxx $ Investment Grade Corporate Bond ETF
LQD
+$283K
3
SPTM icon
State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF
SPTM
+$212K
4
XOM icon
ExxonMobil
XOM
+$208K
5
EFX icon
Equifax
EFX
+$204K

Sector Composition

Rank Sector Weight
1 Consumer Staples 2.96%
2 Consumer Discretionary 1.53%
3 Healthcare 0.81%
4 Utilities 0.36%
5 Industrials 0.25%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SLYV icon
1
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
$5.03B
$32.5M 17.89%
649,434
+28,772
+5% +$1.48M
SPYG icon
2
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
$54.5B
$25.7M 14.12%
512,423
-18,112
-3% -$888K
BIV icon
3
Vanguard Intermediate-Term Bond ETF
BIV
$28.9B
$21.5M 11.82%
229,788
+25,702
+13% +$2.41M
SPIP icon
4
State Street SPDR Portfolio TIPS ETF
SPIP
$1B
$10.4M 5.69%
335,319
+42,502
+15% +$1.31M
VTI icon
5
Vanguard Morningstar Total Stock Market ETF
VTI
$684B
$10.1M 5.56%
59,387
+2,955
+5% +$497K
VUG icon
6
Vanguard Morningstar Growth ETF
VUG
$231B
$9.46M 5.21%
249,462
-4,980
-2% -$184K
EMB icon
7
iShares JPMorgan USD Emerging Markets Bond ETF
EMB
$14.7B
$7.59M 4.17%
68,408
+4,087
+6% +$459K
SPTM icon
8
State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF
SPTM
$14B
$6.88M 3.79%
168,333
-5,230
-3% -$212K
AGG icon
9
iShares Core US Aggregate Bond ETF
AGG
$138B
$6.8M 3.74%
57,584
+1,933
+3% +$229K
MUB icon
10
iShares National Muni Bond ETF
MUB
$45.5B
$5.47M 3.01%
47,206
+7,377
+19% +$857K
ISTB icon
11
iShares Core 1-5 Year USD Bond ETF
ISTB
$5.13B
$4.46M 2.45%
86,523
+323
+0.4% +$16.7K
VBR icon
12
Vanguard Morningstar Small-Cap Value ETF
VBR
$37.9B
$4.05M 2.23%
36,607
-597
-2% -$66.9K
USRT icon
13
iShares Core US REIT ETF
USRT
$4.63B
$3.64M 2%
83,202
+6,274
+8% +$280K
KO icon
14
Coca-Cola
KO
$375B
$3.58M 1.97%
72,512
-3,310
-4% -$159K
ICSH icon
15
iShares Ultra Short Duration Bond Active ETF
ICSH
$8.13B
$3.1M 1.71%
61,397
+5,292
+9% +$268K
EFG icon
16
iShares MSCI EAFE Growth ETF
EFG
$17.3B
$2.32M 1.28%
25,849
-39
-0.2% -$3.46K
VIOV icon
17
Vanguard S&P Small-Cap 600 Value ETF
VIOV
$1.89B
$2M 1.1%
37,692
+15,794
+72% +$860K
BSV icon
18
Vanguard Short-Term Bond ETF
BSV
$44.6B
$1.6M 0.88%
19,238
+1,685
+10% +$140K
SPDW icon
19
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
$41.6B
$1.52M 0.83%
51,851
-150
-0.3% -$4.38K
IWF icon
20
iShares Russell 1000 Growth ETF
IWF
$128B
$1.45M 0.8%
26,824
-1,304
-5% -$68.7K
SGC icon
21
Superior Group of Companies
SGC
$225M
$1.39M 0.76%
59,813
– –
BND icon
22
Vanguard Total Bond Market
BND
$158B
$1.17M 0.64%
13,276
+97
+0.7% +$8.6K
IVV icon
23
iShares Core S&P 500 ETF
IVV
$902B
$1.17M 0.64%
3,468
-47
-1% -$15.6K
VWO icon
24
Vanguard FTSE Emerging Markets ETF
VWO
$124B
$931K 0.51%
21,528
-630
-3% -$27.4K
VYM icon
25
Vanguard High Dividend Yield ETF
VYM
$82.8B
$914K 0.5%
11,289
+175
+2% +$14.3K
1
2 3

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Cannon Financial Strategists's Q3 2020 Portfolio in Review

As of Q3 2020, Cannon Financial Strategists held 56 positions worth $182M, up 9.6% from $166M the previous quarter. Its ten largest holdings account for 75% of the portfolio.

Cannon Financial Strategists deployed $7.32M of net new capital in Q3 2020, opening 3 new positions and adding to 24 existing holdings. Its largest new stake was Vanguard Real Estate ETF: 3,071 shares worth $242K.

By sector, the portfolio is most concentrated in Consumer Staples at 3% of assets, down from 3% a quarter earlier, followed by Consumer Discretionary and Healthcare.

On the sell side, the largest reduction was State Street SPDR Portfolio S&P 500 Growth ETF, an estimated $888K trimmed.

  • Cannon Financial Strategists's largest Q3 2020 buy was Vanguard Real Estate ETF: 3,071 shares worth $242K.
  • Cannon Financial Strategists added most to Vanguard Intermediate-Term Bond ETF in Q3 2020, an estimated $2.41M increase.
  • Cannon Financial Strategists's biggest Q3 2020 reduction was State Street SPDR Portfolio S&P 500 Growth ETF, cutting an estimated $888K.
  • Cannon Financial Strategists fully exited ExxonMobil in Q3 2020, selling an estimated $208K.
  • Cannon Financial Strategists's ten largest holdings make up 75% of its $182M portfolio in Q3 2020.
  • Cannon Financial Strategists opened 3 new positions and closed 2 in Q3 2020.
  • Cannon Financial Strategists's portfolio value rose 9.6% quarter-over-quarter to $182M.

Based on Cannon Financial Strategists's 13F filing for Q3 2020, filed 2 Oct 2024.