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CFS

Cannon Financial Strategists Portfolio holdings

AUM $879M
1-Year Est. Return 22.04%
This Fund
S&P 500
This Quarter Est. Return
-3.81%
1 Year Est. Return
+22.04%
3 Year Est. Return
+52.38%
5 Year Est. Return
+43.2%
10 Year Est. Return
–
AUM
$393M
AUM Growth
+$29.1M
Cap. Flow
+$45.3M
Cap. Flow %
11.53%
Top 10 Hldgs %
76.11%
Holding
85
New
6
Increased
42
Reduced
24
Closed
2

Top Buys

Rank Stock Value
1
DFIC icon
Dimensional International Core Equity 2 ETF
DFIC
+$25.2M
2
AVLV icon
Avantis US Large Cap Value ETF
AVLV
+$14.6M
3
AVEM icon
Avantis Emerging Markets Equity ETF
AVEM
+$5.84M
4
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$3.56M
5
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$1.01M

Top Sells

Rank Stock Value
1
BIV icon
Vanguard Intermediate-Term Bond ETF
BIV
+$3.82M
2
ISTB icon
iShares Core 1-5 Year USD Bond ETF
ISTB
+$1.25M
3
VTEB icon
Vanguard Tax-Exempt Bond Index Fund
VTEB
+$755K
4
IMTB icon
iShares Core 5-10 Year USD Bond ETF
IMTB
+$717K
5
SGC icon
Superior Group of Companies
SGC
+$674K

Sector Composition

Rank Sector Weight
1 Consumer Staples 1.41%
2 Healthcare 0.57%
3 Technology 0.47%
4 Consumer Discretionary 0.38%
5 Financials 0.36%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
GIS icon
51
General Mills
GIS
$20.1B
$575K 0.15%
8,990
– –
SPDW icon
52
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
$41.5B
$552K 0.14%
17,788
+1,354
+8% +$43.7K
VYM icon
53
Vanguard High Dividend Yield ETF
VYM
$83.8B
$533K 0.14%
5,157
-4,951
-49% -$531K
UPS icon
54
United Parcel Service
UPS
$88.3B
$408K 0.1%
2,619
+37
+1% +$6.39K
EFA icon
55
iShares MSCI EAFE ETF
EFA
$79.9B
$406K 0.1%
5,889
+139
+2% +$9.96K
FLRN icon
56
State Street SPDR Bloomberg Investment Grade Floating Rate ETF
FLRN
$2.97B
$402K 0.1%
13,102
+2,454
+23% +$75.2K
ABT icon
57
Abbott
ABT
$189B
$398K 0.1%
4,106
+45
+1% +$4.73K
VLUE icon
58
iShares MSCI USA Value Factor ETF
VLUE
$9.43B
$391K 0.1%
4,315
-2,924
-40% -$276K
JNJ icon
59
Johnson & Johnson
JNJ
$624B
$382K 0.1%
2,452
+129
+6% +$21.3K
MRK icon
60
Merck
MRK
$321B
$380K 0.1%
3,692
+156
+4% +$16.8K
SO icon
61
Southern Company
SO
$105B
$368K 0.09%
5,680
+1,200
+27% +$83.3K
WMT icon
62
Walmart Inc
WMT
$895B
$358K 0.09%
6,708
+180
+3% +$9.58K
DIS icon
63
Walt Disney
DIS
$178B
$347K 0.09%
4,287
+55
+1% +$4.7K
HSY icon
64
Hershey
HSY
$36.5B
$332K 0.08%
1,660
– –
ROK icon
65
Rockwell Automation
ROK
$49.3B
$325K 0.08%
1,138
– –
AMGN icon
66
Amgen
AMGN
$224B
$323K 0.08%
+1,200
New +$299K
SPY icon
67
State Street SPDR S&P 500 ETF Trust
SPY
$808B
$293K 0.07%
686
+9
+1% +$4K
SCHD icon
68
Schwab US Dividend Equity ETF
SCHD
$107B
$288K 0.07%
12,207
+1,608
+15% +$39.5K
VNQ icon
69
Vanguard Real Estate ETF
VNQ
$38.4B
$287K 0.07%
3,793
-751
-17% -$61.9K
VIG icon
70
Vanguard Dividend Appreciation ETF
VIG
$114B
$271K 0.07%
1,742
-37
-2% -$6K
PEG icon
71
Public Service Enterprise Group
PEG
$37.3B
$269K 0.07%
4,720
– –
VCSH icon
72
Vanguard Short-Term Corporate Bond ETF
VCSH
$45B
$230K 0.06%
3,060
-8,570
-74% -$647K
DOV icon
73
Dover
DOV
$28.2B
$229K 0.06%
+1,641
New +$237K
TXN icon
74
Texas Instruments
TXN
$257B
$228K 0.06%
1,437
+82
+6% +$14K
SCHZ icon
75
Schwab US Aggregate Bond ETF
SCHZ
$10.5B
$224K 0.06%
+10,134
New +$230K
1 2
3
4

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Cannon Financial Strategists's Q3 2023 Portfolio in Review

As of Q3 2023, Cannon Financial Strategists held 85 positions worth $393M, up 8% from $364M the previous quarter. Its ten largest holdings account for 76% of the portfolio.

Cannon Financial Strategists deployed $45.3M of net new capital in Q3 2023, opening 6 new positions and adding to 42 existing holdings. Its largest new stake was Amgen: 1,200 shares worth $323K.

By sector, the portfolio is most concentrated in Consumer Staples at 1.4% of assets, down from 1.7% a quarter earlier, followed by Healthcare and Technology.

On the sell side, the largest reduction was Vanguard Intermediate-Term Bond ETF, an estimated $3.82M trimmed.

  • Cannon Financial Strategists's largest Q3 2023 buy was Amgen: 1,200 shares worth $323K.
  • Cannon Financial Strategists added most to Dimensional International Core Equity 2 ETF in Q3 2023, an estimated $25.2M increase.
  • Cannon Financial Strategists's biggest Q3 2023 reduction was Vanguard Intermediate-Term Bond ETF, cutting an estimated $3.82M.
  • Cannon Financial Strategists fully exited Vanguard Mortgage-Backed Securities ETF in Q3 2023, selling an estimated $574K.
  • Cannon Financial Strategists's ten largest holdings make up 76% of its $393M portfolio in Q3 2023.
  • Cannon Financial Strategists opened 6 new positions and closed 2 in Q3 2023.
  • Cannon Financial Strategists's portfolio value rose 8% quarter-over-quarter to $393M.

Based on Cannon Financial Strategists's 13F filing for Q3 2023, filed 2 Oct 2024.