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CFS

Cannon Financial Strategists Portfolio holdings

AUM $879M
1-Year Est. Return 22.04%
This Fund
S&P 500
This Quarter Est. Return
+1.18%
1 Year Est. Return
+22.04%
3 Year Est. Return
+52.38%
5 Year Est. Return
+43.2%
10 Year Est. Return
–
AUM
$131M
AUM Growth
+$11.9M
Cap. Flow
+$10.7M
Cap. Flow %
8.19%
Top 10 Hldgs %
74%
Holding
49
New
6
Increased
24
Reduced
10
Closed
1

Top Buys

Rank Stock Value
1
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$8.84M
2
VTI icon
Vanguard Morningstar Total Stock Market ETF
VTI
+$5.4M
3
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$4.18M
4
ISTB icon
iShares Core 1-5 Year USD Bond ETF
ISTB
+$3.06M
5
EMB icon
iShares JPMorgan USD Emerging Markets Bond ETF
EMB
+$2.76M

Top Sells

Rank Stock Value
1
VBR icon
Vanguard Morningstar Small-Cap Value ETF
VBR
+$6.86M
2
EFG icon
iShares MSCI EAFE Growth ETF
EFG
+$5.24M
3
VUG icon
Vanguard Morningstar Growth ETF
VUG
+$3.53M
4
VWO icon
Vanguard FTSE Emerging Markets ETF
VWO
+$3.17M
5
TIP icon
iShares TIPS Bond ETF
TIP
+$2.18M

Sector Composition

Rank Sector Weight
1 Consumer Staples 3.03%
2 Healthcare 0.76%
3 Consumer Discretionary 0.59%
4 Utilities 0.55%
5 Industrials 0.44%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
PRF icon
26
Invesco FTSE RAFI US 1000 ETF
PRF
$10B
$650K 0.5%
27,595
+1,125
+4% +$26.2K
PG icon
27
Procter & Gamble
PG
$339B
$623K 0.48%
5,009
+210
+4% +$24.8K
IWN icon
28
iShares Russell 2000 Value ETF
IWN
$14.6B
$512K 0.39%
4,287
– –
GIS icon
29
General Mills
GIS
$19.7B
$500K 0.38%
9,065
+15
+0.2% +$808
DUK icon
30
Duke Energy
DUK
$97.3B
$480K 0.37%
5,011
– –
BSV icon
31
Vanguard Short-Term Bond ETF
BSV
$45.6B
$418K 0.32%
5,171
– –
VEU icon
32
Vanguard FTSE All-World ex-US ETF
VEU
$70.2B
$389K 0.3%
7,801
+600
+8% +$29.9K
EFA icon
33
iShares MSCI EAFE ETF
EFA
$80.2B
$381K 0.29%
5,837
+156
+3% +$10.1K
WMT icon
34
Walmart Inc
WMT
$890B
$375K 0.29%
+9,471
New +$357K
UPS icon
35
United Parcel Service
UPS
$88.9B
$356K 0.27%
2,968
+104
+4% +$11.9K
JNJ icon
36
Johnson & Johnson
JNJ
$625B
$352K 0.27%
2,722
+1,097
+68% +$145K
ABT icon
37
Abbott
ABT
$187B
$349K 0.27%
4,173
+112
+3% +$9.52K
XOM icon
38
ExxonMobil
XOM
$634B
$347K 0.27%
4,920
+342
+7% +$24.7K
TIP icon
39
iShares TIPS Bond ETF
TIP
$14.7B
$307K 0.24%
2,640
-18,774
-88% -$2.18M
VTV icon
40
Vanguard Morningstar Value ETF
VTV
$192B
$301K 0.23%
2,695
+3
+0.1% +$332
ABBV icon
41
AbbVie
ABBV
$435B
$296K 0.23%
3,910
– –
VNQ icon
42
Vanguard Real Estate ETF
VNQ
$39.1B
$289K 0.22%
3,101
-9,514
-75% -$864K
DIS icon
43
Walt Disney
DIS
$181B
$271K 0.21%
+2,078
New +$287K
VMBS icon
44
Vanguard Mortgage-Backed Securities ETF
VMBS
$15.7B
$270K 0.21%
5,071
+97
+2% +$5.14K
VCSH icon
45
Vanguard Short-Term Corporate Bond ETF
VCSH
$45B
$262K 0.2%
3,227
– –
HSY icon
46
Hershey
HSY
$36.6B
$257K 0.2%
1,660
– –
SO icon
47
Southern Company
SO
$107B
$236K 0.18%
+3,819
New +$221K
BA icon
48
Boeing
BA
$185B
$218K 0.17%
+573
New +$205K
CSGS
49
DELISTED
CSG Systems International
CSGS
– –
-11,840
Closed -$118K
1
2

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Cannon Financial Strategists's Q3 2019 Portfolio in Review

As of Q3 2019, Cannon Financial Strategists held 49 positions worth $131M, up 10% from $119M the previous quarter. Its ten largest holdings account for 74% of the portfolio.

Cannon Financial Strategists deployed $10.7M of net new capital in Q3 2019, opening 6 new positions and adding to 24 existing holdings. Its largest new stake was iShares Core 1-5 Year USD Bond ETF: 60,711 shares worth $3.07M.

By sector, the portfolio is most concentrated in Consumer Staples at 3% of assets, up from 2.5% a quarter earlier, followed by Healthcare and Consumer Discretionary.

On the sell side, the largest reduction was Vanguard Morningstar Small-Cap Value ETF, an estimated $6.86M trimmed.

  • Cannon Financial Strategists's largest Q3 2019 buy was iShares Core 1-5 Year USD Bond ETF: 60,711 shares worth $3.07M.
  • Cannon Financial Strategists added most to State Street SPDR S&P 600 Small Cap Value ETF in Q3 2019, an estimated $8.84M increase.
  • Cannon Financial Strategists's biggest Q3 2019 reduction was Vanguard Morningstar Small-Cap Value ETF, cutting an estimated $6.86M.
  • Cannon Financial Strategists fully exited CSG Systems International in Q3 2019, selling an estimated $118K.
  • Cannon Financial Strategists's ten largest holdings make up 74% of its $131M portfolio in Q3 2019.
  • Cannon Financial Strategists opened 6 new positions and closed 1 in Q3 2019.
  • Cannon Financial Strategists's portfolio value rose 10% quarter-over-quarter to $131M.

Based on Cannon Financial Strategists's 13F filing for Q3 2019, filed 2 Oct 2024.