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HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
+7.85%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$432M
AUM Growth
-$45.5M
Cap. Flow
-$73.1M
Cap. Flow %
-16.94%
Top 10 Hldgs %
27.35%
Holding
316
New
5
Increased
94
Reduced
126
Closed
68

Top Buys

Rank Stock Value
1
NVDA icon
NVIDIA
NVDA
+$3.58M
2
MSFT icon
Microsoft
MSFT
+$1.29M
3
DFUS
Dimensional US Equity ETF
DFUS
+$1.16M
4
DFCF icon
Dimensional Core Fixed Income ETF
DFCF
+$987K
5
AVIG icon
Avantis Core Fixed Income ETF
AVIG
+$947K

Top Sells

Rank Stock Value
1
AVUS icon
Avantis US Equity ETF
AVUS
+$8.9M
2
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$7.21M
3
BIL icon
State Street SPDR Bloomberg 1-3 Month T-Bill ETF
BIL
+$6.89M
4
AVUV icon
Avantis US Small Cap Value ETF
AVUV
+$4.94M
5
BND icon
Vanguard Total Bond Market
BND
+$4.76M

Sector Composition

Rank Sector Weight
1 Technology 20.69%
2 Financials 11.75%
3 Healthcare 8.39%
4 Communication Services 5.69%
5 Industrials 5.26%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
AXP icon
151
American Express
AXP
$240B
$572K 0.13%
1,723
-945
-35% -$301K
VST icon
152
Vistra
VST
$53.3B
$567K 0.13%
2,895
+94
+3% +$18.6K
F icon
153
Ford
F
$55.7B
$567K 0.13%
47,375
-3,189
-6% -$36.7K
KNG icon
154
FT Vest S&P 500 Dividend Aristocrats Target Income ETF
KNG
$3.39B
$565K 0.13%
11,458
+458
+4% +$22.8K
CCD
155
Calamos Dynamic Convertible & Income Fund
CCD
$722M
$556K 0.13%
26,441
-837
-3% -$17.3K
SPGP icon
156
Invesco S&P 500 GARP ETF
SPGP
$2.2B
$548K 0.13%
4,819
-322
-6% -$35.7K
OKLO
157
Oklo
OKLO
$7.22B
$525K 0.12%
4,700
– –
AMD icon
158
Advanced Micro Devices
AMD
$821B
$510K 0.12%
3,153
-450
-12% -$72.6K
XSOE icon
159
WisdomTree Emerging Markets ex-State-Owned Enterprises Fund
XSOE
$2.04B
$493K 0.11%
12,998
+2,405
+23% +$86.1K
ZTS icon
160
Zoetis
ZTS
$31.9B
$491K 0.11%
3,359
-98
-3% -$14.8K
IWR icon
161
iShares Russell Mid-Cap ETF
IWR
$56.5B
$483K 0.11%
5,000
+1,450
+41% +$137K
MLM icon
162
Martin Marietta Materials
MLM
$33.2B
$476K 0.11%
755
+155
+26% +$92.4K
PH icon
163
Parker-Hannifin
PH
$120B
$473K 0.11%
624
-22
-3% -$16.2K
GEV icon
164
GE Vernova
GEV
$290B
$467K 0.11%
760
+201
+36% +$122K
PLTR icon
165
Palantir
PLTR
$323B
$458K 0.11%
2,513
-50
-2% -$8.1K
OMFL icon
166
Invesco Russell 1000 Dynamic Multifactor ETF
OMFL
$4.7B
$457K 0.11%
7,590
-3,400
-31% -$200K
WM icon
167
Waste Management
WM
$96B
$456K 0.11%
2,065
-770
-27% -$173K
XYLD icon
168
Global X S&P 500 Covered Call ETF
XYLD
$3.2B
$455K 0.11%
11,598
– –
AVUQ
169
Avantis U.S. Quality ETF
AVUQ
$281M
$444K 0.1%
7,485
+3,308
+79% +$188K
CAH icon
170
Cardinal Health
CAH
$52.9B
$432K 0.1%
2,750
– –
KO icon
171
Coca-Cola
KO
$353B
$430K 0.1%
6,482
-1,290
-17% -$88.8K
CRM icon
172
Salesforce
CRM
$142B
$426K 0.1%
1,797
-118
-6% -$29.8K
ACN icon
173
Accenture
ACN
$88.6B
$425K 0.1%
1,725
-339
-16% -$88.4K
XLF icon
174
State Street Financial Select Sector SPDR ETF
XLF
$55.3B
$424K 0.1%
7,875
-1,117
-12% -$59.2K
VO icon
175
Vanguard Mid-Cap ETF
VO
$105B
$424K 0.1%
5,768
-4,920
-46% -$353K
5 6
7
8 9

Similar funds

AWM
Adams Wealth Management Logan, Utah $455M AUM 22.33% 1-Year Est. Return
WMA
West Michigan Advisors Holland, Michigan $455M AUM 29.42% 1-Year Est. Return
EGP
Entrust Global Partners New York $456M AUM 26.51% 1-Year Est. Return
FIM
FWL Investment Management Dallas, Texas $456M AUM 60.63% 1-Year Est. Return
HFF
Halter Ferguson Financial Carmel, Indiana $456M AUM 49.85% 1-Year Est. Return
GSIAS
Garden State Investment Advisory Services Red Bank, New Jersey $455M AUM 25.41% 1-Year Est. Return
AWM
Aries Wealth Management Portland, Maine $455M AUM 21.92% 1-Year Est. Return
LC
Landaas & Company Milwaukee, Wisconsin $456M AUM 15.98% 1-Year Est. Return

Herold Advisors's Q3 2025 Portfolio in Review

As of Q3 2025, Herold Advisors held 316 positions worth $432M, down 9.5% from $477M the previous quarter. Its ten largest holdings account for 27% of the portfolio.

Herold Advisors withdrew a net $73.1M in Q3 2025, closing 68 positions and reducing 126 holdings. Its most notable exit was Invesco S&P 500 Equal Weight ETF, an estimated $7.21M position sold in full.

By sector, the portfolio is most concentrated in Technology at 21% of assets, up from 16% a quarter earlier, followed by Financials and Healthcare.

Against the trend, Herold Advisors opened a new position in Avantis International Large Cap Value ETF worth $361K.

  • Herold Advisors's largest Q3 2025 buy was Avantis International Large Cap Value ETF: 5,351 shares worth $361K.
  • Herold Advisors added most to NVIDIA in Q3 2025, an estimated $3.58M increase.
  • Herold Advisors's biggest Q3 2025 reduction was Avantis US Equity ETF, cutting an estimated $8.9M.
  • Herold Advisors fully exited Invesco S&P 500 Equal Weight ETF in Q3 2025, selling an estimated $7.21M.
  • Herold Advisors's ten largest holdings make up 27% of its $432M portfolio in Q3 2025.
  • Herold Advisors opened 5 new positions and closed 68 in Q3 2025.
  • Herold Advisors's portfolio value fell 9.5% quarter-over-quarter to $432M.

Based on Herold Advisors's 13F filing for Q3 2025, filed 13 Nov 2025.