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HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
+8.45%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$477M
AUM Growth
+$21.6M
Cap. Flow
-$7.69M
Cap. Flow %
-1.61%
Top 10 Hldgs %
23.87%
Holding
321
New
39
Increased
114
Reduced
121
Closed
10

Top Buys

Rank Stock Value
1
BIL icon
State Street SPDR Bloomberg 1-3 Month T-Bill ETF
BIL
+$6.88M
2
CGDV icon
Capital Group Dividend Value ETF
CGDV
+$2.11M
3
DSL
DoubleLine Income Solutions Fund
DSL
+$1.38M
4
T icon
AT&T
T
+$776K
5
CGGE
Capital Group Global Equity ETF
CGGE
+$656K

Top Sells

Rank Stock Value
1
NVDA icon
NVIDIA
NVDA
+$2.78M
2
MSFT icon
Microsoft
MSFT
+$2.26M
3
COWZ icon
Pacer US Cash Cows 100 ETF
COWZ
+$1.8M
4
AVIG icon
Avantis Core Fixed Income ETF
AVIG
+$962K
5
AAPL icon
Apple
AAPL
+$934K

Sector Composition

Rank Sector Weight
1 Technology 16.16%
2 Financials 10.55%
3 Healthcare 7.11%
4 Communication Services 5.82%
5 Energy 4.43%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
QGRW icon
51
WisdomTree US Quality Growth Fund
QGRW
$2.62B
$2.57M 0.54%
48,930
-3,583
-7% -$168K
IQDY icon
52
FlexShares International Quality Dividend Dynamic Index Fund
IQDY
$109M
$2.53M 0.53%
78,140
+1,030
+1% +$31.3K
OKE icon
53
Oneok
OKE
$58.9B
$2.51M 0.53%
30,689
-1,046
-3% -$87.2K
MRK icon
54
Merck
MRK
$315B
$2.5M 0.52%
31,566
-2,859
-8% -$227K
DFIV icon
55
Dimensional International Value ETF
DFIV
$20.6B
$2.47M 0.52%
57,762
-3,929
-6% -$160K
SCHO icon
56
Schwab Short-Term US Treasury ETF
SCHO
$12.7B
$2.46M 0.52%
101,034
+3,231
+3% +$78.5K
SPGI icon
57
S&P Global
SPGI
$133B
$2.45M 0.51%
4,654
-711
-13% -$355K
SKOR icon
58
FlexShares Credit-Scored US Corporate Bond Index Fund
SKOR
$714M
$2.45M 0.51%
50,285
+4,251
+9% +$204K
JNJ icon
59
Johnson & Johnson
JNJ
$609B
$2.42M 0.51%
15,834
-2,104
-12% -$323K
CGDV icon
60
Capital Group Dividend Value ETF
CGDV
$36.4B
$2.3M 0.48%
+58,180
New +$2.11M
AVGO icon
61
Broadcom
AVGO
$1.76T
$2.26M 0.47%
8,216
-1,521
-16% -$330K
XLE icon
62
State Street Energy Select Sector SPDR ETF
XLE
$38.2B
$2.24M 0.47%
52,828
-13,328
-20% -$555K
BAC icon
63
Bank of America
BAC
$430B
$2.13M 0.45%
44,924
-3,018
-6% -$127K
QCOM icon
64
Qualcomm
QCOM
$181B
$2.12M 0.44%
13,291
+77
+0.6% +$11.3K
NFLX icon
65
Netflix
NFLX
$290B
$2.02M 0.42%
15,110
+1,090
+8% +$123K
COST icon
66
Costco
COST
$417B
$2M 0.42%
2,024
+96
+5% +$95.4K
GSLC icon
67
Goldman Sachs ActiveBeta US Large Cap Equity ETF
GSLC
$15.4B
$1.99M 0.42%
16,426
-1,500
-8% -$169K
CB icon
68
Chubb
CB
$137B
$1.97M 0.41%
6,788
-1,299
-16% -$374K
JPIE icon
69
JPMorgan Income ETF
JPIE
$9.94B
$1.96M 0.41%
42,358
+605
+1% +$27.7K
AVLV icon
70
Avantis US Large Cap Value ETF
AVLV
$16.9B
$1.94M 0.41%
28,380
-3,761
-12% -$242K
DFAU icon
71
Dimensional US Core Equity Market ETF
DFAU
$12.3B
$1.93M 0.41%
45,679
+3,611
+9% +$142K
PSX icon
72
Phillips 66
PSX
$82.9B
$1.85M 0.39%
15,472
-4,451
-22% -$499K
PFE icon
73
Pfizer
PFE
$143B
$1.84M 0.39%
75,855
+7,929
+12% +$185K
JEPQ icon
74
JPMorgan Nasdaq Equity Premium Income ETF
JEPQ
$39.1B
$1.81M 0.38%
33,277
+4,975
+18% +$256K
STPZ icon
75
PIMCO 1-5 Year US TIPS Index Exchange-Traded Fund
STPZ
$515M
$1.78M 0.37%
33,125
-132
-0.4% -$7.07K
1 2
3
4 5

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EGP
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FIM
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HFF
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GSIAS
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Herold Advisors's Q2 2025 Portfolio in Review

As of Q2 2025, Herold Advisors held 321 positions worth $477M, up 4.7% from $455M the previous quarter. Its ten largest holdings account for 24% of the portfolio.

Herold Advisors's Q2 2025 filing shows 39 new, 114 increased, 121 reduced and 10 closed positions. Its largest new stake was State Street SPDR Bloomberg 1-3 Month T-Bill ETF: 75,161 shares worth $6.89M. The largest sale was NVIDIA, an estimated $2.78M.

By sector, the portfolio is most concentrated in Technology at 16% of assets, up from 15% a quarter earlier, followed by Financials and Healthcare.

  • Herold Advisors's largest Q2 2025 buy was State Street SPDR Bloomberg 1-3 Month T-Bill ETF: 75,161 shares worth $6.89M.
  • Herold Advisors added most to AT&T in Q2 2025, an estimated $776K increase.
  • Herold Advisors's biggest Q2 2025 reduction was NVIDIA, cutting an estimated $2.78M.
  • Herold Advisors fully exited Pacer US Cash Cows 100 ETF in Q2 2025, selling an estimated $1.8M.
  • Herold Advisors's ten largest holdings make up 24% of its $477M portfolio in Q2 2025.
  • Herold Advisors opened 39 new positions and closed 10 in Q2 2025.
  • Herold Advisors's portfolio value rose 4.7% quarter-over-quarter to $477M.

Based on Herold Advisors's 13F filing for Q2 2025, filed 14 Aug 2025.