We are live on ! Find out more
HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
+7.85%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$432M
AUM Growth
-$45.5M
Cap. Flow
-$73.1M
Cap. Flow %
-16.94%
Top 10 Hldgs %
27.35%
Holding
316
New
5
Increased
94
Reduced
126
Closed
68

Top Buys

Rank Stock Value
1
NVDA icon
NVIDIA
NVDA
+$3.58M
2
MSFT icon
Microsoft
MSFT
+$1.29M
3
DFUS
Dimensional US Equity ETF
DFUS
+$1.16M
4
DFCF icon
Dimensional Core Fixed Income ETF
DFCF
+$987K
5
AVIG icon
Avantis Core Fixed Income ETF
AVIG
+$947K

Top Sells

Rank Stock Value
1
AVUS icon
Avantis US Equity ETF
AVUS
+$8.9M
2
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$7.21M
3
BIL icon
State Street SPDR Bloomberg 1-3 Month T-Bill ETF
BIL
+$6.89M
4
AVUV icon
Avantis US Small Cap Value ETF
AVUV
+$4.94M
5
BND icon
Vanguard Total Bond Market
BND
+$4.76M

Sector Composition

Rank Sector Weight
1 Technology 20.69%
2 Financials 11.75%
3 Healthcare 8.39%
4 Communication Services 5.69%
5 Industrials 5.26%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
PG icon
26
Procter & Gamble
PG
$349B
$3.85M 0.89%
25,053
+1,484
+6% +$232K
QLC icon
27
FlexShares US Quality Large Cap Index Fund
QLC
$992M
$3.76M 0.87%
48,202
+7,627
+19% +$565K
VZ icon
28
Verizon
VZ
$182B
$3.59M 0.83%
81,678
-6,359
-7% -$275K
AVDE icon
29
Avantis International Equity ETF
AVDE
$17.4B
$3.35M 0.78%
42,430
+585
+1% +$44.6K
IQDY icon
30
FlexShares International Quality Dividend Dynamic Index Fund
IQDY
$109M
$3.19M 0.74%
94,043
+15,903
+20% +$528K
BIP icon
31
Brookfield Infrastructure Partners
BIP
$18.1B
$3.18M 0.74%
96,629
+1,435
+2% +$45.2K
CTAS icon
32
Cintas
CTAS
$81.8B
$3.1M 0.72%
15,092
+2,972
+25% +$635K
JEPI icon
33
JPMorgan Equity Premium Income ETF
JEPI
$45B
$3.09M 0.72%
54,060
-910
-2% -$51.7K
DFIV icon
34
Dimensional International Value ETF
DFIV
$20.6B
$3.03M 0.7%
65,725
+7,963
+14% +$356K
QGRW icon
35
WisdomTree US Quality Growth Fund
QGRW
$2.62B
$2.98M 0.69%
52,022
+3,092
+6% +$169K
USFR icon
36
WisdomTree Floating Rate Treasury Fund
USFR
$17.9B
$2.95M 0.68%
58,594
-234
-0.4% -$11.8K
BN icon
37
Brookfield
BN
$107B
$2.93M 0.68%
64,040
-6,136
-9% -$272K
BRK.B icon
38
Berkshire Hathaway Class B
BRK.B
$1.06T
$2.93M 0.68%
5,818
-11
-0.2% -$5.33K
ETN icon
39
Eaton
ETN
$155B
$2.91M 0.67%
7,778
– –
DGRW icon
40
WisdomTree Trust WisdomTree US Quality Dividend Growth Fund
DGRW
$16.6B
$2.91M 0.67%
32,692
-2,649
-7% -$230K
INTU icon
41
Intuit
INTU
$79.6B
$2.89M 0.67%
4,232
+851
+25% +$613K
ISRG icon
42
Intuitive Surgical
ISRG
$122B
$2.88M 0.67%
6,450
– –
JNJ icon
43
Johnson & Johnson
JNJ
$609B
$2.87M 0.66%
15,471
-363
-2% -$62.2K
SKOR icon
44
FlexShares Credit-Scored US Corporate Bond Index Fund
SKOR
$714M
$2.83M 0.66%
57,451
+7,166
+14% +$350K
T icon
45
AT&T
T
$152B
$2.8M 0.65%
99,192
-14,541
-13% -$413K
XLE icon
46
State Street Energy Select Sector SPDR ETF
XLE
$38.2B
$2.71M 0.63%
60,690
+7,862
+15% +$344K
AVGO icon
47
Broadcom
AVGO
$1.76T
$2.68M 0.62%
8,132
-84
-1% -$25.8K
AVUV icon
48
Avantis US Small Cap Value ETF
AVUV
$29.4B
$2.62M 0.61%
26,305
-51,046
-66% -$4.94M
IGIB icon
49
iShares 5-10 Year Investment Grade Corporate Bond ETF
IGIB
$18.6B
$2.61M 0.61%
48,327
-999
-2% -$53.4K
MRK icon
50
Merck
MRK
$315B
$2.55M 0.59%
30,410
-1,156
-4% -$95.2K
1
2
3 4 5

Similar funds

AWM
Adams Wealth Management Logan, Utah $455M AUM 22.33% 1-Year Est. Return
WMA
West Michigan Advisors Holland, Michigan $455M AUM 29.42% 1-Year Est. Return
EGP
Entrust Global Partners New York $456M AUM 26.51% 1-Year Est. Return
FIM
FWL Investment Management Dallas, Texas $456M AUM 60.63% 1-Year Est. Return
HFF
Halter Ferguson Financial Carmel, Indiana $456M AUM 49.85% 1-Year Est. Return
GSIAS
Garden State Investment Advisory Services Red Bank, New Jersey $455M AUM 25.41% 1-Year Est. Return
AWM
Aries Wealth Management Portland, Maine $455M AUM 21.92% 1-Year Est. Return
LC
Landaas & Company Milwaukee, Wisconsin $456M AUM 15.98% 1-Year Est. Return

Herold Advisors's Q3 2025 Portfolio in Review

As of Q3 2025, Herold Advisors held 316 positions worth $432M, down 9.5% from $477M the previous quarter. Its ten largest holdings account for 27% of the portfolio.

Herold Advisors withdrew a net $73.1M in Q3 2025, closing 68 positions and reducing 126 holdings. Its most notable exit was Invesco S&P 500 Equal Weight ETF, an estimated $7.21M position sold in full.

By sector, the portfolio is most concentrated in Technology at 21% of assets, up from 16% a quarter earlier, followed by Financials and Healthcare.

Against the trend, Herold Advisors opened a new position in Avantis International Large Cap Value ETF worth $361K.

  • Herold Advisors's largest Q3 2025 buy was Avantis International Large Cap Value ETF: 5,351 shares worth $361K.
  • Herold Advisors added most to NVIDIA in Q3 2025, an estimated $3.58M increase.
  • Herold Advisors's biggest Q3 2025 reduction was Avantis US Equity ETF, cutting an estimated $8.9M.
  • Herold Advisors fully exited Invesco S&P 500 Equal Weight ETF in Q3 2025, selling an estimated $7.21M.
  • Herold Advisors's ten largest holdings make up 27% of its $432M portfolio in Q3 2025.
  • Herold Advisors opened 5 new positions and closed 68 in Q3 2025.
  • Herold Advisors's portfolio value fell 9.5% quarter-over-quarter to $432M.

Based on Herold Advisors's 13F filing for Q3 2025, filed 13 Nov 2025.