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HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
+0.76%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$459M
AUM Growth
-$1.64M
Cap. Flow
+$57.8K
Cap. Flow %
0.01%
Top 10 Hldgs %
25.72%
Holding
283
New
11
Increased
115
Reduced
99
Closed
8

Top Buys

Rank Stock Value
1
XOM icon
ExxonMobil
XOM
+$2.65M
2
AVLC icon
Avantis US Large Cap Equity ETF
AVLC
+$1.25M
3
SKOR icon
FlexShares Credit-Scored US Corporate Bond Index Fund
SKOR
+$1.2M
4
DFCF icon
Dimensional Core Fixed Income ETF
DFCF
+$572K
5
DFUS
Dimensional US Equity ETF
DFUS
+$437K

Top Sells

Rank Stock Value
1
TDTT icon
FlexShares iBoxx 3-Year Target Duration TIPS Index Fund
TDTT
+$1.03M
2
AVUS icon
Avantis US Equity ETF
AVUS
+$794K
3
OMFL icon
Invesco Russell 1000 Dynamic Multifactor ETF
OMFL
+$688K
4
MCHP icon
Microchip Technology
MCHP
+$525K
5
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$433K

Sector Composition

Rank Sector Weight
1 Technology 17.12%
2 Financials 11.11%
3 Healthcare 8.27%
4 Communication Services 5.51%
5 Consumer Discretionary 5.02%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DGRO icon
26
iShares Core Dividend Growth ETF
DGRO
$42.1B
$3.99M 0.87%
65,080
-3,606
-5% -$227K
PG icon
27
Procter & Gamble
PG
$349B
$3.82M 0.83%
22,801
+316
+1% +$53.8K
CVX icon
28
Chevron
CVX
$373B
$3.78M 0.82%
26,089
+390
+2% +$59.7K
BRK.B icon
29
Berkshire Hathaway Class B
BRK.B
$1.06T
$3.61M 0.79%
7,964
+880
+12% +$406K
MRK icon
30
Merck
MRK
$315B
$3.61M 0.79%
36,247
-1,032
-3% -$106K
LQD icon
31
iShares iBoxx $ Investment Grade Corporate Bond ETF
LQD
$35.2B
$3.52M 0.77%
32,984
+2,109
+7% +$231K
CTAS icon
32
Cintas
CTAS
$81.8B
$3.43M 0.75%
18,765
-916
-5% -$193K
ISRG icon
33
Intuitive Surgical
ISRG
$122B
$3.37M 0.73%
6,450
– –
BIP icon
34
Brookfield Infrastructure Partners
BIP
$18.1B
$3.22M 0.7%
101,427
-937
-0.9% -$32K
AVGO icon
35
Broadcom
AVGO
$1.76T
$3.11M 0.68%
13,434
-1,006
-7% -$186K
DFAX icon
36
Dimensional World ex US Core Equity 2 ETF
DFAX
$11.7B
$3.06M 0.67%
123,041
+800
+0.7% +$20.7K
OKE icon
37
Oneok
OKE
$58.9B
$3.05M 0.66%
30,386
-942
-3% -$96.4K
JEPI icon
38
JPMorgan Equity Premium Income ETF
JEPI
$45B
$3.05M 0.66%
52,946
+1,186
+2% +$70.4K
DGRW icon
39
WisdomTree Trust WisdomTree US Quality Dividend Growth Fund
DGRW
$16.6B
$3.02M 0.66%
37,354
+2,390
+7% +$200K
ETN icon
40
Eaton
ETN
$155B
$3.01M 0.66%
9,062
-381
-4% -$134K
GOOG icon
41
Alphabet (Google) Class C
GOOG
$4.22T
$2.96M 0.64%
15,533
-485
-3% -$85.6K
INTU icon
42
Intuit
INTU
$79.6B
$2.92M 0.64%
4,652
-242
-5% -$155K
VZ icon
43
Verizon
VZ
$182B
$2.91M 0.63%
72,825
+2,178
+3% +$91.9K
XLE icon
44
State Street Energy Select Sector SPDR ETF
XLE
$38.2B
$2.82M 0.61%
65,732
-6,784
-9% -$308K
USFR icon
45
WisdomTree Floating Rate Treasury Fund
USFR
$17.9B
$2.8M 0.61%
55,565
+1,578
+3% +$79.4K
PSX icon
46
Phillips 66
PSX
$82.9B
$2.79M 0.61%
24,521
-1,014
-4% -$129K
BN icon
47
Brookfield
BN
$107B
$2.72M 0.59%
70,926
-2,999
-4% -$113K
APH icon
48
Amphenol
APH
$186B
$2.71M 0.59%
38,980
– –
SPGI icon
49
S&P Global
SPGI
$133B
$2.68M 0.58%
5,385
-400
-7% -$203K
JNJ icon
50
Johnson & Johnson
JNJ
$609B
$2.64M 0.58%
18,248
-9
-0% -$1.4K
1
2
3 4 5

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WMA
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EGP
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FIM
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HFF
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Herold Advisors's Q4 2024 Portfolio in Review

As of Q4 2024, Herold Advisors held 283 positions worth $459M, down 0.36% from $461M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

Herold Advisors's Q4 2024 filing shows 11 new, 115 increased, 99 reduced and 8 closed positions. Its largest new stake was FlexShares Credit-Scored US Corporate Bond Index Fund: 24,885 shares worth $1.19M. The largest sale was FlexShares iBoxx 3-Year Target Duration TIPS Index Fund, an estimated $1.03M.

By sector, the portfolio is most concentrated in Technology at 17% of assets, up from 17% a quarter earlier, followed by Financials and Healthcare.

  • Herold Advisors's largest Q4 2024 buy was FlexShares Credit-Scored US Corporate Bond Index Fund: 24,885 shares worth $1.19M.
  • Herold Advisors added most to ExxonMobil in Q4 2024, an estimated $2.65M increase.
  • Herold Advisors's biggest Q4 2024 reduction was Avantis US Equity ETF, cutting an estimated $794K.
  • Herold Advisors fully exited FlexShares iBoxx 3-Year Target Duration TIPS Index Fund in Q4 2024, selling an estimated $1.03M.
  • Herold Advisors's ten largest holdings make up 26% of its $459M portfolio in Q4 2024.
  • Herold Advisors opened 11 new positions and closed 8 in Q4 2024.
  • Herold Advisors's portfolio value fell 0.36% quarter-over-quarter to $459M.

Based on Herold Advisors's 13F filing for Q4 2024, filed 14 Feb 2025.