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Prentice Capital Management Portfolio holdings

AUM $45.7M
1-Year Est. Return 2.65%
This Fund
S&P 500
This Quarter Est. Return
-6.34%
1 Year Est. Return
-2.65%
3 Year Est. Return
+103.74%
5 Year Est. Return
-1.28%
10 Year Est. Return
–
AUM
$57.2M
AUM Growth
-$799K
Cap. Flow
+$9.68M
Cap. Flow %
16.92%
Top 10 Hldgs %
80.4%
Holding
31
New
9
Increased
4
Reduced
9
Closed
4

Top Buys

Rank Stock Value
1
W icon
Wayfair
W
+$6.24M
2
BMBL icon
Bumble
BMBL
+$3.16M
3
AAL icon
American Airlines Group
AAL
+$3.01M
4
SNAP icon
Snap
SNAP
+$2.6M
5
DECK icon
Deckers Outdoor
DECK
+$1.62M

Top Sells

Rank Stock Value
1
JBLU icon
JetBlue
JBLU
+$4.13M
2
PTON icon
Peloton Interactive
PTON
+$2.41M
3
NN icon
NextNav
NN
+$1.78M
4
BA icon
Boeing
BA
+$1.73M
5
GRPN icon
Groupon
GRPN
+$1.27M

Sector Composition

Rank Sector Weight
1 Communication Services 37.42%
2 Consumer Discretionary 26.86%
3 Industrials 16.29%
4 Technology 11.25%
5 Financials 4.06%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
HYFM icon
26
Hydrofarm Holdings
HYFM
$2.66M
$91.7K 0.16%
48,520
-2
-0% -$10
ADV icon
27
Advantage Solutions
ADV
$575M
$84.8K 0.15%
2,247
-86
-4% -$5.01K
COMP icon
28
Compass
COMP
$8.67B
– –
-14,678
Closed -$85.9K
OLPX
29
DELISTED
Olaplex Holdings
OLPX
– –
-27,898
Closed -$48.3K
TLRY icon
30
Tilray
TLRY
$493M
– –
-21,779
Closed -$290K
UNFI icon
31
United Natural Foods
UNFI
$3.04B
– –
-35,832
Closed -$979K
1
2

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Prentice Capital Management's Q1 2025 Portfolio in Review

As of Q1 2025, Prentice Capital Management held 31 positions worth $57.2M, down 1.4% from $58M the previous quarter. Its ten largest holdings account for 80% of the portfolio.

Prentice Capital Management deployed $9.68M of net new capital in Q1 2025, opening 9 new positions and adding to 4 existing holdings. Its largest new stake was Wayfair: 150,000 shares worth $4.8M.

By sector, the portfolio is most concentrated in Communication Services at 37% of assets, up from 26% a quarter earlier, followed by Consumer Discretionary and Industrials.

On the sell side, the largest reduction was JetBlue, an estimated $4.13M trimmed.

  • Prentice Capital Management's largest Q1 2025 buy was Wayfair: 150,000 shares worth $4.8M.
  • Prentice Capital Management added most to Bumble in Q1 2025, an estimated $3.16M increase.
  • Prentice Capital Management's biggest Q1 2025 reduction was JetBlue, cutting an estimated $4.13M.
  • Prentice Capital Management fully exited United Natural Foods in Q1 2025, selling an estimated $979K.
  • Prentice Capital Management's ten largest holdings make up 80% of its $57.2M portfolio in Q1 2025.
  • Prentice Capital Management opened 9 new positions and closed 4 in Q1 2025.
  • Prentice Capital Management's portfolio value fell 1.4% quarter-over-quarter to $57.2M.

Based on Prentice Capital Management's 13F filing for Q1 2025, filed 15 May 2025.