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HA

Herold Advisors Portfolio holdings

AUM $506M
1-Year Est. Return 26.75%
This Fund
S&P 500
This Quarter Est. Return
+11.55%
1 Year Est. Return
+26.75%
3 Year Est. Return
+79.75%
5 Year Est. Return
+104.88%
10 Year Est. Return
–
AUM
$236M
AUM Growth
+$28.1M
Cap. Flow
+$8.16M
Cap. Flow %
3.45%
Top 10 Hldgs %
24.8%
Holding
213
New
24
Increased
102
Reduced
41
Closed
9

Top Buys

Rank Stock Value
1
SPGI icon
S&P Global
SPGI
+$2.45M
2
MSFT icon
Microsoft
MSFT
+$1.43M
3
AAPL icon
Apple
AAPL
+$1.14M
4
ED icon
Consolidated Edison
ED
+$817K
5
LLY icon
Eli Lilly
LLY
+$532K

Top Sells

Rank Stock Value
1
POOL icon
Pool Corp
POOL
+$986K
2
NRG icon
NRG Energy
NRG
+$747K
3
BLK icon
Blackrock
BLK
+$701K
4
MKC icon
McCormick & Company Non-Voting
MKC
+$668K
5
AMT icon
American Tower
AMT
+$664K

Sector Composition

Rank Sector Weight
1 Technology 15.73%
2 Healthcare 14.75%
3 Financials 13.8%
4 Industrials 7.11%
5 Consumer Discretionary 6.63%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
NRG icon
151
NRG Energy
NRG
$29.8B
$317K 0.13%
9,949
-18,897
-66% -$747K
KMI icon
152
Kinder Morgan
KMI
$73.1B
$310K 0.13%
17,122
+4,828
+39% +$86.8K
GE icon
153
GE Aerospace
GE
$367B
$310K 0.13%
5,929
+380
+7% +$18.7K
QDEF icon
154
FlexShares Quality Dividend Defensive Index Fund
QDEF
$543M
$309K 0.13%
5,997
+1,357
+29% +$68.7K
FTCS icon
155
First Trust Capital Strength ETF
FTCS
$7.88B
$307K 0.13%
4,101
+1
+0% +$74
CL icon
156
Colgate-Palmolive
CL
$72.6B
$306K 0.13%
3,878
+388
+11% +$29.1K
DD icon
157
DuPont de Nemours
DD
$18.6B
$304K 0.13%
3,526
+220
+7% +$17.6K
CAT icon
158
Caterpillar
CAT
$409B
$300K 0.13%
1,253
-35
-3% -$7.62K
PEY icon
159
Invesco High Yield Equity Dividend Achievers ETF
PEY
$1.13B
$294K 0.12%
14,193
-227
-2% -$4.64K
BNDC icon
160
FlexShares Core Select Bond Fund
BNDC
$167M
$287K 0.12%
+13,096
New +$287K
GLW icon
161
Corning
GLW
$126B
$286K 0.12%
8,950
+750
+9% +$24.3K
MRNA icon
162
Moderna
MRNA
$21.5B
$286K 0.12%
+1,590
New +$260K
SEE
163
DELISTED
Sealed Air
SEE
$284K 0.12%
5,685
– –
QLV icon
164
FlexShares US Quality Low Volatility Index Fund
QLV
$163M
$281K 0.12%
+5,594
New +$279K
FLG
165
Flagstar Bank National Association
FLG
$5.77B
$279K 0.12%
10,819
+4,274
+65% +$114K
ITW icon
166
Illinois Tool Works
ITW
$81.4B
$278K 0.12%
1,260
-100
-7% -$21.3K
SHAG icon
167
WisdomTree Yield Enhanced US Short-Term Aggregate Bond Fund
SHAG
$42.5M
$277K 0.12%
+5,933
New +$276K
CAH icon
168
Cardinal Health
CAH
$53.4B
$277K 0.12%
3,600
+500
+16% +$38K
GTIP icon
169
Goldman Sachs Access Inflation Protected USD Bond ETF
GTIP
$292M
$274K 0.12%
5,650
-560
-9% -$27.1K
USFR icon
170
WisdomTree Floating Rate Treasury Fund
USFR
$18.1B
$273K 0.12%
+5,430
New +$273K
LOW icon
171
Lowe's Companies
LOW
$116B
$273K 0.12%
1,369
– –
ADBE icon
172
Adobe
ADBE
$89.5B
$269K 0.11%
800
– –
PYPL icon
173
PayPal
PYPL
$49.5B
$267K 0.11%
3,750
-700
-16% -$56K
EXPD icon
174
Expeditors International
EXPD
$22.9B
$260K 0.11%
2,500
– –
GINN icon
175
Goldman Sachs Innovate Equity ETF
GINN
$199M
$257K 0.11%
6,291
-2,139
-25% -$88K
5 6
7
8 9

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Herold Advisors's Q4 2022 Portfolio in Review

As of Q4 2022, Herold Advisors held 213 positions worth $236M, up 14% from $208M the previous quarter. Its ten largest holdings account for 25% of the portfolio.

Herold Advisors deployed $8.16M of net new capital in Q4 2022, opening 24 new positions and adding to 102 existing holdings. Its largest new stake was S&P Global: 7,420 shares worth $2.49M.

By sector, the portfolio is most concentrated in Technology at 16% of assets, down from 16% a quarter earlier, followed by Healthcare and Financials.

On the sell side, the largest reduction was NRG Energy, an estimated $747K trimmed.

  • Herold Advisors's largest Q4 2022 buy was S&P Global: 7,420 shares worth $2.49M.
  • Herold Advisors added most to Microsoft in Q4 2022, an estimated $1.43M increase.
  • Herold Advisors's biggest Q4 2022 reduction was NRG Energy, cutting an estimated $747K.
  • Herold Advisors fully exited Pool Corp in Q4 2022, selling an estimated $986K.
  • Herold Advisors's ten largest holdings make up 25% of its $236M portfolio in Q4 2022.
  • Herold Advisors opened 24 new positions and closed 9 in Q4 2022.
  • Herold Advisors's portfolio value rose 14% quarter-over-quarter to $236M.

Based on Herold Advisors's 13F filing for Q4 2022, filed 14 Feb 2023.