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HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
-0.31%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$455M
AUM Growth
-$3.53M
Cap. Flow
+$3.52M
Cap. Flow %
0.77%
Top 10 Hldgs %
24.72%
Holding
291
New
16
Increased
110
Reduced
117
Closed
9

Top Buys

Rank Stock Value
1
IGIB icon
iShares 5-10 Year Investment Grade Corporate Bond ETF
IGIB
+$1.16M
2
AVUS icon
Avantis US Equity ETF
AVUS
+$1.15M
3
FTSM icon
First Trust Enhanced Short Maturity ETF
FTSM
+$1.15M
4
AVLC icon
Avantis US Large Cap Equity ETF
AVLC
+$1.09M
5
SKOR icon
FlexShares Credit-Scored US Corporate Bond Index Fund
SKOR
+$1.01M

Top Sells

Rank Stock Value
1
LLY icon
Eli Lilly
LLY
+$819K
2
AVGO icon
Broadcom
AVGO
+$782K
3
PH icon
Parker-Hannifin
PH
+$751K
4
CTAS icon
Cintas
CTAS
+$723K
5
TSLA icon
Tesla
TSLA
+$689K

Sector Composition

Rank Sector Weight
1 Technology 15.27%
2 Financials 11.19%
3 Healthcare 8.48%
4 Communication Services 5.22%
5 Energy 5.14%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
RDVI icon
101
FT Vest Rising Dividend Achievers Target Income ETF
RDVI
$3.48B
$1.24M 0.27%
52,348
-2,216
-4% -$54.7K
AMGN icon
102
Amgen
AMGN
$198B
$1.24M 0.27%
3,985
-1,016
-20% -$300K
NTSX icon
103
WisdomTree US Efficient Core Fund
NTSX
$1.35B
$1.22M 0.27%
27,000
– –
PEG icon
104
Public Service Enterprise Group
PEG
$39.2B
$1.21M 0.27%
14,715
– –
GS icon
105
Goldman Sachs
GS
$314B
$1.18M 0.26%
2,164
+388
+22% +$233K
PM icon
106
Philip Morris
PM
$301B
$1.18M 0.26%
7,439
-447
-6% -$63.3K
HSY icon
107
Hershey
HSY
$34.8B
$1.13M 0.25%
6,587
-1,124
-15% -$184K
TSCO icon
108
Tractor Supply
TSCO
$16B
$1.07M 0.24%
19,473
+2
+0% +$109
QUAL icon
109
iShares MSCI USA Quality Factor ETF
QUAL
$46.1B
$1.04M 0.23%
6,103
+1,240
+25% +$222K
EPS icon
110
WisdomTree US LargeCap Fund
EPS
$1.58B
$1.03M 0.23%
17,360
– –
BLK icon
111
Blackrock
BLK
$166B
$1.03M 0.23%
1,086
-238
-18% -$233K
TMUS icon
112
T-Mobile US
TMUS
$208B
$1.01M 0.22%
3,805
-1,908
-33% -$470K
VUG icon
113
Vanguard Growth ETF
VUG
$221B
$995K 0.22%
16,086
+1,434
+10% +$96.7K
ICVT icon
114
iShares Convertible Bond ETF
ICVT
$7.23B
$992K 0.22%
11,870
– –
IVV icon
115
iShares Core S&P 500 ETF
IVV
$881B
$978K 0.21%
1,739
-377
-18% -$223K
VIG icon
116
Vanguard Dividend Appreciation ETF
VIG
$111B
$964K 0.21%
4,969
-1,227
-20% -$244K
UNP icon
117
Union Pacific
UNP
$179B
$961K 0.21%
4,070
-50
-1% -$12K
MMM icon
118
3M
MMM
$83.4B
$949K 0.21%
6,464
+1,137
+21% +$167K
QLV icon
119
FlexShares US Quality Low Volatility Index Fund
QLV
$162M
$944K 0.21%
14,316
– –
MS icon
120
Morgan Stanley
MS
$339B
$941K 0.21%
8,062
-259
-3% -$33.4K
PEP icon
121
PepsiCo
PEP
$187B
$940K 0.21%
6,266
-484
-7% -$72K
AVEM icon
122
Avantis Emerging Markets Equity ETF
AVEM
$24.6B
$913K 0.2%
15,178
+3,017
+25% +$181K
IBN icon
123
ICICI Bank
IBN
$107B
$913K 0.2%
28,950
– –
ICE icon
124
Intercontinental Exchange
ICE
$79B
$909K 0.2%
5,271
-2,325
-31% -$381K
BX icon
125
Blackstone
BX
$155B
$904K 0.2%
6,469
-278
-4% -$45.1K
3 4
5
6 7

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EGP
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FIM
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HFF
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Herold Advisors's Q1 2025 Portfolio in Review

As of Q1 2025, Herold Advisors held 291 positions worth $455M, down 0.77% from $459M the previous quarter. Its ten largest holdings account for 25% of the portfolio.

Herold Advisors's Q1 2025 filing shows 16 new, 110 increased, 117 reduced and 9 closed positions. Its largest new stake was Williams Companies: 11,548 shares worth $690K. The largest sale was Eli Lilly, an estimated $819K.

By sector, the portfolio is most concentrated in Technology at 15% of assets, down from 17% a quarter earlier, followed by Financials and Healthcare.

  • Herold Advisors's largest Q1 2025 buy was Williams Companies: 11,548 shares worth $690K.
  • Herold Advisors added most to iShares 5-10 Year Investment Grade Corporate Bond ETF in Q1 2025, an estimated $1.16M increase.
  • Herold Advisors's biggest Q1 2025 reduction was Eli Lilly, cutting an estimated $819K.
  • Herold Advisors fully exited Old Dominion Freight Line in Q1 2025, selling an estimated $687K.
  • Herold Advisors's ten largest holdings make up 25% of its $455M portfolio in Q1 2025.
  • Herold Advisors opened 16 new positions and closed 9 in Q1 2025.
  • Herold Advisors's portfolio value fell 0.77% quarter-over-quarter to $455M.

Based on Herold Advisors's 13F filing for Q1 2025, filed 13 May 2025.