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HA

Herold Advisors Portfolio holdings

AUM $506M
1-Year Est. Return 26.75%
This Fund
S&P 500
This Quarter Est. Return
+11.73%
1 Year Est. Return
+26.75%
3 Year Est. Return
+79.74%
5 Year Est. Return
+104.88%
10 Year Est. Return
AUM
$257M
AUM Growth
+$462K
Cap. Flow
-$23.7M
Cap. Flow %
-9.2%
Top 10 Hldgs %
24.82%
Holding
712
New
2
Increased
68
Reduced
67
Closed
507

Sector Composition

Rank Sector Weight
1 Technology 19.43%
2 Miscellaneous 17.87%
3 Financials 14.02%
4 Healthcare 12.25%
5 Consumer Discretionary 6.81%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
APD icon
101
Air Products & Chemicals
APD
$67.1B
$768K 0.3%
2,525
GOOGL icon
102
Alphabet (Google) Class A
GOOGL
$4.14T
$753K 0.29%
5,200
+400
+8% +$57.6K
VUG icon
103
Vanguard Morningstar Growth ETF
VUG
$228B
$746K 0.29%
13,950
-120
-0.9% -$6.25K
VIG icon
104
Vanguard Dividend Appreciation ETF
VIG
$113B
$743K 0.29%
4,330
+1,200
+38% +$198K
AB icon
105
AllianceBernstein
AB
$3.48B
$722K 0.28%
14,800
NGG icon
106
National Grid
NGG
$78.5B
$689K 0.27%
10,601
-237
-2% -$13.9K
BEN icon
107
Franklin Templeton
BEN
$17.6B
$678K 0.26%
20,250
RDS.B
108
DELISTED
Royal Dutch Shell PLC ADS Class B
RDS.B
$654K 0.25%
15,100
-1,200
-7% -$54.1K
RTX icon
109
RTX Corp
RTX
$271B
$629K 0.24%
7,310
+302
+4% +$26.3K
BIPC icon
110
Brookfield Infrastructure
BIPC
$4.6B
$627K 0.24%
13,776
-299
-2% -$12.4K
PYPL icon
111
PayPal
PYPL
$47B
$624K 0.24%
3,312
+480
+17% +$104K
FDRR icon
112
Fidelity Dividend ETF for Rising Rates
FDRR
$772M
$615K 0.24%
13,570
BX icon
113
Blackstone
BX
$102B
$611K 0.24%
4,725
ED icon
114
Consolidated Edison
ED
$39.7B
$591K 0.23%
6,938
-93
-1% -$7.31K
JPST icon
115
JPMorgan Ultra-Short Income ETF
JPST
$41.2B
$572K 0.22%
11,350
+600
+6% +$30.4K
GLD icon
116
SPDR Gold Trust
GLD
$150B
$566K 0.22%
3,312
-450
-12% -$75.5K
RDIV icon
117
Invesco S&P Ultra Dividend Revenue ETF
RDIV
$1.47B
$565K 0.22%
13,420
-30
-0.2% -$1.22K
CCI icon
118
Crown Castle
CCI
$32.3B
$555K 0.22%
2,662
-398
-13% -$73.5K
F icon
119
Ford
F
$58.3B
$545K 0.21%
26,240
-4,834
-16% -$89K
C icon
120
Citigroup
C
$231B
$535K 0.21%
8,861
-385
-4% -$25.6K
SPGP icon
121
Invesco S&P 500 GARP ETF
SPGP
$2.24B
$524K 0.2%
5,405
+580
+12% +$53.7K
QYLD icon
122
Global X NASDAQ-100 Covered Call ETF
QYLD
$8.35B
$522K 0.2%
23,560
BNTX icon
123
BioNTech
BNTX
$26.1B
$515K 0.2%
2,000
OGS icon
124
ONE Gas
OGS
$5.02B
$512K 0.2%
6,600
-950
-13% -$66.1K
BND icon
125
Vanguard Total Bond Market
BND
$163B
$508K 0.2%
5,997
-183
-3% -$15.6K

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Herold Advisors's Q4 2021 Portfolio in Review

As of Q4 2021, Herold Advisors held 712 positions worth $257M, up 0.18% from $257M the previous quarter. Its ten largest holdings account for 25% of the portfolio.

Herold Advisors withdrew a net $23.7M in Q4 2021, closing 507 positions and reducing 67 holdings. Its most notable exit was Activision Blizzard, an estimated $1.24M position sold in full.

By sector, the portfolio is most concentrated in Technology at 19% of assets, up from 17% a quarter earlier, followed by Miscellaneous and Financials.

Against the trend, Herold Advisors opened a new position in AVDR US LargeCap Leading ETF worth $1.04M.

  • Herold Advisors's largest Q4 2021 buy was AVDR US LargeCap Leading ETF: 32,340 shares worth $1.04M.
  • Herold Advisors added most to Avantis International Equity ETF in Q4 2021, an estimated $750K increase.
  • Herold Advisors's biggest Q4 2021 reduction was Microsoft, cutting an estimated $411K.
  • Herold Advisors fully exited Activision Blizzard in Q4 2021, selling an estimated $1.24M.
  • Herold Advisors's ten largest holdings make up 25% of its $257M portfolio in Q4 2021.
  • Herold Advisors opened 2 new positions and closed 507 in Q4 2021.
  • Herold Advisors's portfolio value rose 0.18% quarter-over-quarter to $257M.

Based on Herold Advisors's 13F filing for Q4 2021, filed 20 Jan 2022.