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HA

Herold Advisors Portfolio holdings

AUM $455M
1-Year Est. Return 22.2%
This Fund
S&P 500
This Quarter Est. Return
+6.63%
1 Year Est. Return
+22.2%
3 Year Est. Return
+70.39%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$327M
AUM Growth
+$37.4M
Cap. Flow
+$20.9M
Cap. Flow %
6.4%
Top 10 Hldgs %
25.96%
Holding
249
New
19
Increased
112
Reduced
63
Closed
10

Top Buys

Rank Stock Value
1
AVUS icon
Avantis US Equity ETF
AVUS
+$1.3M
2
RDVI icon
FT Vest Rising Dividend Achievers Target Income ETF
RDVI
+$1.09M
3
DSTL icon
Distillate US Fundamental Stability & Value ETF
DSTL
+$933K
4
USFR icon
WisdomTree Floating Rate Treasury Fund
USFR
+$848K
5
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$790K

Top Sells

Rank Stock Value
1
ABB
ABB Ltd
ABB
+$545K
2
IEP icon
Icahn Enterprises
IEP
+$366K
3
PYPL icon
PayPal
PYPL
+$327K
4
AAPL icon
Apple
AAPL
+$277K
5
JCI icon
Johnson Controls International
JCI
+$226K

Sector Composition

Rank Sector Weight
1 Technology 16.82%
2 Healthcare 11.08%
3 Financials 10.97%
4 Consumer Discretionary 6.1%
5 Industrials 5.55%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DGRO icon
76
iShares Core Dividend Growth ETF
DGRO
$42.1B
$1.29M 0.39%
25,016
+3,610
+17% +$182K
BAC icon
77
Bank of America
BAC
$430B
$1.28M 0.39%
44,632
-300
-0.7% -$8.56K
AMT icon
78
American Tower
AMT
$79.2B
$1.28M 0.39%
6,580
-830
-11% -$162K
AVDE icon
79
Avantis International Equity ETF
AVDE
$17.4B
$1.26M 0.39%
22,033
+6,825
+45% +$394K
IQV icon
80
IQVIA
IQV
$34.4B
$1.26M 0.39%
5,600
– –
TSCO icon
81
Tractor Supply
TSCO
$16B
$1.23M 0.38%
27,835
– –
USFR icon
82
WisdomTree Floating Rate Treasury Fund
USFR
$17.9B
$1.19M 0.37%
23,730
+16,839
+244% +$848K
PEP icon
83
PepsiCo
PEP
$187B
$1.16M 0.36%
6,283
+272
+5% +$50.8K
JQUA icon
84
JPMorgan US Quality Factor ETF
JQUA
$8.1B
$1.15M 0.35%
25,867
+15,747
+156% +$663K
TDTT icon
85
FlexShares iBoxx 3-Year Target Duration TIPS Index Fund
TDTT
$2.53B
$1.13M 0.35%
48,020
+27,082
+129% +$645K
RDVI icon
86
FT Vest Rising Dividend Achievers Target Income ETF
RDVI
$3.48B
$1.12M 0.34%
+51,094
New +$1.09M
HSY icon
87
Hershey
HSY
$34.8B
$1.11M 0.34%
4,453
+437
+11% +$115K
GLW icon
88
Corning
GLW
$133B
$1.11M 0.34%
31,603
+5,158
+20% +$170K
GUNR icon
89
FlexShares Global Upstream Natural Resources Index Fund
GUNR
$6.98B
$1.1M 0.34%
27,427
+7,640
+39% +$315K
SCHG icon
90
Schwab US Large-Cap Growth ETF
SCHG
$59.7B
$1.07M 0.33%
57,120
– –
GLD icon
91
SPDR Gold Trust
GLD
$130B
$1.06M 0.33%
5,955
-125
-2% -$23K
BRK.A icon
92
Berkshire Hathaway Class A
BRK.A
$1.06T
$1.04M 0.32%
2
+1
+100% +$498K
NTSX icon
93
WisdomTree US Efficient Core Fund
NTSX
$1.35B
$1M 0.31%
27,100
-50
-0.2% -$1.78K
BRK.B icon
94
Berkshire Hathaway Class B
BRK.B
$1.06T
$1M 0.31%
2,936
+433
+17% +$141K
UPS icon
95
United Parcel Service
UPS
$100B
$1M 0.31%
5,581
+604
+12% +$107K
DIS icon
96
Walt Disney
DIS
$170B
$998K 0.31%
11,180
-1,604
-13% -$152K
VIG icon
97
Vanguard Dividend Appreciation ETF
VIG
$111B
$991K 0.3%
6,101
-1,254
-17% -$196K
EPS icon
98
WisdomTree US LargeCap Fund
EPS
$1.58B
$983K 0.3%
21,050
– –
T icon
99
AT&T
T
$152B
$977K 0.3%
61,277
-4,474
-7% -$76.2K
QLV icon
100
FlexShares US Quality Low Volatility Index Fund
QLV
$162M
$976K 0.3%
18,264
+12,356
+209% +$644K
2 3
4
5 6

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WMA
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EGP
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FIM
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HFF
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GSIAS
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AWM
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LC
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Herold Advisors's Q2 2023 Portfolio in Review

As of Q2 2023, Herold Advisors held 249 positions worth $327M, up 13% from $289M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

Herold Advisors deployed $20.9M of net new capital in Q2 2023, opening 19 new positions and adding to 112 existing holdings. Its largest new stake was FT Vest Rising Dividend Achievers Target Income ETF: 51,094 shares worth $1.12M.

By sector, the portfolio is most concentrated in Technology at 17% of assets, up from 16% a quarter earlier, followed by Healthcare and Financials.

On the sell side, the largest reduction was Apple, an estimated $277K trimmed.

  • Herold Advisors's largest Q2 2023 buy was FT Vest Rising Dividend Achievers Target Income ETF: 51,094 shares worth $1.12M.
  • Herold Advisors added most to Avantis US Equity ETF in Q2 2023, an estimated $1.3M increase.
  • Herold Advisors's biggest Q2 2023 reduction was Apple, cutting an estimated $277K.
  • Herold Advisors fully exited ABB Ltd in Q2 2023, selling an estimated $545K.
  • Herold Advisors's ten largest holdings make up 26% of its $327M portfolio in Q2 2023.
  • Herold Advisors opened 19 new positions and closed 10 in Q2 2023.
  • Herold Advisors's portfolio value rose 13% quarter-over-quarter to $327M.

Based on Herold Advisors's 13F filing for Q2 2023, filed 17 Jul 2023.